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In the following work, we compare the spread of information by word-of-mouth (WOM) to the spread of information through search engines. We assume that the initial acknowledgement of new information derives from social interactions but that…

Social and Information Networks · Computer Science 2014-07-01 Alon Sela , Hila Oved , Irad Ben-Gal

In markets with search frictions, consumers can acquire information about goods either through costly search or from friends via word-of-mouth (WOM) communication. How do sellers' market power react to a very large increase in the number of…

Theoretical Economics · Economics 2021-10-04 Atabek Atayev

The emergence of online communities has enabled firms to monitor consumer-generated online word-of-mouth (WOM) in real-time by mining publicly available information from the Internet. A prerequisite for harnessing this new ability is the…

Statistics Theory · Mathematics 2007-06-13 Chrysanthos Dellarocas , Ritu Narayan

Consumers can acquire information through their own search efforts or through their social network. Information diffusion via word-of-mouth communication leads to some consumers free-riding on their "friends" and less information…

Theoretical Economics · Economics 2021-10-01 Atabek Atayev , Maarten Janssen

Word-of-Mouth refers to the dynamics of interpersonal communication occurring during the diffusion of innovations (novel practices, ideas or products). According to field studies, word-of-mouth is made of both information seeking and…

Social and Information Networks · Computer Science 2020-02-10 Samuel Thiriot

Ranking algorithms are the information gatekeepers of the Internet era. We develop a stylized model to study the effects of ranking algorithms on opinion dynamics. We consider a search engine that uses an algorithm based on popularity and…

Social and Information Networks · Computer Science 2018-10-18 Fabrizio Germano , Francesco Sobbrio

Opinion diffusion is a crucial phenomenon in social networks, often underlying the way in which a collective of agents develops a consensus on relevant decisions. The voter model is a well-known theoretical model to study opinion spreading…

Multiagent Systems · Computer Science 2024-03-14 Luca Becchetti , Vincenzo Bonifaci , Emilio Cruciani , Francesco Pasquale

The dynamics of information dissemination in social networks is of paramount importance in processes such as rumors or fads propagation, spread of product innovations or "word-of-mouth" communications. Due to the difficulty in tracking a…

Physics and Society · Physics 2010-03-01 Jose Luis Iribarren , Esteban Moro

The spread of disinformation (maliciously spread false information) in online social networks has become an important problem in today's society. Disinformation's spread is facilitated by the fact that individuals often accept false…

Physics and Society · Physics 2025-04-15 Corbit R. Sampson , Juan G. Restrepo

Rumors have ignited revolutions, undermined the trust in political parties, or threatened the stability of human societies. Such destructive potential has been significantly enhanced by the development of on-line social networks. Several…

Physics and Society · Physics 2023-03-22 Hugo P. Maia , Silvio C. Ferreira , Marcelo L. Martins

Opinion dynamics on social networks have been received considerable attentions in recent years. Nevertheless, just a few works have theoretically analyzed the condition in which a certain opinion can spread in the whole structured…

Computer Science and Game Theory · Computer Science 2022-08-31 Zhifang Li , Xiaojie Chen , Han-Xin Yang , Attila Szolnoki

The spread of information has become faster and wider than ever with the advent of social network platforms. The question raised in this study is whether information dissemination in social networks is random or follows a discernible…

Social and Information Networks · Computer Science 2026-03-30 Rozhin Mohammadikian , Parsa Bigdeli , Behrouz Askari , G. Reza Jafari

Diffusion of information and viral content, social contagion and influence are still topics of broad evaluation. We have studied the information epidemic in a social networking platform in order compare different campaign setups. The goal…

Social and Information Networks · Computer Science 2013-02-14 Andrzej Jarynowski , Jaroslaw Jankowski , Anita Zbieg

Online social networks provide a medium for citizens to form opinions on different societal issues, and a forum for public discussion. They also expose users to viral content, such as breaking news articles. In this paper, we study the…

Social and Information Networks · Computer Science 2022-04-11 Sijing Tu , Stefan Neumann

We study the diffusion of a true and a false message (the rumor) in a social network. Upon hearing a message, individuals may believe it, disbelieve it, or debunk it through costly verification. Whenever the truth survives in steady state,…

Theoretical Economics · Economics 2022-05-12 Luca P. Merlino , Paolo Pin , Nicole Tabasso

Taking a pragmatic approach to the processes involved in the phenomena of collective opinion formation, we investigate two specific modifications to the co-evolving network voter model of opinion formation, studied by Holme and Newman [1].…

Physics and Society · Physics 2014-06-24 Nishant Malik , Peter J. Mucha

Online social networks facilitate the diffusion of misinformation. Some theorists construe the problem of misinformation as a problem of knowledge, hence of ignorance. This assumption leads to solutions in which misinformation (false…

Social and Information Networks · Computer Science 2022-08-16 Brett Bourbon , Renita Murimi

Our consumption of online information is mediated by filtering, ranking, and recommendation algorithms that introduce unintentional biases as they attempt to deliver relevant and engaging content. It has been suggested that our reliance on…

Social and Information Networks · Computer Science 2020-10-07 Dimitar Nikolov , Mounia Lalmas , Alessandro Flammini , Filippo Menczer

There are many on-line settings in which users publicly express opinions. A number of these offer mechanisms for other users to evaluate these opinions; a canonical example is Amazon.com, where reviews come with annotations like "26 of 32…

Computation and Language · Computer Science 2009-06-24 Cristian Danescu-Niculescu-Mizil , Gueorgi Kossinets , Jon Kleinberg , Lillian Lee

The emergence of new communication media such as blogs, online newspapers and social networks allow us to go further in the understanding of human behavior. Indeed, these public exchange spaces are now firmly planted in our modern society…

Social and Information Networks · Computer Science 2016-02-02 Erick Stattner
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