English
Related papers

Related papers: Characterizing Optimal Adword Auctions

200 papers

Online platforms connect users with relevant products and services using ads. A key challenge is that a user's search query often leaves their true intent ambiguous. Typically, platforms passively predict relevance based on available…

Computer Science and Game Theory · Computer Science 2025-12-04 Kshipra Bhawalkar , Alexandros Psomas , Di Wang

Constraints on agent's ability to pay play a major role in auction design for any setting where the magnitude of financial transactions is sufficiently large. Those constraints have been traditionally modeled in mechanism design as…

Computer Science and Game Theory · Computer Science 2014-04-22 Gagan Goel , Vahab Mirrokni , Renato Paes Leme

Online bidding serves as a fundamental information system in mobile ecosystems, facilitating real-time ad allocation across billions of devices while optimizing both platform performance and user experience through data-driven decision…

Computer Science and Game Theory · Computer Science 2026-01-07 Huanyu Yan , Yu Huo , Min Lu , Weitong Ou , Xingyan Shi , Ruihe Shi , Xiaoying Tang

We study a market for private data in which a data analyst publicly releases a statistic over a database of private information. Individuals that own the data incur a cost for their loss of privacy proportional to the differential privacy…

Computer Science and Game Theory · Computer Science 2012-10-01 Pranav Dandekar , Nadia Fawaz , Stratis Ioannidis

In a multiple-object auction, every bidder tries to win as many objects as possible with a bidding algorithm. This paper studies position-randomized auctions, which form a special class of multiple-object auctions where a bidding algorithm…

Computational Engineering, Finance, and Science · Computer Science 2007-05-23 Yuyu Chen , Ming-Yang Kao , Hsueh-I Lu

In this paper, we study the problem of learning to bid in repeated first-price auctions with budget constraints. In each period, the decision maker needs to submit a bid to win the auction and maximize the total collected reward, subject to…

Optimization and Control · Mathematics 2026-03-10 Zeng Fu , Jiashuo Jiang , Yuan Zhou

Motivated by online retail, we consider the problem of selling one item (e.g., an ad slot) to two non-excludable buyers (say, a merchant and a brand). This problem captures, for example, situations where a merchant and a brand cooperatively…

Computer Science and Game Theory · Computer Science 2025-05-26 Gagan Aggarwal , Ashwinkumar Badanidiyuru , Paul Dütting , Federico Fusco

We study probabilistic single-item second-price auctions where the item is characterized by a set of attributes. The auctioneer knows the actual instantiation of all the attributes, but he may choose to reveal only a subset of these…

Computer Science and Game Theory · Computer Science 2013-02-22 Mingyu Guo , Argyrios Deligkas

In this paper, we propose a bid optimizer for sponsored keyword search auctions which leads to better retention of advertisers by yielding attractive utilities to the advertisers without decreasing the revenue to the search engine. The bid…

Computer Science and Game Theory · Computer Science 2009-06-30 Sriram Somanchi , Chaitanya Nittala , Narahari Yadati

We study revenue optimization learning algorithms for repeated second-price auctions with reserve where a seller interacts with multiple strategic bidders each of which holds a fixed private valuation for a good and seeks to maximize his…

Computer Science and Game Theory · Computer Science 2019-06-25 Alexey Drutsa

We consider budget constrained combinatorial auctions where bidder $i$ has a private value $v_i$, a budget $b_i$, and is interested in all the items in $S_i$. The value to agent $i$ of a set of items $R$ is $|R \cap S_i| \cdot v_i$. Such…

Computer Science and Game Theory · Computer Science 2010-04-21 Amos Fiat , Stefano Leonardi , Jared Saia , Piotr Sankowski

The design of optimal auctions is a problem of interest in economics, game theory and computer science. Despite decades of effort, strategyproof, revenue-maximizing auction designs are still not known outside of restricted settings.…

Computer Science and Game Theory · Computer Science 2021-10-19 Neehar Peri , Michael J. Curry , Samuel Dooley , John P. Dickerson

We study a game played between advertisers in an online ad platform. The platform sells ad impressions by first-price auction and provides autobidding algorithms that optimize bids on each advertiser's behalf, subject to advertiser…

Computer Science and Game Theory · Computer Science 2023-11-16 Yiding Feng , Brendan Lucier , Aleksandrs Slivkins

We consider an online ad network problem in which an ad exchange auctions ad slots and intermediaries called demand side platforms (DSPs) buy these ad slots for their clients (advertisers). An intermediary represents multiple advertisers.…

Computer Science and Game Theory · Computer Science 2019-10-07 Rahul Meshram , Kesav Kaza

The internet advertising market is a multi-billion dollar industry, in which advertisers buy thousands of ad placements every day by repeatedly participating in auctions. An important and ubiquitous feature of these auctions is the presence…

Computer Science and Game Theory · Computer Science 2022-10-11 Santiago Balseiro , Christian Kroer , Rachitesh Kumar

Commercial entries, such as hotels, are ranked according to score by a search engine or recommendation system, and the score of each can be improved upon by making a targeted investment, e.g., advertising. We study the problem of how a…

Computer Science and Game Theory · Computer Science 2022-03-29 Amir Ban , Moshe Tennenholtz

Auctions are a vital economic mechanism used to determine the market value of goods or services through competitive bidding within a specific framework. However, much of the current research primarily focuses on the bidding algorithms used…

Computational Engineering, Finance, and Science · Computer Science 2025-10-30 Jie Sun , Tianyu Zhang , Houcheng Jiang , Kexin Huang , Xiang Shu , Zhibo Zhu , Lintao Ma , Xingyu Lu , Jun Zhou , Junkang Wu , Chi Luo , An Zhang , Junkang Wu , Jiancan Wu , Xiang Wang

We consider the problem of designing truthful auctions, when the bidders' valuations have a public and a private component. In particular, we consider combinatorial auctions where the valuation of an agent $i$ for a set $S$ of items can be…

Computer Science and Game Theory · Computer Science 2015-05-19 Gagan Goel , Chinmay Karande , Lei Wang

We study the optimal auction design problem when bidders' preferences follow the maxmin expected utility model. We suppose that each bidder's set of priors consists of beliefs close to the seller's belief, where "closeness" is defined by a…

Theoretical Economics · Economics 2021-10-19 Sosung Baik , Sung-Ha Hwang

Aiming to overcome some of the limitations of worst-case analysis, the recently proposed framework of "algorithms with predictions" allows algorithms to be augmented with a (possibly erroneous) machine-learned prediction that they can use…

Computer Science and Game Theory · Computer Science 2024-03-28 Eric Balkanski , Vasilis Gkatzelis , Xizhi Tan , Cherlin Zhu