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While state-of-the-art large language models (LLMs) have shown impressive performance on many tasks, there has been extensive research on undesirable model behavior such as hallucinations and bias. In this work, we investigate how the…
Large Language Models (LLMs) have shown powerful performance and development prospects and are widely deployed in the real world. However, LLMs can capture social biases from unprocessed training data and propagate the biases to downstream…
This report analyzes the potential for large language models (LLMs) to expedite accurate replication and generalization of published research about message effects in marketing. LLM-powered participants (personas) were tested by replicating…
The widespread public deployment of large language models (LLMs) in recent months has prompted a wave of new attention and engagement from advocates, policymakers, and scholars from many fields. This attention is a timely response to the…
While Large Language Models (LLMs) have become central tools in various fields, they often provide inaccurate or false information. This study examines user preferences regarding falsehood responses from LLMs. Specifically, we evaluate…
Emotions guide human decisions, but whether large language models (LLMs) use emotion similarly remains unknown. We tested this using altruistic third-party punishment, where an observer incurs a personal cost to enforce fairness, a hallmark…
Prevailing large language models (LLMs) are capable of human responses simulation through its unprecedented content generation and reasoning abilities. However, it is not clear whether and how to leverage LLMs to simulate field experiments.…
Large Language Models (LLM) are already widely used to generate content for a variety of online platforms. As we are not able to safely distinguish LLM-generated content from human-produced content, LLM-generated content is used to train…
Large Language Models (LLMs) increasingly mediate our social, cultural, and political interactions. While they can simulate some aspects of human behavior and decision-making, it is still underexplored whether repeated interactions with…
Large language models (LLMs) are increasingly used as proxies for human judgment in computational social science, yet their ability to reproduce patterns of susceptibility to misinformation remains unclear. We test whether LLM-simulated…
Large Language Models have spread rapidly since the release of ChatGPT in late 2022, accompanied by claims of major productivity gains but also concerns about job displacement. This paper examines the short-run labor market effects of LLM…
Large Language Models (LLMs) are reshaping consumer decision-making, particularly in communication with firms, yet our understanding of their impact remains limited. This research explores the effect of LLMs on consumer complaints submitted…
The advent of ChatGPT by OpenAI has prompted extensive discourse on its potential implications for science and higher education. While the impact on education has been a primary focus, there is limited empirical research on the effects of…
As Large Language Models (LLMs) become widely used to model and simulate human behavior, understanding their biases becomes critical. We developed an experimental framework using Big Five personality surveys and uncovered a previously…
Reliable simulation of human behavior is essential for explaining, predicting, and intervening in our society. Recent advances in large language models (LLMs) have shown promise in emulating human behaviors, interactions, and…
The deployment of Large Language Models (LLMs) as tool-using agents causes their alignment training to manifest in new ways. Recent work finds that language models can use tools in ways that contradict the interests or explicit instructions…
In the field of Artificial (General) Intelligence (AI), the several recent advancements in Natural language processing (NLP) activities relying on Large Language Models (LLMs) have come to encourage the adoption of LLMs as scientific models…
Large Language Models (LLMs) have shown impressive potential to simulate human behavior. We identify a fundamental challenge in using them to simulate experiments: when LLM-simulated subjects are blind to the experimental design (as is…
The ongoing revolution in language modeling has led to various novel applications, some of which rely on the emerging social abilities of large language models (LLMs). Already, many turn to the new cyber friends for advice during the…
The rapid rise in popularity of Large Language Models (LLMs) with emerging capabilities has spurred public curiosity to evaluate and compare different LLMs, leading many researchers to propose their own LLM benchmarks. Noticing preliminary…