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Online stores can present a different price to each customer. Such algorithmic personalised pricing can lead to advanced forms of price discrimination based on the characteristics and behaviour of individual consumers. We conducted two…

Computers and Society · Computer Science 2025-10-10 Joost Poort , Frederik J. Zuiderveen Borgesius

Our society can benefit immensely from algorithmic decision-making and similar types of artificial intelligence. But algorithmic decision-making can also have discriminatory effects. This paper examines that problem, using online price…

Computers and Society · Computer Science 2025-09-30 Frederik Zuiderveen Borgesius

After years of speculation, price discrimination in e-commerce driven by the personal information that users leave (involuntarily) online, has started attracting the attention of privacy researchers, regulators, and the press. In our…

Computers and Society · Computer Science 2013-07-18 Jakub Mikians , László Gyarmati , Vijay Erramilli , Nikolaos Laoutaris

Price discrimination, which refers to the strategy of setting different prices for different customer groups, has been widely used in online retailing. Although it helps boost the collected revenue for online retailers, it might create…

Machine Learning · Computer Science 2023-07-31 Xi Chen , Jiameng Lyu , Xuan Zhang , Yuan Zhou

Extensive research shows that consumers are generally averse to price discrimination. However, instruments of differential pricing can benefit consumer surplus and alleviate inequity through targeted price discounts. This paper examines how…

General Economics · Economics 2024-04-05 Alexander Erlei , Mattheus Brenig , Nils Engelbrecht

Personalized pricing assigns different prices to customers for the same product based on customer-specific features to improve retailer revenue. However, this practice often raises concerns about fairness at both the individual and group…

Computers and Society · Computer Science 2025-12-15 Zeyu Chen , Bintong Chen , Wei Qian , Jing Huang

The emergence of big data, AI and machine learning has allowed sellers and online platforms to tailor pricing for customers in real-time. While online algorithmic pricing can increase efficiency, market welfare, and optimize pricing…

Computers and Society · Computer Science 2025-09-30 Zihao Li

Central to privacy concerns is that firms may use consumer data to price discriminate. A common policy response is that consumers should be given control over which firms access their data and how. Since firms learn about a consumer's…

Theoretical Economics · Economics 2020-08-18 S. Nageeb Ali , Greg Lewis , Shoshana Vasserman

The prevalence of e-commerce has made detailed customers' personal information readily accessible to retailers, and this information has been widely used in pricing decisions. When involving personalized information, how to protect the…

Cryptography and Security · Computer Science 2021-07-27 Xi Chen , David Simchi-Levi , Yining Wang

Data are invaluable. How can we assess the value of data objectively, systematically and quantitatively? Pricing data, or information goods in general, has been studied and practiced in dispersed areas and principles, such as economics,…

Theoretical Economics · Economics 2021-01-01 Jian Pei

Many online marketplaces personalize prices based on consumer attributes. Since these prices are private, consumers may be unaware that they have spent more on a good than the lowest possible price, and cannot easily take action to pay…

Computer Science and Game Theory · Computer Science 2025-05-01 Aditya Karan , Naina Balepur , Hari Sundaram

Price differentiation describes a marketing strategy to determine the price of goods on the basis of a potential customer's attributes like location, financial status, possessions, or behavior. Several cases of online price differentiation…

Cryptography and Security · Computer Science 2017-12-11 Thomas Hupperich , Dennis Tatang , Nicolai Wilkop , Thorsten Holz

Consumers value keeping some information about them private from potential marketers. E-commerce dramatically increases the potential for marketers to accumulate otherwise private information about potential customers. Online marketers…

Computers and Society · Computer Science 2007-05-23 Michael R. Ward , Yu-Ching Chen

Personal data is becoming one of the most essential resources in today's information-based society. Accordingly, there is a growing interest in data markets, which operate data trading services between data providers and data consumers. One…

Computer Science and Game Theory · Computer Science 2022-06-23 Kangsoo Jung , Sayan Biswas , Catuscia Palamidessi

Personalization is pervasive in the online space as, when combined with learning, it leads to higher efficiency and revenue by allowing the most relevant content to be served to each user. However, recent studies suggest that such…

Computers and Society · Computer Science 2017-07-10 L. Elisa Celis , Nisheeth K. Vishnoi

Product personalization opens the door to price discrimination. A rich product line allows firms to better tailor products to consumers' tastes, but the mere choice of a product carries valuable information about consumers that can be…

Theoretical Economics · Economics 2023-07-19 Laura Doval , Vasiliki Skreta

Price discrimination is a practice where firms utilize varying sensitivities to prices among consumers to increase profits. The welfare effects of price discrimination are not agreed on among economists, but identification of such actions…

Econometrics · Economics 2022-01-21 Davidson Cheng

This paper studies the widespread price dispersion of homogeneous products across different online platforms, even when consumers can easily access price information from comparison websites. We collect data for the 200 most popular hotels…

General Economics · Economics 2023-10-20 Debashrita Mohapatra , Debi Prasad Mohapatra , Ram Sewak Dubey

With the proliferation of the digital data economy, digital data is considered as the crude oil in the twenty-first century, and its value is increasing. Keeping pace with this trend, the model of data market trading between data providers…

Computer Science and Game Theory · Computer Science 2022-06-23 Sayan Biswas , Kangsoo Jung , Catuscia Palamidessi

Personalized pricing is a business strategy to charge different prices to individual consumers based on their characteristics and behaviors. It has become common practice in many industries nowadays due to the availability of a growing…

Computers and Society · Computer Science 2022-02-22 Renzhe Xu , Xingxuan Zhang , Peng Cui , Bo Li , Zheyan Shen , Jiazheng Xu
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