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We consider the problem of influence maximization in fixed networks for contagion models in an adversarial setting. The goal is to select an optimal set of nodes to seed the influence process, such that the number of influenced nodes at the…

Social and Information Networks · Computer Science 2019-01-23 Justin Khim , Varun Jog , Po-Ling Loh

The Influence Maximization (IM) problem aims to select a set of seed nodes within a given budget to maximize the spread of influence in a social network. However, real-world social networks have several structural inequalities, such as…

Machine Learning · Computer Science 2025-12-02 Akrati Saxena , Harshith Kumar Yadav , Bart Rutten , Shashi Shekhar Jha

Motivated by online social networks that are linked together through overlapping users, we study the influence maximization problem on a multiplex, with each layer endowed with its own model of influence diffusion. This problem is a novel…

Social and Information Networks · Computer Science 2018-02-07 Alan Kuhnle , Md Abdul Alim , Xiang Li , Huiling Zhang , My T. Thai

Identifying the most influential spreaders that maximize information flow is a central question in network theory. Recently, a scalable method called "Collective Influence (CI)" has been put forward through collective influence…

Physics and Society · Physics 2016-11-08 Xian Teng , Sen Pei , Flaviano Morone , Hernán A. Makse

This doctoral work focuses on three main problems related to social networks: (1) Orchestrating Network Formation: We consider the problem of orchestrating formation of a social network having a certain given topology that may be desirable…

Social and Information Networks · Computer Science 2017-06-29 Swapnil Dhamal

Motivated by applications such as viral marketing, the problem of influence maximization (IM) has been extensively studied in the literature. The goal is to select a small number of users to adopt an item such that it results in a large…

Social and Information Networks · Computer Science 2019-06-03 Prithu Banerjee , Wei Chen , Laks V. S. Lakshmanan

Influence Maximization (IM) in temporal graphs focuses on identifying influential "seeds" that are pivotal for maximizing network expansion. We advocate defining these seeds through Influence Propagation Paths (IPPs), which is essential for…

Social and Information Networks · Computer Science 2025-04-16 Laixin Xie , Ying Zhang , Xiyuan Wang , Shiyi Liu , Shenghan Gao , Xingxing Xing , Wei Wan , Haipeng Zhang , Quan Li

Diffusion of information, innovation, and ideas is an important phenomenon in social networks. Information propagates through the network and reaches from one person to the next. In many settings, it is meaningful to restrict diffusion so…

Social and Information Networks · Computer Science 2026-02-03 Poonam Sharma , Suman Banerjee

Today, many companies take advantage of viral marketing to promote their new products, and since there are several competing companies in many markets, Competitive Influence Maximization has attracted much attention. Two categories of…

Social and Information Networks · Computer Science 2019-12-30 Amirhossein Ansari , Masoud Dadgar , Ali Hamzeh , Jörg Schlötterer , Michael Granitzer

Recent years have witnessed tremendous interest in understanding and predicting information spread on social media platforms such as Twitter, Facebook, etc. Existing diffusion prediction methods primarily exploit the sequential order of…

Social and Information Networks · Computer Science 2020-06-09 Aravind Sankar , Xinyang Zhang , Adit Krishnan , Jiawei Han

Problem definition: Corporate brands, grassroots activists, and ordinary citizens all routinely employ Word-of-mouth (WoM) diffusion to promote products and instigate social change. Our work models the formation and spread of negative…

Social and Information Networks · Computer Science 2021-05-07 Shuoguang Yang , Shatian Wang , Van-Anh Truong

Influence estimation aims to predict the total influence spread in social networks and has received surged attention in recent years. Most current studies focus on estimating the total number of influenced users in a social network, and…

Social and Information Networks · Computer Science 2023-08-22 Yingdan Shi , Jingya Zhou , Congcong Zhang

Information spread through social networks is ubiquitous. Influence maximiza- tion (IM) algorithms aim to identify individuals who will generate the greatest spread through the social network if provided with information, and have been…

Machine Learning · Statistics 2023-05-16 Octavio Mesner , Elizaveta Levina , Ji Zhu

The rise of Online Social Networks (OSNs) has caused an insurmountable amount of interest from advertisers and researchers seeking to monopolize on its features. Researchers aim to develop strategies for determining how information is…

Machine Learning · Statistics 2018-03-09 Trisha Lawrence

A key step in influence maximization in online social networks is the identification of a small number of users, known as influencers, who are able to spread influence quickly and widely to other users. The evolving nature of the…

Social and Information Networks · Computer Science 2021-04-15 Weihua Li , Yuxuan Hu , Shiqing Wu , Quan Bai , Edmund Lai

Influence maximization (IM) is a fundamental problem in complex network analysis, with a wide range of real-world applications. To date, existing approaches to influential node identification in IM have predominantly relied on standard…

Social and Information Networks · Computer Science 2026-04-20 Qianshi Wang , Xilong Qu , Wenbin Pei , Nan Li , Qiang Zhang

We identify influential early adopters in a social network, where individuals are resource constrained, to maximize the spread of multiple, costly behaviors. A solution to this problem is especially important for viral marketing. The…

Social and Information Networks · Computer Science 2017-02-08 Kaushik Sarkar , Hari Sundaram

Given a social network G and a constant k, the influence maximization problem asks for k nodes in G that (directly and indirectly) influence the largest number of nodes under a pre-defined diffusion model. This problem finds important…

Social and Information Networks · Computer Science 2014-05-02 Youze Tang , Xiaokui Xiao , Yanchen Shi

Various types of promising techniques have come into being for influence maximization whose aim is to identify influential nodes in complex networks. In essence, real-world applications usually have high requirements on the balance between…

Social and Information Networks · Computer Science 2024-09-24 Yi Liu , Xiaoan Tang , Witold Pedrycz , Qiang Zhang

Influence functions approximate the effect of training samples in test-time predictions and have a wide variety of applications in machine learning interpretability and uncertainty estimation. A commonly-used (first-order) influence…

Machine Learning · Computer Science 2021-02-12 Samyadeep Basu , Philip Pope , Soheil Feizi
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