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Related papers: A$^3$: Towards Advertising Aesthetic Assessment

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Affective Image Manipulation (AIM) aims to evoke specific emotions through targeted editing. Current image editing benchmarks primarily focus on object-level modifications in general scenarios, lacking the fine-grained granularity to…

Computer Vision and Pattern Recognition · Computer Science 2026-04-14 Shi Chen , Xuecheng Wu , Heli Sun , Yunyun Shi , Xinyi Yin , Fengjian Xue , Jinheng Xie , Dingkang Yang , Hao Wang , Junxiao Xue , Liang He

Despite rapid advances in photorealistic video generation, real-world applications such as filmmaking require video aesthetics, e.g., harmonious colors and cinematic lighting, beyond visual fidelity. Prior work on visual aesthetics largely…

Computer Vision and Pattern Recognition · Computer Science 2026-05-01 Yujin Han , Yujie Wei , Yefei He , Xinyu Liu , Tianle Li , Zichao Yu , Andi Han , Shiwei Zhang , Tingyu Weng , Difan Zou

A well-designed document communicates not only through its words but also through its visual eloquence. Authors utilize aesthetic elements such as colors, fonts, graphics, and layouts to shape the perception of information. Thoughtful…

Artificial Intelligence · Computer Science 2024-03-28 Hsiu-Wei Yang , Abhinav Agrawal , Pavlos Fragkogiannis , Shubham Nitin Mulay

With the vigorous development of mobile photography technology, major mobile phone manufacturers are scrambling to improve the shooting ability of equipments and the photo beautification algorithm of software. However, the improvement of…

Computer Vision and Pattern Recognition · Computer Science 2022-08-10 Xin Jin , Qiang Deng , Jianwen Lv , Heng Huang , Hao Lou , Chaoen Xiao

Modeling what makes an advertisement persuasive, i.e., eliciting the desired response from consumer, is critical to the study of propaganda, social psychology, and marketing. Despite its importance, computational modeling of persuasion in…

Computational visual aesthetics has recently become an active research area. Existing state-of-art methods formulate this as a binary classification task where a given image is predicted to be beautiful or not. In many applications such as…

Computer Vision and Pattern Recognition · Computer Science 2017-04-06 Parag S. Chandakkar , Vijetha Gattupalli , Baoxin Li

The ability for AI agents to "think with images" requires a sophisticated blend of reasoning and perception. However, current open multimodal agents still largely fall short on the reasoning aspect crucial for real-world tasks like…

Computer Vision and Pattern Recognition · Computer Science 2025-12-23 Kaican Li , Lewei Yao , Jiannan Wu , Tiezheng Yu , Jierun Chen , Haoli Bai , Lu Hou , Lanqing Hong , Wei Zhang , Nevin L. Zhang

We address the task of advertisement image generation and introduce three evaluation metrics to assess Creativity, prompt Alignment, and Persuasiveness (CAP) in generated advertisement images. Despite recent advancements in Text-to-Image…

Computer Vision and Pattern Recognition · Computer Science 2025-10-17 Aysan Aghazadeh , Adriana Kovashka

An image editing model should be able to perform diverse edits, ranging from object replacement, changing attributes or style, to performing actions or movement, which require many forms of reasoning. Current general instruction-guided…

Computer Vision and Pattern Recognition · Computer Science 2024-10-18 Benno Krojer , Dheeraj Vattikonda , Luis Lara , Varun Jampani , Eva Portelance , Christopher Pal , Siva Reddy

As large language models (LLMs) are increasingly used in legal applications, current evaluation benchmarks tend to focus mainly on factual accuracy while largely neglecting important linguistic quality aspects such as clarity, coherence,…

Computation and Language · Computer Science 2025-11-11 Li yunhan , Wu gengshen

Evaluating text-to-vision content hinges on two crucial aspects: visual quality and alignment. While significant progress has been made in developing objective models to assess these dimensions, the performance of such models heavily relies…

Computer Vision and Pattern Recognition · Computer Science 2025-06-17 Zicheng Zhang , Tengchuan Kou , Shushi Wang , Chunyi Li , Wei Sun , Wei Wang , Xiaoyu Li , Zongyu Wang , Xuezhi Cao , Xiongkuo Min , Xiaohong Liu , Guangtao Zhai

We introduce EnhanceGAN, an adversarial learning based model that performs automatic image enhancement. Traditional image enhancement frameworks typically involve training models in a fully-supervised manner, which require expensive…

Computer Vision and Pattern Recognition · Computer Science 2018-07-03 Yubin Deng , Chen Change Loy , Xiaoou Tang

In most real-world large-scale online applications (e.g., e-commerce or finance), customer acquisition is usually a multi-step conversion process of audiences. For example, an impression->click->purchase process is usually performed of…

Artificial Intelligence · Computer Science 2021-05-25 Dongbo Xi , Zhen Chen , Peng Yan , Yinger Zhang , Yongchun Zhu , Fuzhen Zhuang , Yu Chen

Little is known about how different types of advertising affect brand attitudes. We investigate the relationships between three brand attitude variables (perceived quality, perceived value and recent satisfaction) and three types of…

General Finance · Quantitative Finance 2018-10-19 Rex Yuxing Du , Mingyu Joo , Kenneth C. Wilbur

Corporations spend millions of dollars on developing creative image-based promotional content to advertise to their user-base on platforms like Twitter. Our paper is an initial study, where we propose a novel method to evaluate and improve…

Information Retrieval · Computer Science 2017-05-16 Avikalp Srivastava , Madhav Datt , Jaikrishna Chaparala , Shubham Mangla , Priyadarshi Patnaik

In the highly competitive area of product marketing, the visibility of brand logos on packaging plays a crucial role in shaping consumer perception, directly influencing the success of the product. This paper introduces a comprehensive…

Computer Vision and Pattern Recognition · Computer Science 2024-03-05 Alireza Hosseini , Kiana Hooshanfar , Pouria Omrani , Reza Toosi , Ramin Toosi , Zahra Ebrahimian , Mohammad Ali Akhaee

Assessing advertisements, specifically on the basis of user preferences and ad quality, is crucial to the marketing industry. Although recent studies have attempted to use deep neural networks for this purpose, these studies have not…

Computer Vision and Pattern Recognition · Computer Science 2021-02-10 Kyung-Wha Park , Jung-Woo Ha , JungHoon Lee , Sunyoung Kwon , Kyung-Min Kim , Byoung-Tak Zhang

Recent advances have explored integrating large language models (LLMs) into end-to-end autonomous driving systems to enhance generalization and interpretability. However, most existing approaches are limited to either driving performance or…

Computer Vision and Pattern Recognition · Computer Science 2025-05-22 Yunsheng Ma , Burhaneddin Yaman , Xin Ye , Mahmut Yurt , Jingru Luo , Abhirup Mallik , Ziran Wang , Liu Ren

This survey aims at reviewing recent computer vision techniques used in the assessment of image aesthetic quality. Image aesthetic assessment aims at computationally distinguishing high-quality photos from low-quality ones based on…

Computer Vision and Pattern Recognition · Computer Science 2017-07-19 Yubin Deng , Chen Change Loy , Xiaoou Tang

Computational methods that operate on three-dimensional molecular structure have the potential to solve important questions in biology and chemistry. In particular, deep neural networks have gained significant attention, but their…