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Click-Through Rate (CTR) prediction, estimating the probability of a user clicking on an item, is essential in industrial applications, such as online advertising. Many works focus on user behavior modeling to improve CTR prediction…

Information Retrieval · Computer Science 2023-08-14 Xuyang Hou , Zhe Wang , Qi Liu , Tan Qu , Jia Cheng , Jun Lei

Click-Through Rate (CTR) prediction plays an important role in many industrial applications, such as online advertising and recommender systems. How to capture users' dynamic and evolving interests from their behavior sequences remains a…

Information Retrieval · Computer Science 2019-05-17 Yufei Feng , Fuyu Lv , Weichen Shen , Menghan Wang , Fei Sun , Yu Zhu , Keping Yang

Estimating click-through rate (CTR) accurately has an essential impact on improving user experience and revenue in sponsored search. For CTR prediction model, it is necessary to make out user real-time search intention. Most of the current…

Machine Learning · Computer Science 2021-03-31 Feng Li , Zhenrui Chen , Pengjie Wang , Yi Ren , Di Zhang , Xiaoyu Zhu

Recommendation systems play a critical role in enhancing user experience and engagement in various online platforms. Traditional methods, such as Collaborative Filtering (CF) and Content-Based Filtering (CBF), rely heavily on past user…

Information Retrieval · Computer Science 2025-01-22 Xiaochuan Xu , Zeqiu Xu , Peiyang Yu , Jiani Wang

Click-through rate (CTR) prediction is one of the core tasks in recommender systems. User behavior sequences, as one of the most effective features, can accurately reflect user preferences and significantly improve prediction accuracy.…

Information Retrieval · Computer Science 2026-04-28 Xiaolong Chen , Haoyi Zhao , Xu Huang , Defu Lian

Click-through rate prediction is a critical task in online advertising. Currently, many existing methods attempt to extract user potential interests from historical click behavior sequences. However, it is difficult to handle sparse user…

Artificial Intelligence · Computer Science 2022-02-08 Wensen Jiang , Yizhu Jiao , Qingqin Wang , Chuanming Liang , Lijie Guo , Yao Zhang , Zhijun Sun , Yun Xiong , Yangyong Zhu

Recently, deep neural networks are widely applied in recommender systems for their effectiveness in capturing/modeling users' preferences. Especially, the attention mechanism in deep learning enables recommender systems to incorporate…

Information Retrieval · Computer Science 2021-03-17 Jianqing Zhang , Dongjing Wang , Dongjin Yu

Recommendation systems aim to assist users to discover most preferred contents from an ever-growing corpus of items. Although recommenders have been greatly improved by deep learning, they still faces several challenges: (1) Behaviors are…

Information Retrieval · Computer Science 2020-11-19 Wendi Ji , Keqiang Wang , Xiaoling Wang , TingWei Chen , Alexandra Cristea

User behavior sequences in modern recommendation systems exhibit significant length heterogeneity, ranging from sparse short-term interactions to rich long-term histories. While longer sequences provide more context, we observe that…

Artificial Intelligence · Computer Science 2026-01-28 Zhicheng Zhang , Zhaocheng Du , Jieming Zhu , Jiwei Tang , Fengyuan Lu , Wang Jiaheng , Song-Li Wu , Qianhui Zhu , Jingyu Li , Hai-Tao Zheng , Zhenhua Dong

Session-based recommendation (SBR) is proposed to recommend items within short sessions given that user profiles are invisible in various scenarios nowadays, such as e-commerce and short video recommendation. There is a common scenario that…

Information Retrieval · Computer Science 2022-04-12 Chuan Cui , Qi Shen , Shixuan Zhu , Yitong Pang , Yiming Zhang , Hanning Gao , Zhihua Wei

With the growing importance of personalized recommendation, numerous recommendation models have been proposed recently. Among them, Matrix Factorization (MF) based models are the most widely used in the recommendation field due to their…

Information Retrieval · Computer Science 2019-11-07 Seoungjun Yun , Raehyun Kim , Miyoung Ko , Jaewoo Kang

Click-Through Rate (CTR) prediction plays a core role in recommender systems, serving as the final-stage filter to rank items for a user. The key to addressing the CTR task is learning feature interactions that are useful for prediction,…

Information Retrieval · Computer Science 2023-04-27 Yang Zhang , Tianhao Shi , Fuli Feng , Wenjie Wang , Dingxian Wang , Xiangnan He , Yongdong Zhang

Sequential Recommendation (SRs) that capture users' dynamic intents by modeling user sequential behaviors can recommend closely accurate products to users. Previous work on SRs is mostly focused on optimizing the recommendation accuracy,…

Information Retrieval · Computer Science 2019-08-28 Wanyu Chen , Pengjie Ren , Fei Cai , Maarten de Rijke

Deep Interest Network (DIN) is a state-of-the-art model which uses attention mechanism to capture user interests from historical behaviors. User interests intuitively follow a hierarchical pattern such that users generally show interests…

Information Retrieval · Computer Science 2020-05-28 Weinan Xu , Hengxu He , Minshi Tan , Yunming Li , Jun Lang , Dongbai Guo

Traditional robust recommendation methods view atypical user-item interactions as noise and aim to reduce their impact with some kind of noise filtering technique, which often suffers from two challenges. First, in real world, atypical…

Information Retrieval · Computer Science 2022-01-19 Ziwen Du , Ning Yang , Zhonghua Yu , Philip S. Yu

Recommender systems aim to provide personalized item recommendations by capturing user behaviors derived from their interaction history. Considering that user interactions naturally occur sequentially based on users' intents in mind, user…

Information Retrieval · Computer Science 2025-01-14 Yijin Choi , Chiehyeon Lim

Click-through rate (CTR) prediction, whose goal is to predict the probability of the user to click on an item, has become increasingly significant in the recommender systems. Recently, some deep learning models with the ability to…

Information Retrieval · Computer Science 2022-06-30 Tianwei Cao , Qianqian Xu , Zhiyong Yang , Qingming Huang

Click-through rate (CTR) prediction tasks play a pivotal role in real-world applications, particularly in recommendation systems and online advertising. A significant research branch in this domain focuses on user behavior modeling. Current…

Information Retrieval · Computer Science 2024-04-18 Hengyu Zhang , Junwei Pan , Dapeng Liu , Jie Jiang , Xiu Li

With the prosperity of business intelligence, recommender systems have evolved into a new stage that we not only care about what to recommend, but why it is recommended. Explainability of recommendations thus emerges as a focal point of…

Information Retrieval · Computer Science 2020-09-24 Guannan Liu , Liang Zhang , Junjie Wu , Xiao Fang

User response prediction is essential in industrial recommendation systems, such as online display advertising. Among all the features in recommendation models, user behaviors are among the most critical. Many works have revealed that a…

Information Retrieval · Computer Science 2024-07-08 Haolin Zhou , Junwei Pan , Xinyi Zhou , Xihua Chen , Jie Jiang , Xiaofeng Gao , Guihai Chen