Related papers: Data Mining to Measure and Improve the Success of …
A real world challenging task of the web master of an organization is to match the needs of user and keep their attention in their web site. So, only option is to capture the intuition of the user and provide them with the recommendation…
With the World Wide Web's ubiquity increase and the rapid development of various online businesses, the complexity of web sites grow. The analysis of web user's navigational pattern within a web site can provide useful information for…
The World Wide Web continues to grow at an amazing rate in both the size and complexity of Web sites and is well on its way to being the main reservoir of information and data. Due to this increase in growth and complexity of WWW, web site…
Today web is the best medium of communication in modern business. Many companies are redefining their business strategies to improve the business output. Business over internet provides the opportunity to customers and partners where their…
Web usage mining is a type of web mining, which exploits data mining techniques to discover valuable information from navigation behavior of World Wide Web users. As in classical data mining, data preparation and pattern discovery are the…
The web page usage mining plays a vital role in enriching the page's content and structure based on the feedbacks received from the user's interactions with the page. This paper proposes a model for micro-managing the tracking activities by…
Web usage mining: automatic discovery of patterns in clickstreams and associated data collected or generated as a result of user interactions with one or more Web sites. This paper describes web usage mining for our college log files to…
This work has as the principal theme, the study, analysis and implementation of the methodology for use the web sites in e-commerce. The authors try to deal with particular methodological and applied aspects inherent in the analysis of data…
The World Wide Web is a popular and interactive medium to distribute information in this scenario. The web is huge, diverse, ever changing, widely disseminated global information service center. We are familiar with terms like e-commerce,…
World Wide Web is a huge repository of web pages and links. It provides abundance of information for the Internet users. The growth of web is tremendous as approximately one million pages are added daily. Users' accesses are recorded in web…
Understanding user behavior on the web is increasingly critical for optimizing user experience (UX). This study introduces Augmented Web Usage Mining (AWUM), a methodology designed to enhance web usage mining and improve UX by enriching the…
Various studies on consumer purchasing behaviors have been presented and used in real problems. Data mining techniques are expected to be a more effective tool for analyzing consumer behaviors. However, the data mining method has…
Web log data is usually diverse and voluminous. This data must be assembled into a consistent, integrated and comprehensive view, in order to be used for pattern discovery. Without properly cleaning, transforming and structuring the data…
The importance of finding the characteristics leading to either a success or a failure is one of the driving forces of data mining. The various application areas of finding success/failure factors cover vast variety of areas such as credit…
Web log data is usually diverse and voluminous. This data must be assembled into a consistent, integrated and comprehensive view, in order to be used for pattern discovery. Without properly cleaning, transforming and structuring the data…
The underlying data source for web usage mining (WUM) is commonly thought to be server logs. However, access log files ensure quite limited data about the clients. Identifying sessions from this messy data takes a considerable effort, and…
The explosive growth of World Wide Web (WWW) has necessitated the development of Web personalization systems in order to understand the user preferences to dynamically serve customized content to individual users. To reveal information…
World Wide Web is a huge repository of information and there is a tremendous increase in the volume of information daily. The number of users are also increasing day by day. To reduce users browsing time lot of research is taken place. Web…
Data mining is a new concept & an exploration and analysis of large data sets, in order to discover meaningful patterns and rules. Many organizations are now using the data mining techniques to find out meaningful patterns from the…
Navigation behaviour can be considered as one of the most crucial aspects of user behaviour in an electronic commerce environment, which is very good indicator of user's interests either in the process of browsing or purchasing. Revealing…