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Marketing literature states that it is more costly to engage a new customer than to retain an existing loyal customer. Churn prediction models are developed by academics and practitioners to effectively manage and control customer churn in…

Neural and Evolutionary Computing · Computer Science 2013-09-17 Anuj Sharma , Dr. Prabin Kumar Panigrahi

Churn prediction, or the task of identifying customers who are likely to discontinue use of a service, is an important and lucrative concern of firms in many different industries. As these firms collect an increasing amount of large-scale,…

Machine Learning · Computer Science 2015-12-22 Muhammad R. Khan , Johua Manoj , Anikate Singh , Joshua Blumenstock

Customer churn describes terminating a relationship with a business or reducing customer engagement over a specific period. Two main business marketing strategies play vital roles to increase market share dollar-value: gaining new and…

Machine Learning · Computer Science 2023-04-24 David Hason Rudd , Huan Huo , Guandong Xu

Customer churn is a major problem and one of the most important concerns for large companies. Due to the direct effect on the revenues of the companies, especially in the telecom field, companies are seeking to develop means to predict…

Computers and Society · Computer Science 2019-04-04 Abdelrahim Kasem Ahmad , Assef Jafar , Kadan Aljoumaa

User churn, characterized by customers ending their relationship with a business, has profound economic consequences across various Business-to-Customer scenarios. For numerous system-to-user actions, such as promotional discounts and…

Machine Learning · Computer Science 2023-09-27 Shamik Bhattacharjee , Utkarsh Thukral , Nilesh Patil

As companies increase their efforts in retaining customers, being able to predict accurately ahead of time, whether a customer will churn in the foreseeable future is an extremely powerful tool for any marketing team. The paper describes in…

Machine Learning · Computer Science 2017-03-14 Philip Spanoudes , Thomson Nguyen

Customer churn, the discontinuation of services by existing customers, poses a significant challenge to the telecommunications industry. This paper proposes a novel adaptive ensemble learning framework for highly accurate customer churn…

Machine Learning · Computer Science 2024-08-30 Mohammed Affan Shaikhsurab , Pramod Magadum

We investigated how the application of deep learning, specifically the use of convolutional networks trained with GPUs, can help to build better predictive models in telecommunication business environments, and fill this gap. In particular,…

Machine Learning · Computer Science 2016-07-15 Jaime Zaratiegui , Ana Montoro , Federico Castanedo

Social network analytics methods are being used in the telecommunication industry to predict customer churn with great success. In particular it has been shown that relational learners adapted to this specific problem enhance the…

Social and Information Networks · Computer Science 2020-03-20 María Óskarsdóttir , Cristián Bravo , Wouter Verbeke , Carlos Sarraute , Bart Baesens , Jan Vanthienen

Customer temporal behavioral data was represented as images in order to perform churn prediction by leveraging deep learning architectures prominent in image classification. Supervised learning was performed on labeled data of over 6…

Machine Learning · Statistics 2016-04-20 Artit Wangperawong , Cyrille Brun , Olav Laudy , Rujikorn Pavasuthipaisit

It becomes a significant challenge to predict customer behavior and retain an existing customer with the rapid growth of digitization which opens up more opportunities for customers to choose from subscription-based products and services…

Machine Learning · Computer Science 2023-03-03 Jitendra Maan , Harsh Maan

In this work, we presented the strategies and techniques that we have developed for predicting the near-future churners and win-backs for a telecom company. On a large-scale and real-world database containing customer profiles and some…

Computational Engineering, Finance, and Science · Computer Science 2012-10-26 Clifton Phua , Hong Cao , João Bártolo Gomes , Minh Nhut Nguyen

In this paper, I present churn prediction techniques that have been released so far. Churn prediction is used in the fields of Internet services, games, insurance, and management. However, since it has been used intensively to increase the…

Machine Learning · Computer Science 2020-12-03 Jaehuyn Ahn

A practical churn customer prediction model is critical to retain customers for telecom companies in the saturated and competitive market. Previous studies focus on predicting churn customers in current or next month, in which telecom…

Information Retrieval · Computer Science 2019-11-05 Lingling Yang , Dongyang Li , Yao Lu

The telecommunications industry is highly competitive, which means that the mobile providers need a business intelligence model that can be used to achieve an optimal level of churners, as well as a minimal level of cost in marketing…

Computers and Society · Computer Science 2017-02-09 Cormac Dullaghan , Eleni Rozaki

A churn prediction system guides telecom service providers to reduce revenue loss. However, the development of a churn prediction system for a telecom industry is a challenging task, mainly due to the large size of the data, high…

Machine Learning · Computer Science 2019-03-06 Uzair Ahmed , Asifullah Khan , Saddam Hussain Khan , Abdul Basit , Irfan Ul Haq , Yeon Soo Lee

As retailers around the world increase efforts in developing targeted marketing campaigns for different audiences, predicting accurately which customers are most likely to churn ahead of time is crucial for marketing teams in order to…

Machine Learning · Statistics 2023-04-04 Juan Pablo Equihua , Henrik Nordmark , Maged Ali , Berthold Lausen

Customer satisfaction is an important factor in creating and maintaining long-term relationships with customers. Near real-time identification of potentially dissatisfied customers following phone calls can provide organizations the…

Machine Learning · Computer Science 2021-02-09 Teja Kanchinadam , Zihang Meng , Joseph Bockhorst , Vikas Singh , Glenn Fung

Traditional communication system design has always been based on the paradigm of first establishing a mathematical model of the communication channel, then designing and optimizing the system according to the model. The advent of modern…

Information Theory · Computer Science 2022-10-07 Wei Yu , Foad Sohrabi , Tao Jiang

User churn is an important issue in online services that threatens the health and profitability of services. Most of the previous works on churn prediction convert the problem into a binary classification task where the users are labeled as…

Machine Learning · Computer Science 2019-09-17 Ali Khodadadi , Seyed Abbas Hosseini , Ehsan Pajouheshgar , Farnam Mansouri , Hamid R. Rabiee
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