Related papers: Microtargeted propaganda by foreign actors: An int…
Online political microtargeting involves monitoring people's online behaviour, and using the collected data, sometimes enriched with other data, to show people-targeted political advertisements. Online political microtargeting is widely…
Targeted advertising is meant to improve the efficiency of matching advertisers to their customers. However, targeted advertising can also be abused by malicious advertisers to efficiently reach people susceptible to false stories, stoke…
Facebook and other advertising platforms exploit users data for marketing purposes by allowing advertisers to select specific users and target them (the practice is being called micro-targeting). However, advertisers such as Cambridge…
In this paper, we examine how online political micro-targeting is regulated in Europe. While there are no specific rules on such micro-targeting, there are general rules that apply. We focus on three fields of law: data protection law,…
The reports of Russian interference in the 2016 United States elections brought into the center of public attention concerns related to the ability of foreign actors to increase social discord and take advantage of personal user data for…
Propaganda campaigns aim at influencing people's mindset with the purpose of advancing a specific agenda. They exploit the anonymity of the Internet, the micro-profiling ability of social networks, and the ease of automatically creating and…
Detailed targeting of advertisements has long been one of the core offerings of online platforms. Unfortunately, malicious advertisers have frequently abused such targeting features, with results that range from violating civil rights laws…
There is an increasing supply and demand for political advertising throughout the world. At the same time, societal threats, such as election interference by foreign governments and other bad actors, continues to be a pressing concern in…
How does targeted advertising influence electoral outcomes? This paper presents a one-dimensional spatial model of voting in which a privately informed challenger persuades voters to support him over the status quo. I show that targeted…
Ad targeting is getting more powerful with introduction of new tools, such as Custom Audiences, behavioral targeting, and Audience Insights. Although this is beneficial for businesses as it enables people to receive more relevant…
Propaganda campaigns have long been used to influence public opinion via disseminating biased and/or misleading information. Despite the increasing prevalence of propaganda content on the Internet, few attempts have been made by AI…
Political advertising on social media has fundamentally reshaped democratic deliberation, playing a central role in electoral campaigns and propaganda. However, its systemic impact remains largely theoretical or unexplored, raising critical…
Social media, once hailed as a vehicle for democratization and the promotion of positive social change across the globe, are under attack for becoming a tool of political manipulation and spread of disinformation. A case in point is the…
Political advertising on social media has become a central element in election campaigns. However, granular information about political advertising on social media was previously unavailable, thus raising concerns regarding fairness,…
Targeted online advertising is on the forefront of political communication, allowing hyper-local advertising campaigns around elections and issues. In this study, we employ a new resource for political ad monitoring -- Facebook Ads Library…
For many, social networks have become the primary source of news, although the correctness of the provided information and its trustworthiness are often unclear. The investigations of the 2016 US presidential elections have brought the…
Although considerable research has concentrated on online campaigning, it is still unclear how politicians use different social media platforms in political communication. Focusing on the German federal election campaign 2013, this article…
Social media platforms are currently the main channel for political messaging, allowing politicians to target specific demographics and adapt based on their reactions. However, making this communication transparent is challenging, as the…
A growing number of empirical studies suggest that negative advertising is effective in campaigning, while the mechanisms are rarely mentioned. With the scandal of Cambridge Analytica and Russian intervention behind the Brexit and the 2016…
We conducted ethnographic research with 31 misinformation creators and consumers in Brazil and the US before, during, and after a major election to understand the consumption and production of election and medical misinformation. This study…