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Given a budget and arbitrary cost for selecting each node, the budgeted influence maximization (BIM) problem concerns selecting a set of seed nodes to disseminate some information that maximizes the total number of nodes influenced (termed…

Social and Information Networks · Computer Science 2013-01-23 Huy Nguyen , Rong Zheng

Influence maximization (IM) is an important topic in network science where a small seed set is chosen to maximize the spread of influence on a network. Recently, this problem has attracted attention on temporal networks where the network…

Social and Information Networks · Computer Science 2023-07-04 Eric Yanchenko , Tsuyoshi Murata , Petter Holme

The problem of influence maximization is to select the most influential individuals in a social network. With the popularity of social network sites, and the development of viral marketing, the importance of the problem has been increased.…

Social and Information Networks · Computer Science 2019-04-30 Maryam Adineh , Mostafa Nouri-Baygi

Since the structure of complex networks is often unknown, we may identify the most influential seed nodes by exploring only a part of the underlying network, given a small budget for node queries. We propose IM-META, a solution to influence…

Social and Information Networks · Computer Science 2024-02-07 Cong Tran , Won-Yong Shin , Andreas Spitz

The steady growth of graph data from social networks has resulted in wide-spread research in finding solutions to the influence maximization problem. In this paper, we propose a holistic solution to the influence maximization (IM) problem.…

Social and Information Networks · Computer Science 2016-02-10 Sainyam Galhotra , Akhil Arora , Shourya Roy

We consider a ubiquitous scenario in the study of Influence Maximization (IM), in which there is limited knowledge about the topology of the diffusion network. We set the IM problem in a multi-round diffusion campaign, aiming to maximize…

Machine Learning · Computer Science 2024-06-19 Yuting Feng , Vincent Y. F. Tan , Bogdan Cautis

Social networks have enabled user-specific advertisements and recommendations on their platforms, which puts a significant focus on Influence Maximisation (IM) for target advertising and related tasks. The aim is to identify nodes in the…

Social and Information Networks · Computer Science 2022-12-01 Inder Khatri , Aaryan Gupta , Arjun Choudhry , Aryan Tyagi , Dinesh Kumar Vishwakarma , Mukesh Prasad

In Influence Maximization (IM), the objective is to -- given a budget -- select the optimal set of entities in a network to target with a treatment so as to maximize the total effect. For instance, in marketing, the objective is to target…

Social and Information Networks · Computer Science 2025-06-05 Daan Caljon , Jente Van Belle , Jeroen Berrevoets , Wouter Verbeke

Online influence maximization has attracted much attention as a way to maximize influence spread through a social network while learning the values of unknown network parameters. Most previous works focus on single-item diffusion. In this…

Machine Learning · Computer Science 2022-03-03 Jinhang Zuo , Xutong Liu , Carlee Joe-Wong , John C. S. Lui , Wei Chen

One key problem in network analysis is the so-called influence maximization problem, which consists in finding a set $S$ of at most $k$ seed users, in a social network, maximizing the spread of information from $S$. This paper studies a…

Computer Science and Game Theory · Computer Science 2020-03-19 Ruben Becker , Gianlorenzo D'Angelo , Hugo Gilbert

Influence maximization is the problem of finding a set of influential users in a social network such that the expected spread of influence under a certain propagation model is maximized. Much of the previous work has neglected the important…

Social and Information Networks · Computer Science 2016-11-18 Wei Lu , Laks V. S. Lakshmanan

Influence Maximization (IM) is vital in viral marketing and biological network analysis for identifying key influencers. Given its NP-hard nature, approximate solutions are employed. This paper addresses scalability challenges in scale-out…

Distributed, Parallel, and Cluster Computing · Computer Science 2024-11-15 Hanjiang Wu , Huan Xu , Joongun Park , Jesmin Jahan Tithi , Fabio Checconi , Jordi Wolfson-Pou , Fabrizio Petrini , Tushar Krishna

Influence Maximization is an extensively-studied problem that targets at selecting a set of initial seed nodes in the Online Social Networks (OSNs) to spread the influence as widely as possible. However, it remains an open challenge to…

Social and Information Networks · Computer Science 2017-08-08 Jing Tang , Xueyan Tang , Junsong Yuan

We investigate the novel problem of voting-based opinion maximization in a social network: Find a given number of seed nodes for a target campaigner, in the presence of other competing campaigns, so as to maximize a voting-based score for…

Social and Information Networks · Computer Science 2022-09-15 Arkaprava Saha , Xiangyu Ke , Arijit Khan , Laks V. S. Lakshmanan

The Influence Maximization (IM) problem aims at finding k seed vertices in a network, starting from which influence can be spread in the network to the maximum extent. In this paper, we propose QuickIM, the first versatile IM algorithm that…

Social and Information Networks · Computer Science 2018-06-01 Rong Zhu , Zhaonian Zou , Yue Han , Sheng Yang , Jianzhong Li

In traditional models for word-of-mouth recommendations and viral marketing, the objective function has generally been based on reaching as many people as possible. However, a number of studies have shown that the indiscriminate spread of a…

Social and Information Networks · Computer Science 2017-11-10 Rediet Abebe , Lada Adamic , Jon Kleinberg

In the last few years, many closed social networks such as WhatsAPP and WeChat have emerged to cater for people's growing demand of privacy and independence. In a closed social network, the posted content is not available to all users or…

Social and Information Networks · Computer Science 2022-09-22 Shixun Huang , Wenqing Lin , Zhifeng Bao , Jiachen Sun

In this survey, we offer an extensive overview of the Online Influence Maximization (IM) problem by covering both theoretical aspects and practical applications. For the integrity of the article and because the online algorithm takes an…

Social and Information Networks · Computer Science 2025-02-19 Jianxiong Guo

Influence maximization (IM) is the problem of finding a seed vertex set that maximizes the expected number of vertices influenced under a given diffusion model. Due to the NP-Hardness of finding an optimal seed set, approximation algorithms…

Social and Information Networks · Computer Science 2021-05-11 Gokhan Gokturk , Kamer Kaya

Influence Maximization is a NP-hard problem of selecting the optimal set of influencers in a network. Here, we propose two new approaches to influence maximization based on two very different metrics. The first metric, termed Balanced Index…

Social and Information Networks · Computer Science 2019-12-02 Panagiotis D. Karampourniotis , Boleslaw K. Szymanski , Gyorgy Korniss
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