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As large language models (LLMs) become increasingly integrated into online platforms and digital communication spaces, their potential to influence public discourse - particularly in contentious areas like climate change - requires…

The surge of user-generated online content presents a wealth of insights into customer preferences and market trends. However, the highly diverse, complex, and context-rich nature of such contents poses significant challenges to traditional…

The growth of online platforms and user content requires strong content moderation systems that can handle complex inputs from various media types. While large language models (LLMs) are effective, their high computational cost and latency…

The rapid rise of Large Language Models (LLMs) has created new disruptive possibilities for persuasive communication, enabling fully-automated, personalized, and interactive content generation at an unprecedented scale. In this paper, we…

Automatic counterspeech generation methods have been developed to assist efforts in combating hate speech. Existing research focuses on generating counterspeech with linguistic attributes such as being polite, informative, and…

The ongoing revolution in language modeling has led to various novel applications, some of which rely on the emerging social abilities of large language models (LLMs). Already, many turn to the new cyber friends for advice during the…

The development and popularization of large language models (LLMs) have raised concerns that they will be used to create tailor-made, convincing arguments to push false or misleading narratives online. Early work has found that language…

Large Language Models (LLMs) offer new avenues to simulate online communities and social media. Potential applications range from testing the design of content recommendation algorithms to estimating the effects of content policies and…

Understanding the behavior of large language models (LLMs) is crucial for ensuring their safe and reliable use. However, existing explainable AI (XAI) methods for LLMs primarily rely on word-level explanations, which are often…

Large Language Models (LLMs) are increasingly deployed as gateways to information, yet their content moderation practices remain underexplored. This work investigates the extent to which LLMs refuse to answer or omit information when…

Eating disorders are complex mental health conditions that affect millions of people around the world. Effective interventions on social media platforms are crucial, yet testing strategies in situ can be risky. We present a novel LLM-driven…

As Large Language Models (LLMs) advance in their capabilities, researchers have increasingly employed them for social simulation. In this paper, we investigate whether interactions among LLM agents resemble those of humans. Specifically, we…

Social network simulation plays a crucial role in addressing various challenges within social science. It offers extensive applications such as state prediction, phenomena explanation, and policy-making support, among others. In this work,…

Large Language Models (LLMs) have shown exceptional results on current benchmarks when working individually. The advancement in their capabilities, along with a reduction in parameter size and inference times, has facilitated the use of…

Large language models (LLMs) are increasingly being used for emotional support. They are also being developed for formal therapy purposes. However, LLMs like ChaptGPT or Llama are often developed with content moderation guardrails that…

Large Language Models (LLMs) increasingly mediate our social, cultural, and political interactions. While they can simulate some aspects of human behavior and decision-making, it is still underexplored whether repeated interactions with…

The emergent capabilities of large language models (LLMs) have prompted interest in using them as surrogates for human subjects in opinion surveys. However, prior evaluations of LLM-based opinion simulation have relied heavily on costly,…

Reliable simulation of human behavior is essential for explaining, predicting, and intervening in our society. Recent advances in large language models (LLMs) have shown promise in emulating human behaviors, interactions, and…

Online behavioural research faces an emerging threat as participants increasingly turn to large language models (LLMs) for advice, translation, or task delegation: LLM Pollution. We identify three interacting variants through which LLM…

This study presents a framework for conducting psychological and linguistic research through simulated conversations using large language models (LLMs). The proposed methodology offers significant advantages, particularly for simulating…