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Despite a growing desire among consumers to shop responsibly, translating this intention into behaviour remains challenging. Previous work has identified that information seeking (or lack thereof) is a contributing factor to this…
Millions of consumers search for products online each day, aiming to find items that meet their needs at an acceptable price. While price and quality are major factors in purchasing decisions, ethical considerations increasingly influence…
Social responsibility of consumers is one of the main conditions for the recoupment of enterprises expenses associated with the implementation of social and ethical marketing tasks. Therefore, the enterprises, which plan to act on terms of…
The continuous growth of electronic commerce has stimulated great interest in studying online consumer behavior. Given the significant growth in online shopping, better understanding of customers allows better marketing strategies to be…
Opinionated users often seek information that aligns with their preexisting beliefs while dismissing contradictory evidence due to confirmation bias. This conduct hinders their ability to consider alternative stances when searching the web.…
We conducted a qualitative user study with 77 consumers to investigate what social aspects are relevant when supporting customers during their shopping activities and particularly in situations when they are undecided. Twenty-five…
In a so-called overpopulated world, sustainable consumption is of existential importance.However, the expanding spectrum of product choices and their production complexity challenge consumers to make informed and value-sensitive decisions.…
The overconsumption of consumers under today's increasingly scarce natural resources has overwhelmed the textile industry in middle-income countries, such as Romania. It is becoming more and more essential to encourage sustainable clothing…
With the rapid increase in the use of social media in the last decade, the conspicuous consumption lifestyle within society has been now transferred to the social media. Along with the changing culture of consumption, the consumer who…
People use search engines to find answers to questions related to their health, finances, or other socially relevant issues. However, most users are unaware that search results are considerably influenced by search engine marketing (SEM).…
Persistent inequalities in political knowledge are a central concern in political communication. We organize the mechanisms underlying the knowledge-gap literature by distinguishing between individual preconditions, structural features of…
Human behavioral patterns and consumption paradigms have emerged as pivotal determinants in environmental degradation and climate change, with quotidian decisions pertaining to transportation, energy utilization, and resource consumption…
The production of goods we buy on a daily basis accounts for a large portion of greenhouse gas emissions. Although consumers have the power to influence industries' behavior through their demand, making sustainable purchases is challenging.…
When interacting with information retrieval (IR) systems, users, affected by confirmation biases, tend to select search results that confirm their existing beliefs on socially significant contentious issues. To understand the judgments and…
Accurately analyzing and modeling online browsing behavior play a key role in understanding users and technology interactions. In this work, we design and conduct a user study to collect browsing data from 31 participants continuously for…
Consumer spending accounts for a large fraction of the US economic activity. Increasingly, consumer activity is moving to the web, where digital traces of shopping and purchases provide valuable data about consumer behavior. We analyze…
With online shopping gaining massive popularity over the past few years, e-commerce platforms can play a significant role in tackling climate change and other environmental problems. In this study, we report that the "attitude-behavior" gap…
So-called 'fast fashion' consumption, amplified through cost-effective e-commerce, constitutes a major factor negatively impacting climate change. A recently noted strategy to motivate consumers to more sustainable decisions is digital…
Consumer food waste, like many environmental behaviours, takes place in private, and is not directly subject to social monitoring. Nevertheless, social interactions can affect private opinions and behaviours. This paper builds an…
In e-commerce, a user tends to search for the desired product by issuing a query to the search engine and examining the retrieved results. If the search engine was successful in correctly understanding the user's query, it will return…