English

Critical Business Decision Making for Technology Startups -- A PerceptIn Case Study

Computers and Society 2020-09-08 v1 Hardware Architecture Robotics

Abstract

Most business decisions are made with analysis, but some are judgment calls not susceptible to analysis due to time or information constraints. In this article, we present a real-life case study of critical business decision making of PerceptIn, an autonomous driving technology startup. In early years of PerceptIn, PerceptIn had to make a decision on the design of computing systems for its autonomous vehicle products. By providing details on PerceptIn's decision process and the results of the decision, we hope to provide some insights that can be beneficial to entrepreneurs and engineering managers in technology startups.

Cite

@article{arxiv.2009.03011,
  title  = {Critical Business Decision Making for Technology Startups -- A PerceptIn Case Study},
  author = {Shaoshan Liu},
  journal= {arXiv preprint arXiv:2009.03011},
  year   = {2020}
}

Comments

to appear in IEEE Engineering Management Review

R2 v1 2026-06-23T18:21:26.130Z