Related papers: An Advert Creation System for Next-Gen Publicity

Click prediction is one of the fundamental problems in sponsored search. Most of existing studies took advantage of machine learning approaches to predict ad click for each event of ad view independently. However, as observed in the…

Given the massive market of advertising and the sharply increasing online multimedia content (such as videos), it is now fashionable to promote advertisements (ads) together with the multimedia content. It is exhausted to find relevant ads…

In modern digital marketing, the growing complexity of advertisement data demands intelligent systems capable of understanding semantic relationships among products, audiences, and advertising content. To address this challenge, this paper…

Video-based ads are a vital medium for brands to engage consumers, with social media platforms leveraging user data to optimize ad delivery and boost engagement. A crucial but under-explored aspect is the 'hooking period', the first three…

We present the concept of Semantic Advertising which we see as the future of online advertising. Semantic Advertising is online advertising powered by semantic technology which essentially enables us to represent and reason with concepts…

Conspicuous progression in the field of machine learning and deep learning have led the jump of highly realistic fake media, these media oftentimes referred as deepfakes. Deepfakes are fabricated media which are generated by sophisticated…

This paper proposes a method for performing continual learning of predictive models that facilitate the inference of future frames in video sequences. For a first given experience, an initial Variational Autoencoder, together with a set of…

In online display advertising, selecting the most effective ad creative (ad image) for each impression is a crucial task for DSPs (Demand-Side Platforms) to fulfill their goals (click-through rate, number of conversions, revenue, and brand…

Video forgery detection is becoming an important issue in recent years, because modern editing software provide powerful and easy-to-use tools to manipulate videos. In this paper we propose to perform detection by means of deep learning,…

Online advertising has been introduced as one of the most efficient methods of advertising throughout the recent years. Yet, advertisers are concerned about the efficiency of their online advertising campaigns and consequently, would like…

Short-form videos have become a primary medium for digital advertising, requiring scalable and efficient content creation. However, current workflows and AI tools remain disjoint and modality-specific, leading to high production costs and…

There is more to images than their objective physical content: for example, advertisements are created to persuade a viewer to take a certain action. We propose the novel problem of automatic advertisement understanding. To enable research…

If the video has long been mentioned as a widespread visualization form, the animation sequence in the video is mentioned as storytelling for people. Producing an animation requires intensive human labor from skilled professional artists to…

In this paper we present Percival, a browser-embedded, lightweight, deep learning-powered ad blocker. Percival embeds itself within the browser's image rendering pipeline, which makes it possible to intercept every image obtained during…

Despite the importance of long-term memory in marketing and brand building, until now, there has been no large-scale study on the memorability of ads. All previous memorability studies have been conducted on short-term recall on specific…

We propose a technique that propagates information forward through video data. The method is conceptually simple and can be applied to tasks that require the propagation of structured information, such as semantic labels, based on video…

Modeling what makes an advertisement persuasive, i.e., eliciting the desired response from consumer, is critical to the study of propaganda, social psychology, and marketing. Despite its importance, computational modeling of persuasion in…

Video contents have become a critical tool for promoting products in E-commerce. However, the lack of automatic promotional video generation solutions makes large-scale video-based promotion campaigns infeasible. The first step of…

Retargeting ads are increasingly prevalent on the Internet as their effectiveness has been shown to outperform conventional targeted ads. Retargeting ads are not only based on users' interests, but also on their intents, i.e. commercial…

Advertising posters, a form of information presentation, combine visual and linguistic modalities. Creating a poster involves multiple steps and necessitates design experience and creativity. This paper introduces AutoPoster, a highly…