Related papers: Public Wi-Fi Monetization via Advertising
Most mobile network operators generate revenues by directly charging users for data plan subscriptions. Some operators now also offer users data rewards to incentivize them to watch mobile ads, which enables the operators to collect…
Vehicular users are emerging as a prime market for targeted advertisement, where advertisements (ads) are sent from network points of access to vehicles, and displayed to passengers only if they are relevant to them. In this study, we take…
Video caching can significantly improve delivery efficiency and enhance quality of video streaming, which constitutes the majority of wireless communication traffic. Due to limited cache size, caching strategies must be designed to adapt to…
Now-a-days, Online Social Networks (OSNs) are extensively used by different commercial houses for viral marketing. The key problem that arises in this context is to choose a limited number of highly influential users as the initial adopters…
Mobile Crowdsensing has shown a great potential to address large-scale problems by allocating sensing tasks to pervasive Mobile Users (MUs). The MUs will participate in a Crowdsensing platform if they can receive satisfactory reward. In…
Video broadcast/multicast over wireless access networks is an attractive research issue in the field of wireless communication. With the rapid improvement of various wireless network technologies, it is now possible to provide high quality…
The economic model of the Internet of Things (IoT) consists of end users, advertisers and three different kinds of providers--IoT service provider (IoTSP), Wireless service provider (WSP) and cloud service provider (CSP). We investigate…
Millimeter wave (mmW) communication is a promising solution for providing high-capacity wireless network access. However, the benefits of mmW are limited by the fact that the channel between a mmW access point and the user equipment can…
Most of the economic reports forecast that almost half of the worldwide market value unlocked by AI over the next decade (up to 6 trillion USD per year) will be in marketing&sales. In particular, AI will enable the optimization of more and…
We investigate revenue maximization problems in auctions for dynamic spectrum access. We consider the frequency division and spread spectrum methods of dynamic spectrum sharing. In the frequency division method, a primary spectrum user…
Advancements in service sector and growing online platforms are intensifying the information exchange between customers through (electronic) word-of-mouth (WoM). The information obtained by WoM has shown to be a dominant factor in…
Motivated by the recent efforts in extending LTE to the unlicensed spectrum, we propose a novel spectrum sharing framework for the coopetition (i.e., cooperation and competition) between LTE and Wi-Fi in the unlicensed band. Basically, the…
With wireless network virtualization, Mobile Virtual Network Operators (MVNOs) can develop new services on a low-cost platform by leasing virtual resources from mobile network owners. In this paper, we investigate a two-stage spectrum…
This paper studies a wireless-energy-transfer (WET) enabled massive multiple-input-multiple-output (MIMO) system (MM) consisting of a hybrid data-and-energy access point (H-AP) and multiple single-antenna users. In the WET-MM system, the…
Mobile Collaborative Internet Access (MCA) enables mobile users to share their Internet through flexible tethering arrangements. This can potentially make better use of network resources. However, from a mobile network operator's (MNO's)…
After upgrading to 5G, a network operator still faces congestion when providing the ubiquitous wireless service to the crowd. To meet users' ever-increasing demand, some other operators (e.g., Fon) have been developing another crowdsourced…
Metaverse as the next-generation Internet provides users with physical-virtual world interactions. To improve the quality of immersive experience, users access to Metaverse service providers (MSPs) and purchase bandwidth resource to reduce…
Telecommunication service providers deploy UAVs to provide flying network access in remote rural areas, disaster-affected areas or massive-attended events (sport venues, festivals, etc.) where full set-up to provide temporary wireless…
This paper considers a multi-user single-relay wireless network, where the relay gets paid for helping the users forward signals, and the users pay to receive the relay service. We study the relay power allocation and pricing problems, and…
In multi-hop secondary networks, bidding strategies for spectrum auction, route selection and relaying incentives should be jointly considered to establish multi-hop communication. In this paper, a framework for joint resource bidding and…