Related papers: TAIGR: Towards Modeling Influencer Content on Soci…
Group recommendation over social media streams has attracted significant attention due to its wide applications in domains such as e-commerce, entertainment, and online news broadcasting. By leveraging social connections and group…
The fundamental building block of social influence is for one person to elicit a response in another. Researchers measuring a "response" in social media typically depend either on detailed models of human behavior or on platform-specific…
In the midst of widespread misinformation and disinformation through social media and the proliferation of AI-generated texts, it has become increasingly difficult for people to validate and trust information they encounter. Many…
The influence maximization is the problem of finding a set of social network users, called influencers, that can trigger a large cascade of propagation. Influencers are very beneficial to make a marketing campaign goes viral through social…
Influencer marketing campaign success heavily depends on identifying key opinion leaders who can effectively leverage their credibility and reach to promote products or services. The selecting influencers process is vital for boosting brand…
In our study, we first constructed a dataset from the tweets of the top 100 medical influencers with the highest Influencer Score during the COVID-19 pandemic. This dataset was then used to construct a socio-semantic network, mapping both…
Evidence plays a crucial role in any biomedical research narrative, providing justification for some claims and refutation for others. We seek to build models of scientific argument using information extraction methods from full-text…
As influencers play considerable roles in social media marketing, companies increase the budget for influencer marketing. Hiring effective influencers is crucial in social influencer marketing, but it is challenging to find the right…
Twitter has emerged as a global hub for engaging in online conversations and as a research corpus for various disciplines that have recognized the significance of its user-generated content. Argument mining is an important analytical task…
Reasoning on Temporal Knowledge Graphs (TKGs) is essential for predicting future events and time-aware facts. While existing methods are effective at capturing relational dynamics, their performance is limited by a closed-world assumption,…
Who are the influential people in an online social network? The answer to this question depends not only on the structure of the network, but also on details of the dynamic processes occurring on it. We classify these processes as…
Although conceptualization has been widely studied in semantics and knowledge representation, it is still challenging to find the most accurate concept phrases to characterize the main idea of a text snippet on the fast-growing social…
There has been a recent surge in learning generative models for graphs. While impressive progress has been made on static graphs, work on generative modeling of temporal graphs is at a nascent stage with significant scope for improvement.…
Influencer marketing has become a widely used strategy for reaching customers. Despite growing interest among influencers and brand partners in predicting engagement with influencer videos, there has been little research on the relative…
Digital communication has made the public discourse considerably more complex, and new actors and strategies have emerged as a result of this seismic shift. Aside from the often-studied interactions among individuals during opinion…
Data extracted from social media platforms, such as Twitter, are both large in scale and complex in nature, since they contain both unstructured text, as well as structured data, such as time stamps and interactions between users. A key…
This thesis can be categorized under the Influencer Marketing industry with respect to social media initiatives. Influencer marketing is a modern tactic used by brands to enhance their visibility to their target audience by using the…
Human interactions are mediated by social influence. During crises like the COVID-19 pandemic, social influence determines whether life-saving information is adopted or immunization campaigns meet their targets. The literature on online…
Despite the recent successes of transformer-based models in terms of effectiveness on a variety of tasks, their decisions often remain opaque to humans. Explanations are particularly important for tasks like offensive language or toxicity…
Temporal knowledge graph reasoning (TKGR) aims to predict future events by inferring missing entities with dynamic knowledge structures. Existing LLM-based reasoning methods prioritize contextual over structural relations, struggling to…