Related papers: Production and Network Formation Games with Conten…

Content creators compete for exposure on recommendation platforms, and such strategic behavior leads to a dynamic shift over the content distribution. However, how the creators' competition impacts user welfare and how the relevance-driven…

Content spread inequity is a potential unfairness issue in online social networks, disparately impacting minority groups. In this paper, we view friendship suggestion, a common feature in social network platforms, as an opportunity to…

When group members claim a portion of limited resources, it is tempting to invest more effort to get a larger share. However, if everyone acts similarly, they all get the same piece they would obtain without extra effort. This is the…

In this work, we consider dynamic influence maximization games over social networks with multiple players (influencers). The goal of each influencer is to maximize their own reward subject to their limited total budget rate constraints.…

Modularity structures are common in various social and biological networks. However, its dynamical origin remains an open question. In this work, we set up a dynamical model describing the evolution of a social network. Based on the…

We study network games in which players choose both the partners with whom they associate and an action level (e.g., effort) that creates spillovers for those partners. We introduce a framework and two solution concepts, extending standard…

Recently, cellular networks are severely overloaded by social-based services, such as YouTube, Facebook and Twitter, in which thousands of clients subscribe a common content provider (e.g., a popular singer) and download his/her content…

Network creation games are well-established for investigating the decentralized formation of communication networks, like the Internet or social networks. In these games, selfish agents that correspond to network nodes strategically create…

Humans have developed considerable machinery used at scale to create policies and to distribute incentives, yet we are forever seeking ways in which to improve upon these, our institutions. Especially when funding is limited, it is…

Influence maximization has found applications in a wide range of real-world problems, for instance, viral marketing of products in an online social network, and information propagation of valuable information such as job vacancy…

Social media platforms have led to online consumption communities, or fandoms, that involve complex networks of ancillary creators and consumers focused on some core product or intellectual property. For example, video game communities…

Online platforms have a wealth of data, run countless experiments and use industrial-scale algorithms to optimize user experience. Despite this, many users seem to regret the time they spend on these platforms. One possible explanation is…

In this paper, we investigate the discount allocation problem in social networks. It has been reported that 40\% of consumers will share an email offer with their friend and 28\% of consumers will share deals via social media platforms.…

We study the problems of pricing an indivisible product to consumers who are embedded in a given social network. The goal is to maximize the revenue of the seller. We assume impatient consumers who buy the product as soon as the seller…

Recent years have seen tremendous growth of many online social networks such as Facebook, LinkedIn and MySpace. People connect to each other through these networks forming large social communities providing researchers rich datasets to…

Individuals' access to information in a social network depends on its distributed and where in the network individuals position themselves. However, individuals have limited capacity to manage their social connections and process…

Several recent studies of online social networking platforms have found that adoption rates and engagement levels are positively correlated with structural diversity, the degree of heterogeneity among an individual's contacts as measured by…

Users of social networks display diversified behavior and online habits. For instance, a user's tendency to reply to a post can depend on the user and the person posting. For convenience, we group users into aggregated behavioral patterns,…

In this work we study for the first time the interaction between marketing and network effects. We build a model in which the online firm starts with an initial user base and controls the growth of the user base by choosing the intensity of…

This paper studies an incentive structure for cooperation and its stability in peer-assisted services when there exist multiple content providers, using a coalition game theoretic approach. We first consider a generalized coalition…