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People often take user ratings and reviews into consideration when shopping for products or services online. However, such user-generated data contains self-selection bias that could affect people decisions and it is hard to resolve this…
Understanding consumer emotional experiences on e-commerce platforms is essential for businesses striving to enhance customer engagement and personalisation. Recent research has demonstrated that these experiences are more intricate and…
Product review websites provide an incredible lens into the wide variety of opinions and experiences of different people, and play a critical role in helping users discover products that match their personal needs and preferences. To help…
The volume of discussions concerning brands within social media provides digital marketers with great opportunities for tracking and analyzing the feelings and views of consumers toward brands, products, influencers, services, and ad…
In business and marketing, analyzing the reasons behind buying is a fundamental step towards understanding consumer behaviors, shaping business strategies, and predicting market outcomes. Prior research on purchase reason has relied on…
This paper analyses role of internet in marketing and its influences on business decision-making process. It explains how the decision maker collect variety of information about customers through internet and analysis this data to better…
Choice decisions made by users of online applications can suffer from biases due to the users' level of engagement. For instance, low engagement users may make random choices with no concern for the quality of items offered. This biased…
How could a product or service is reasonably evaluated by anyone in the shortest time? A million dollar question but it is having a simple answer: Sentiment analysis. Sentiment analysis is consumers review on products and services which…
Online retailers often offer a vast choice of products to their customers to filter and browse through. The order in which the products are listed depends on the ranking algorithm employed in the online shop. State-of-the-art ranking…
Opinions are very important in the life of human beings. These Opinions helped the humans to carry out the decisions. As the impact of the Web is increasing day by day, Web documents can be seen as a new source of opinion for human beings.…
Online dating sites have become popular platforms for people to look for potential romantic partners. It is important to understand users' dating preferences in order to make better recommendations on potential dates. The message sending…
Users on the internet usually require venues to provide better purchasing recommendations. This can be provided by a reputation system that processes ratings to provide recommendations. The rating aggregation process is a main part of…
In many online platforms, customers' decisions are substantially influenced by product rankings as most customers only examine a few top-ranked products. Concurrently, such platforms also use the same data corresponding to customers'…
Sentiment analysis is a common task in natural language processing that aims to detect polarity of a text document (typically a consumer review). In the simplest settings, we discriminate only between positive and negative sentiment,…
Software review text fragments have considerably valuable information about users experience. It includes a huge set of properties including the software quality. Opinion mining or sentiment analysis is concerned with analyzing textual user…
An increasing number of people are using online social networking services (SNSs), and a significant amount of information related to experiences in consumption is shared in this new media form. Text mining is an emerging technique for…
Since internet technologies have advanced, one of the primary factors in company development is customer happiness. Online platforms have become prominent places for sharing reviews. Twitter is one of these platforms where customers…
Online commerce relies heavily on user generated reviews to provide unbiased information about products that they have not physically seen. The importance of reviews has attracted multiple exploitative online behaviours and requires methods…
The widespread use of online review sites over the past decade has motivated businesses of all types to possess an expansive arsenal of user feedback to mark their reputation. Though a significant proportion of purchasing decisions are…
With the development of the E-commerce and reviews website, the comment information is influencing people's life. More and more users share their consumption experience and evaluate the quality of commodity by comment. When people make a…