Related papers: Next Interest Flow: A Generative Pre-training Para…
Click-through rate (CTR) Prediction is a crucial task in personalized information retrievals, such as industrial recommender systems, online advertising, and web search. Most existing CTR Prediction models utilize explicit feature…
User behavior sequence modeling, which captures user interest from rich historical interactions, is pivotal for industrial recommendation systems. Despite breakthroughs in ranking-stage models capable of leveraging ultra-long behavior…
Large-scale pre-training has fundamentally changed how machine learning research is done today: large foundation models are trained once, and then can be used by anyone in the community (including those without data or compute resources to…
Predicting fine-grained interests of users with temporal behavior is important to personalization and information filtering applications. However, existing interest prediction methods are incapable of capturing the subtle degreed user…
For better user satisfaction and business effectiveness, more and more attention has been paid to the sequence-based recommendation system, which is used to infer the evolution of users' dynamic preferences, and recent studies have noticed…
Click-Through Rate (CTR) prediction is a core task in online personalization platform. A key step for CTR prediction is to learn accurate user representation to capture their interests. Generally, the interest expressed by a user is…
Understanding user interests is crucial for Click-Through Rate (CTR) prediction tasks. In sequential recommendation, pre-training from user historical behaviors through self-supervised learning can better comprehend user dynamic…
Estimating click-through rate (CTR) accurately has an essential impact on improving user experience and revenue in sponsored search. For CTR prediction model, it is necessary to make out user real-time search intention. Most of the current…
Estimating Click-Through Rate (CTR) is a vital yet challenging task in personalized product search. However, existing CTR methods still struggle in the product search settings due to the following three challenges including how to more…
Capturing the temporal dynamics of user preferences over items is important for recommendation. Existing methods mainly assume that all time steps in user-item interaction history are equally relevant to recommendation, which however does…
Click-Through Rate (CTR) prediction, estimating the probability of a user clicking on an item, is essential in industrial applications, such as online advertising. Many works focus on user behavior modeling to improve CTR prediction…
User behavior sequences in modern recommendation systems exhibit significant length heterogeneity, ranging from sparse short-term interactions to rich long-term histories. While longer sequences provide more context, we observe that…
Promotions are becoming more important and prevalent in e-commerce to attract customers and boost sales, leading to frequent changes of occasions, which drives users to behave differently. In such situations, most existing Click-Through…
In many classical e-commerce platforms, personalized recommendation has been proven to be of great business value, which can improve user satisfaction and increase the revenue of platforms. In this paper, we present a new recommendation…
Sequential recommender systems aim to predict a user's future interests by extracting temporal patterns from their behavioral history. Existing approaches typically employ transformer-based architectures to process long sequences of user…
Industrial recommender systems increasingly leverage lifelong user behavior histories and rich multi-modal content to capture evolving user preferences. However, effectively integrating multi-modal features into lifelong interest modeling…
Recommendation systems aim to learn user interests from historical behaviors and deliver relevant items. Recent methods leverage large language models (LLMs) to construct and integrate semantic representations of users and items for…
Multi-interest recommendation has gained attention, especially in industrial retrieval stage. Unlike classical dual-tower methods, it generates multiple user representations instead of a single one to model comprehensive user interests.…
In order to improve the accuracy of cross-platform advertisement recommendation, a graph neural network (GNN)- based advertisement recommendation method is analyzed. Through multi-dimensional modeling, user behavior data (e.g., click…
Generative Retrieval (GR) offers a promising paradigm for recommendation through next-token prediction (NTP). However, scaling it to large-scale industrial systems introduces three challenges: (i) within a single request, the identical…