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Large Language Models (LLMs) have transformed artificial intelligence by excelling in complex natural language processing tasks. Their ability to generate human-like text has opened new possibilities for market research, particularly in…

Artificial Intelligence · Computer Science 2026-04-20 Mengxin Wang , Dennis J. Zhang , Heng Zhang

Personality traits are richly encoded in natural language, and large language models (LLMs) trained on human text can simulate personality when conditioned on persona descriptions. However, existing evaluations rely predominantly on…

Computation and Language · Computer Science 2026-04-08 Ben Wigler , Maria Tsfasman , Tiffany Matej Hrkalovic

Text-based Person Retrieval (TPR) aims to retrieve person images that match the description given a text query. The performance improvement of the TPR model relies on high-quality data for supervised training. However, it is difficult to…

Computer Vision and Pattern Recognition · Computer Science 2024-05-21 Zheng Li , Lijia Si , Caili Guo , Yang Yang , Qiushi Cao

LLM-powered personalization agent systems employ Large Language Models (LLMs) to predict users' behavior from their past activities. However, their effectiveness often hinges on the ability to effectively leverage extensive, long user…

Computation and Language · Computer Science 2025-01-20 Jiaxing Wu , Lin Ning , Luyang Liu , Harrison Lee , Neo Wu , Chao Wang , Sushant Prakash , Shawn O'Banion , Bradley Green , Jun Xie

This research focuses on using large language models (LLMs) to simulate social experiments, exploring their ability to emulate human personality in virtual persona role-playing. The research develops an end-to-end evaluation framework,…

Computers and Society · Computer Science 2025-10-15 Yuqi Bai , Tianyu Huang , Kun Sun , Yuting Chen

Reasoning in humans is prone to biases due to underlying motivations like identity protection, that undermine rational decision-making and judgment. This \textit{motivated reasoning} at a collective level can be detrimental to society when…

Artificial Intelligence · Computer Science 2026-04-20 Saloni Dash , Amélie Reymond , Emma S. Spiro , Aylin Caliskan

Personality traits have long been studied as predictors of human behavior. Recent advances in Large Language Models (LLMs) suggest similar patterns may emerge in artificial systems, with advanced LLMs displaying consistent behavioral…

Artificial Intelligence · Computer Science 2025-09-08 Pengrui Han , Rafal Kocielnik , Peiyang Song , Ramit Debnath , Dean Mobbs , Anima Anandkumar , R. Michael Alvarez

Personalization in Information Retrieval (IR) is a topic studied by the research community since a long time. However, there is still a lack of datasets to conduct large-scale evaluations of personalized IR; this is mainly due to the fact…

Information Retrieval · Computer Science 2024-10-30 Marco Braga , Pranav Kasela , Alessandro Raganato , Gabriella Pasi

While large language models (LLMs) afford new possibilities for user modeling and approximation of human behaviors, they often fail to capture the multidimensional nuances of individual users. In this work, we introduce PersonaTwin, a…

Computation and Language · Computer Science 2025-08-18 Sihan Chen , John P. Lalor , Yi Yang , Ahmed Abbasi

Managing privacy to reach privacy goals is challenging, as evidenced by the privacy attitude-behavior gap. Mitigating this discrepancy requires solutions that account for both system opaqueness and users' hesitations in testing different…

Human-Computer Interaction · Computer Science 2024-03-22 Chaoran Chen , Weijun Li , Wenxin Song , Yanfang Ye , Yaxing Yao , Toby Jia-jun Li

Persona prompting is increasingly used in large language models (LLMs) to simulate views of various sociodemographic groups. However, how a persona prompt is formulated can significantly affect outcomes, raising concerns about the fidelity…

Computation and Language · Computer Science 2025-10-06 Marlene Lutz , Indira Sen , Georg Ahnert , Elisa Rogers , Markus Strohmaier

Adapting generic speech recognition models to specific individuals is a challenging problem due to the scarcity of personalized data. Recent works have proposed boosting the amount of training data using personalized text-to-speech…

Audio and Speech Processing · Electrical Eng. & Systems 2023-03-28 Karren Yang , Ting-Yao Hu , Jen-Hao Rick Chang , Hema Swetha Koppula , Oncel Tuzel

The increasing use of Large Language Models (LLMs) as proxies for human participants in social science research presents a promising, yet methodologically risky, paradigm shift. While LLMs offer scalability and cost-efficiency, their…

Computation and Language · Computer Science 2026-02-24 Simon Münker , Nils Schwager , Kai Kugler , Michael Heseltine , Achim Rettinger

Effective community governance hinges on understanding what specific residents think and need. Recent work has used large language models (LLMs) to simulate human respondents, offering a scalable, reproducible way to study human attitudes…

Computers and Society · Computer Science 2026-05-25 Xu Chen , Yuanzi Li , Lei Wang , Nan Lu , Yang Wang , Anding Wang , Lei Shi , Xiaoxing Fu , Ji-Rong Wen

Despite their potential as human proxies, LLMs often fail to generate heterogeneous data with human-like diversity, thereby diminishing their value in advancing social science research. To address this gap, we propose a novel method to…

Computation and Language · Computer Science 2026-01-21 Pengda Wang , Huiqi Zou , Han Jiang , Hanjie Chen , Tianjun Sun , Xiaoyuan Yi , Ziang Xiao , Frederick L. Oswald

Accurate privacy evaluation of textual data remains a critical challenge in privacy-preserving natural language processing. Recent work has shown that large language models (LLMs) can serve as reliable privacy evaluators, achieving strong…

Computation and Language · Computer Science 2026-04-01 Gabriel Loiseau , Damien Sileo , Damien Riquet , Maxime Meyer , Marc Tommasi

Large Language Models (LLMs) are increasingly used to simulate human users in interactive settings such as therapy, education, and social role-play. While these simulations enable scalable training and evaluation of AI agents, off-the-shelf…

Computation and Language · Computer Science 2025-11-04 Marwa Abdulhai , Ryan Cheng , Donovan Clay , Tim Althoff , Sergey Levine , Natasha Jaques

We present a comparative docking experiment that aligns human-subject interview data with large language model (LLM)-driven synthetic personas to evaluate fidelity, divergence, and blind spots in AI-enabled simulation. Fifteen early-stage…

Multiagent Systems · Computer Science 2025-09-04 Jorn K. Teutloff

Synthetic data is increasingly used to support research without exposing sensitive user content. Social media data is one of the types of datasets that would hugely benefit from representative synthetic equivalents that can be used to…

Cryptography and Security · Computer Science 2026-03-06 Henry Tari , Adriana Iamnitchi

Large Language Models (LLMs) have demonstrated remarkable human-like capabilities, yet their ability to replicate a specific individual remains under-explored. This paper presents a case study to investigate LLM-based individual simulation…

Computation and Language · Computer Science 2026-03-03 Minghao Guo , Ziyi Ye , Wujiang Xu , Xi Zhu , Wenyue Hua , Dimitris N. Metaxas
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