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Predicting how populations respond to policy interventions is a fundamental challenge in computational social science and public policy. Traditional approaches rely on aggregate statistical models that capture historical correlations but…
The applications of Large Language Models (LLMs) in political science are rapidly expanding. This paper demonstrates how LLMs, when augmented with predefined functions and specialized tools, can serve as dynamic agents capable of…
Using Large Language Models (LLMs) to simulate user opinions has received growing attention. Yet LLMs, especially trained with reinforcement learning from human feedback (RLHF), are known to exhibit biases toward dominant viewpoints,…
Pairwise preference data have played an important role in the alignment of large language models (LLMs). Each sample of such data consists of a prompt, two different responses to the prompt, and a binary label indicating which of the two…
Large Language Models (LLMs) have demonstrated remarkable capabilities in reasoning, generalization, and simulating human-like behavior across a wide range of tasks. These strengths present new opportunities to enhance traditional…
Temporal progression is an integral part of knowledge accumulation and update. Web search is frequently adopted as grounding for agent knowledge, yet an improper configuration affects the quality of the agent's responses. Here, we assess…
Large language models (LLMs) are poised to revolutionize the domain of online fashion retail, enhancing customer experience and discovery of fashion online. LLM-powered conversational agents introduce a new way of discovery by directly…
Click-Through Rate (CTR) prediction is essential in online advertising, where semantic information plays a pivotal role in shaping user decisions and enhancing CTR effectiveness. Capturing and modeling deep semantic information, such as a…
Large Language Models (LLMs) demonstrate strong generalization and reasoning abilities, making them well-suited for complex decision-making tasks such as medical consultation (MC). However, existing LLM-based methods often fail to capture…
Recommender systems are essential for guiding users through the vast and diverse landscape of digital content by delivering personalized and relevant suggestions. However, improving both personalization and interpretability remains a…
Human Digital Twins (HDTs) have traditionally been conceptualized as data-driven models designed to support decision-making across various domains. However, recent advancements in conversational AI open new possibilities for HDTs to…
Automatic side-by-side evaluation has emerged as a promising approach to evaluating the quality of responses from large language models (LLMs). However, analyzing the results from this evaluation approach raises scalability and…
Large language models (LLMs) are increasingly deployed as customer-facing agents, yet evaluating their reliability remains challenging due to stochastic, multi-turn interactions. Current evaluation protocols rely on linear Monte Carlo…
Medical Decision-Making (MDM) is a multi-faceted process that requires clinicians to assess complex multi-modal patient data patient, often collaboratively. Large Language Models (LLMs) promise to streamline this process by synthesizing…
In recent years, large language models (LLMs) have attracted attention due to their ability to generate human-like text. As surveys and opinion polls remain key tools for gauging public attitudes, there is increasing interest in assessing…
Recent agent-based recommendation frameworks aim to simulate user behaviors by incorporating memory mechanisms and prompting strategies, but they struggle with hallucinating non-existent items and full-catalog ranking. Besides, a largely…
User-generated contents (UGCs) on online platforms allow marketing researchers to understand consumer preferences for products and services. With the advance of large language models (LLMs), some studies utilized the models for annotation…
With the advancement of conversational large language models (LLMs), several LLM-based Conversational Shopping Agents (CSA) have been developed to help customers smooth their online shopping. The primary objective in building an engaging…
Accurate query-product relevance labeling is indispensable to generate ground truth dataset for search ranking in e-commerce. Traditional approaches for annotating query-product pairs rely on human-based labeling services, which is…
Consumers often heavily rely on online product reviews, analyzing both quantitative ratings and textual descriptions to assess product quality. However, existing research hasn't adequately addressed how to systematically encourage the…