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In recommender systems, online A/B testing is a crucial method for evaluating the performance of different models. However, conducting online A/B testing often presents significant challenges, including substantial economic costs, user…

Recommender systems play a central role in numerous real-life applications, yet evaluating their performance remains a significant challenge due to the gap between offline metrics and online behaviors. Given the scarcity and limits (e.g.,…

Information Retrieval · Computer Science 2025-04-18 Nicolas Bougie , Narimasa Watanabe

Recently, there has been an emergence of employing LLM-powered agents as believable human proxies, based on their remarkable decision-making capability. However, existing studies mainly focus on simulating human dialogue. Human non-verbal…

Information Retrieval · Computer Science 2023-10-16 Junjie Zhang , Yupeng Hou , Ruobing Xie , Wenqi Sun , Julian McAuley , Wayne Xin Zhao , Leyu Lin , Ji-Rong Wen

Evaluating recommender systems remains challenging due to the gap between offline metrics and real user behavior, as well as the scarcity of interaction data. Recent work explores large language model (LLM) agents as synthetic users, yet…

Information Retrieval · Computer Science 2026-01-06 Nicolas Bougie , Gian Maria Marconi , Tony Yip , Narimasa Watanabe

Agent-Based Modelling (ABM) has emerged as an essential tool for simulating social networks, encompassing diverse phenomena such as information dissemination, influence dynamics, and community formation. However, manually configuring varied…

Conversational recommender systems (CRS) enhance user experience through multi-turn interactions, yet evaluating CRS remains challenging. User simulators can provide comprehensive evaluations through interactions with CRS, but building…

Human-Computer Interaction · Computer Science 2025-08-01 Luyu Chen , Quanyu Dai , Zeyu Zhang , Xueyang Feng , Mingyu Zhang , Pengcheng Tang , Xu Chen , Yue Zhu , Zhenhua Dong

The emergence of agentic recommender systems powered by Large Language Models (LLMs) represents a paradigm shift in personalized recommendations, leveraging LLMs' advanced reasoning and role-playing capabilities to enable autonomous,…

Information Retrieval · Computer Science 2025-05-29 Yu Shang , Peijie Liu , Yuwei Yan , Zijing Wu , Leheng Sheng , Yuanqing Yu , Chumeng Jiang , An Zhang , Fengli Xu , Yu Wang , Min Zhang , Yong Li

Simulating consumer decision-making is vital for designing and evaluating marketing strategies before costly real-world deployment. However, post-event analyses and rule-based agent-based models (ABMs) struggle to capture the complexity of…

Artificial Intelligence · Computer Science 2025-10-22 Man-Lin Chu , Lucian Terhorst , Kadin Reed , Tom Ni , Weiwei Chen , Rongyu Lin

Evaluating and iterating upon recommender systems is crucial, yet traditional A/B testing is resource-intensive, and offline methods struggle with dynamic user-platform interactions. While agent-based simulation is promising, existing…

Computation and Language · Computer Science 2025-09-29 Song Jin , Juntian Zhang , Yuhan Liu , Xun Zhang , Yufei Zhang , Guojun Yin , Fei Jiang , Wei Lin , Rui Yan

A/B testing experiment is a widely adopted method for evaluating UI/UX design decisions in modern web applications. Yet, traditional A/B testing remains constrained by its dependence on the large-scale and live traffic of human…

Human-Computer Interaction · Computer Science 2026-03-12 Yuxuan Lu , Ting-Yao Hsu , Hansu Gu , Limeng Cui , Yaochen Xie , William Headden , Bingsheng Yao , Akash Veeragouni , Jiapeng Liu , Sreyashi Nag , Jessie Wang , Dakuo Wang

Recommender systems are essential components of many online platforms, yet traditional approaches still struggle with understanding complex user preferences and providing explainable recommendations. The emergence of Large Language Model…

Information Retrieval · Computer Science 2025-03-05 Qiyao Peng , Hongtao Liu , Hua Huang , Qing Yang , Minglai Shao

We introduce a dynamic benchmarking system for conversational agents that evaluates their performance through a single, simulated, and lengthy user$\leftrightarrow$agent interaction. The interaction is a conversation between the user and…

Computation and Language · Computer Science 2024-10-14 David Castillo-Bolado , Joseph Davidson , Finlay Gray , Marek Rosa

Recent advances in Large Language Models (LLMs) have propelled intelligent agents from reactive responses to proactive support. While promising, existing proactive agents either rely exclusively on observations from enclosed environments…

Artificial Intelligence · Computer Science 2025-10-28 Bufang Yang , Lilin Xu , Liekang Zeng , Kaiwei Liu , Siyang Jiang , Wenrui Lu , Hongkai Chen , Xiaofan Jiang , Guoliang Xing , Zhenyu Yan

Large Language Model (LLM)-based agent simulation has emerged as a promising approach to meet the increasing demand for real-time and rigorous evaluation in modern recommender systems. A typical LLM-driven simulation framework comprises…

Information Retrieval · Computer Science 2026-05-14 Xinye Wanyan , Chenglong Ma , Danula Hettiachchi , Ziqi Xu , Jeffrey Chan

Recent advancements in Large Language Model (LLM)-based frameworks have extended their capabilities to complex real-world applications, such as interactive web navigation. These systems, driven by user commands, navigate web browsers to…

Computation and Language · Computer Science 2024-11-06 Nalin Tiwary , Vardhan Dongre , Sanil Arun Chawla , Ashwin Lamani , Dilek Hakkani-Tür

Conversational recommender systems (CRS) increasingly rely on user simulators for automated evaluation of sales agents. A key requirement for such simulators is the ability to model human decision-making. However, most existing simulation…

Information Retrieval · Computer Science 2026-05-08 Yuan-Chi Li , Li-Chi Chen , Sung-Yi Wu , Yu-Che Tsai , Shou-De Lin

A long-standing challenge in developing accurate recommendation models is simulating user behavior, mainly due to the complex and stochastic nature of user interactions. Towards this, one promising line of work has been the use of Large…

Information Retrieval · Computer Science 2025-09-15 Himanshu Thakur , Eshani Agrawal , Smruthi Mukund

Simulations, although powerful in accurately replicating real-world systems, often remain inaccessible to non-technical users due to their complexity. Conversely, large language models (LLMs) provide intuitive, language-based interactions…

Computation and Language · Computer Science 2025-05-22 Jacob Kleiman , Kevin Frank , Joseph Voyles , Sindy Campagna

Recommender systems are the cornerstone of today's information dissemination, yet a disconnect between offline metrics and online performance greatly hinders their development. Addressing this challenge, we envision a recommendation…

Information Retrieval · Computer Science 2024-11-11 An Zhang , Yuxin Chen , Leheng Sheng , Xiang Wang , Tat-Seng Chua

With the rapid advancement of large language models (LLMs), recent years have witnessed many promising studies on leveraging LLM-based agents to simulate human social behavior. While prior work has demonstrated significant potential across…

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