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Major search engine providers are rapidly incorporating Large Language Model (LLM)-generated content in response to user queries. These conversational search engines operate by loading retrieved website text into the LLM context for…

Computation and Language · Computer Science 2024-09-26 Samuel Pfrommer , Yatong Bai , Tanmay Gautam , Somayeh Sojoudi

Persuasion is a fundamental aspect of communication, influencing decision-making across diverse contexts, from everyday conversations to high-stakes scenarios such as politics, marketing, and law. The rise of conversational AI systems has…

Computation and Language · Computer Science 2026-03-24 Nimet Beyza Bozdag , Shuhaib Mehri , Xiaocheng Yang , Hyeonjeong Ha , Zirui Cheng , Esin Durmus , Jiaxuan You , Heng Ji , Gokhan Tur , Dilek Hakkani-Tür

Wu et al. (2026) showed that most frontier large language models (LLMs) recommend a sponsored, roughly twice-as-expensive flight when their system prompt contains a soft sponsorship cue. We reproduce their evaluation on ten open-weight chat…

Computer Vision and Pattern Recognition · Computer Science 2026-05-14 Andreas Maier , Jeta Sopa , Gozde Gul Sahin , Paula Perez-Toro , Siming Bayer

Large language models (LLMs) are excellent at maintaining high-level, convincing dialogue, but it remains unclear whether their persuasive success reflects genuine understanding of the discourse. We examine this question through informal…

Computation and Language · Computer Science 2026-04-21 Adrian de Wynter , Tangming Yuan

Large language models (LLMs), as a new generation of recommendation engines, possess powerful summarization and data analysis capabilities, surpassing traditional recommendation systems in both scope and performance. One promising…

Computation and Language · Computer Science 2025-03-13 Yuhan Zhi , Xiaoyu Zhang , Longtian Wang , Shumin Jiang , Shiqing Ma , Xiaohong Guan , Chao Shen

The advancements of Large Language Models (LLMs) have decentralized the responsibility for the transparency of AI usage. Specifically, LLM users are now encouraged or required to disclose the use of LLM-generated content for varied types of…

Human-Computer Interaction · Computer Science 2025-05-07 Zhiping Zhang , Chenxinran Shen , Bingsheng Yao , Dakuo Wang , Tianshi Li

Language models can be persuaded to abandon factual knowledge. This vulnerability is central to AI safety, but its internal mechanism remains poorly understood. We uncover a compact causal mechanism for persuasion-induced factual errors. A…

Artificial Intelligence · Computer Science 2026-05-12 Xiangkun Sun , Lingkai Kong , Aoqi Zhang , Liang Zeng , Tonghan Wang

Recent advances in large language models (LLMs) have enabled the creation of highly effective chatbots. However, the compute costs of widely deploying LLMs have raised questions about profitability. Companies have proposed exploring…

Human-Computer Interaction · Computer Science 2025-10-08 Brian Jay Tang , Kaiwen Sun , Noah T. Curran , Florian Schaub , Kang G. Shin

System prompts in Large Language Models (LLMs) are predefined directives that guide model behaviour, taking precedence over user inputs in text processing and generation. LLM deployers increasingly use them to ensure consistent responses…

Computers and Society · Computer Science 2025-06-24 Anna Neumann , Elisabeth Kirsten , Muhammad Bilal Zafar , Jatinder Singh

Persuasion is a key aspect of what it means to be human, and is central to business, politics, and other endeavors. Advancements in artificial intelligence (AI) have produced AI systems that are capable of persuading humans to buy products,…

Computers and Society · Computer Science 2023-03-16 Matthew Burtell , Thomas Woodside

Self-preference is a fundamental feature of biological organisms. Since large language models (LLMs) lack sentience, they might be expected to avoid such distortions. Yet, across 72 experiments and ~41,000 queries, we discovered massive…

Artificial Intelligence · Computer Science 2026-05-20 Steven A. Lehr , Mary Cipperman , Mahzarin R. Banaji

Partner selection is crucial for cooperation and hinges on communication. As artificial agents, especially those powered by large language models (LLMs), become more autonomous, intelligent, and persuasive, they compete with humans for…

Human-Computer Interaction · Computer Science 2025-07-21 Yaomin Jiang , Levin Brinkmann , Anne-Marie Nussberger , Ivan Soraperra , Jean-François Bonnefon , Iyad Rahwan

This paper explores the design of a propaganda detection tool using Large Language Models (LLMs). Acknowledging the inherent biases in AI models, especially in political contexts, we investigate how these biases might be leveraged to…

Human-Computer Interaction · Computer Science 2025-12-01 Liudmila Zavolokina , Kilian Sprenkamp , Zoya Katashinskaya , Daniel Gordon Jones

Pro-environmental behavior (PEB) is vital to combat climate change, yet turning awareness into intention and action remains elusive. We explore large language models (LLMs) as tools to promote PEB, comparing their impact across 3,200…

Human-Computer Interaction · Computer Science 2025-03-05 Alexander Doudkin , Pat Pataranutaporn , Pattie Maes

Hundreds of millions of people rely on large language models (LLMs) for education, work, and even healthcare. Yet these models are known to reproduce and amplify social biases present in their training data. Moreover, text-based interfaces…

Computation and Language · Computer Science 2026-03-24 Carolin Holtermann , Minh Duc Bui , Kaitlyn Zhou , Valentin Hofmann , Katharina von der Wense , Anne Lauscher

Large Language Models (LLMs) have revolutionized the process of customer engagement, campaign optimization, and content generation, in marketing management. In this paper, we explore the transformative potential of LLMs along with the…

Computation and Language · Computer Science 2025-01-22 Raha Aghaei , Ali A. Kiaei , Mahnaz Boush , Javad Vahidi , Mohammad Zavvar , Zeynab Barzegar , Mahan Rofoosheh

Conversational AI interfaces powered by large language models (LLMs) are increasingly used as coding assistants. However, questions remain about how programmers interact with LLM-based conversational agents, the challenges they encounter,…

Human-Computer Interaction · Computer Science 2025-03-24 Mehmet Akhoroz , Caglar Yildirim

Generative AI models differ from traditional machine learning tools in that they allow users to provide as much or as little information as they choose in their inputs. This flexibility often leads users to omit certain details, relying on…

Computer Science and Game Theory · Computer Science 2026-05-13 Charlotte Park , Kate Donahue , Manish Raghavan

In recent years, significant concern has emerged regarding the potential threat that Large Language Models (LLMs) pose to democratic societies through their persuasive capabilities. We expand upon existing research by conducting two survey…

Computation and Language · Computer Science 2025-05-02 Zhongren Chen , Joshua Kalla , Quan Le , Shinpei Nakamura-Sakai , Jasjeet Sekhon , Ruixiao Wang

This paper argues that large language model-based recommenders can displace today's attention-allocation machinery. LLM-based recommenders would ingest open-web content, infer a user's natural-language goals, and present information that…

Computers and Society · Computer Science 2025-07-03 Seth Lazar , Luke Thorburn , Tian Jin , Luca Belli