Related papers: On Predicting Post-Click Conversion Rate via Count…
In recommendation systems, predicting Click-Through Rate (CTR) is crucial for accurately matching users with items. To improve recommendation performance for cold-start and long-tail items, recent studies focus on leveraging item multimodal…
Randomized experiments have become a cornerstone of evidence-based decision-making in contexts ranging from online platforms to public health. However, in experimental settings with network interference, a unit's treatment can influence…
Neural models for TCR-pMHC binding prediction are susceptible to shortcut learning: they exploit spurious correlations in training data -- such as peptide length bias or V-gene co-occurrence -- rather than the physical binding interface.…
We address the problem of training conversion prediction models in advertising domains under privacy constraints, where direct links between ad clicks and conversions are unavailable. Motivated by privacy-preserving browser APIs and the…
We propose a method to distinguish causal influence from hidden confounding in the following scenario: given a target variable Y, potential causal drivers X, and a large number of background features, we propose a novel criterion for…
Traditional approaches for complementary product recommendations rely on behavioral and non-visual data such as customer co-views or co-buys. However, certain domains such as fashion are primarily visual. We propose a framework that…
This research presents an innovative and unique way of solving the advertisement prediction problem which is considered as a learning problem over the past several years. Online advertising is a multi-billion-dollar industry and is growing…
Click-Through Rate (CTR) prediction is a crucial task in recommendation systems, online searches, and advertising platforms, where accurately capturing users' real interests in content is essential for performance. However, existing methods…
In computational advertising, a challenging problem is how to recommend the bid for advertisers to achieve the best return on investment (ROI) given budget constraint. This paper presents a bid recommendation scenario that discovers the…
Interpreting the inference-time behavior of deep neural networks remains a challenging problem. Existing approaches to counterfactual explanation typically ask: What is the closest alternative input that would alter the model's prediction…
Recommender systems easily face the issue of user preference shifts. User representations will become out-of-date and lead to inappropriate recommendations if user preference has shifted over time. To solve the issue, existing work focuses…
Predictive models trained on observational data often fail to generalise to the distributions they encounter when deployed, especially when the training data is a product of the system being optimised. Recommender systems are a canonical…
User post-click conversion prediction is of high interest to researchers and developers. Recent studies employ multi-task learning to tackle the selection bias and data sparsity problem, two severe challenges in post-click behavior…
Active Learning (AL) allows models to learn interactively from user feedback. This paper introduces a counterfactual data augmentation approach to AL, particularly addressing the selection of datapoints for user querying, a pivotal concern…
Recent advances in unbiased learning to rank (LTR) count on Inverse Propensity Scoring (IPS) to eliminate bias in implicit feedback. Though theoretically sound in correcting the bias introduced by treating clicked documents as relevant, IPS…
Click-through rate (CTR) prediction is a critical task for many industrial systems, such as display advertising and recommender systems. Recently, modeling user behavior sequences attracts much attention and shows great improvements in the…
Reinforcement learning (RL) algorithms usually require a substantial amount of interaction data and perform well only for specific tasks in a fixed environment. In some scenarios such as healthcare, however, usually only few records are…
We tackle the problem of computing counterfactual explanations -- minimal changes to the features that flip an undesirable model prediction. We propose a solution to this question for linear Support Vector Machine (SVMs) models. Moreover,…
Despite the rapid growth of online advertisement in developing countries, existing highly over-parameterized Click-Through Rate (CTR) prediction models are difficult to be deployed due to the limited computing resources. In this paper, by…
Counterfactual inference is a useful tool for comparing outcomes of interventions on complex systems. It requires us to represent the system in form of a structural causal model, complete with a causal diagram, probabilistic assumptions on…