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In light of the growing market of Ad Exchanges for the real-time sale of advertising slots, publishers face new challenges in choosing between the allocation of contract-based reservation ads and spot market ads. In this setting, the…
Evaluating the quality of search, ranking and RAG systems traditionally requires a significant number of human relevance annotations. In recent times, several deployed systems have explored the usage of Large Language Models (LLMs) as…
In the digital world, influencers are pivotal as opinion leaders, shaping the views and choices of their influencees. Modern advertising often follows this trend, where marketers choose appropriate influencers for product endorsements,…
The evaluation of general-purpose artificial agents, particularly those based on LLMs, presents a significant challenge due to the non-transitive nature of their interactions. When agent A defeats B, B defeats C, and C defeats A,…
Aligning generative models with human preference via RLHF typically suffers from overoptimization, where an imperfectly learned reward model can misguide the generative model to output undesired responses. We investigate this problem in a…
Large language models (LLMs) are increasingly entrusted with high-stakes decisions that affect human welfare. However, the principles and values that guide these models when distributing scarce societal resources remain largely unexamined.…
Ranking is a core task in recommender systems, which aims at providing an ordered list of items to users. Typically, a ranking function is learned from the labeled dataset to optimize the global performance, which produces a ranking score…
A central concern in an interactive intelligent system is optimization of its actions, to be maximally helpful to its human user. In recommender systems for instance, the action is to choose what to recommend, and the optimization task is…
I study the optimal design of ratings to motivate agent investment in quality when transfers are unavailable. The principal designs a rating scheme that maps the agent's quality to a (possibly stochastic) score. The agent has private…
Large Language Models (LLMs) demonstrate robust capabilities across various fields, leading to a paradigm shift in LLM-enhanced Recommender System (RS). Research to date focuses on point-wise and pair-wise recommendation paradigms, which…
For many internet businesses, presenting a given list of items in an order that maximizes a certain metric of interest (e.g., click-through-rate, average engagement time etc.) is crucial. We approach the aforementioned task from a…
Efficiently allocating treatments with a budget constraint constitutes an important challenge across various domains. In marketing, for example, the use of promotions to target potential customers and boost conversions is limited by the…
Reinforcement learning agents have been mostly developed and evaluated under the assumption that they will operate in a fully autonomous manner -- they will take all actions. In this work, our goal is to develop algorithms that, by learning…
Vision-Language Models (VLMs) have become powerful backbones for agents to autonomously operate in digital environments like the web and operating systems. However, these models suffer from inadaptability to fast-changing environments like…
Large Language Models (LLMs) have transformed the field of artificial intelligence by unlocking the era of generative applications. Built on top of generative AI capabilities, Agentic AI represents a major shift toward autonomous,…
The paper addresses the Vehicle Relocation Problem in free-floating car-sharing services by presenting a solution focused on strategies for repositioning vehicles and transferring personnel with the use of scooters. Our method begins by…
Most e-commerce product feeds provide blended results of advertised products and recommended products to consumers. The underlying advertising and recommendation platforms share similar if not exactly the same set of candidate products.…
Ranked Choice Voting (RCV) and Single Transferable Voting (STV) are widely valued; but are complex to understand due to intricate per-round vote transfers. Questions like determining how far a candidate is from winning or identifying…
Selecting influentials in networks against strategic manipulations has attracted many researchers' attention and it also has many practical applications. Here, we aim to select one or two influentials in terms of progeny (the influential…
This study presents a comprehensive reproducibility and extension analysis of the Setwise prompting methodology for zero-shot ranking with Large Language Models (LLMs), as proposed by Zhuang et al. We evaluate its effectiveness and…