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Display advertising provides significant value to advertisers, publishers, and users. Traditional display advertising systems utilize a multi-stage architecture consisting of retrieval, coarse ranking, and final ranking. However,…
While reinforcement learning from scratch has shown impressive results in solving sequential decision-making tasks with efficient simulators, real-world applications with expensive interactions require more sample-efficient agents.…
Federated Recommendation Systems (FRSs) offer a privacy-preserving alternative to traditional centralized approaches by decentralizing data storage. However, they face persistent challenges such as data sparsity and heterogeneity, largely…
Foundation models (FMs) have achieved remarkable success across a wide range of applications, from image classification to natural langurage processing, but pose significant challenges for deployment at edge. This has sparked growing…
Contemporary generative recommendation systems face significant challenges in handling multimodal data, eliminating algorithmic biases, and providing transparent decision-making processes. This paper introduces an enhanced generative…
In order to improve the accuracy of cross-platform advertisement recommendation, a graph neural network (GNN)- based advertisement recommendation method is analyzed. Through multi-dimensional modeling, user behavior data (e.g., click…
User simulation is increasingly vital to develop and evaluate recommender systems (RSs). While Large Language Models (LLMs) offer promising avenues to simulate user behavior, they often struggle with the absence of specific task alignment…
The problem of data sparsity has long been a challenge in recommendation systems, and previous studies have attempted to address this issue by incorporating side information. However, this approach often introduces side effects such as…
Reinforcement learning (RL) recommender systems often rely on static datasets that fail to capture the fluid, ever changing nature of user preferences in real-world scenarios. Meanwhile, generative AI techniques have emerged as powerful…
Recommender systems (RSs) play a pervasive role in today's online services, yet their closed-loop nature constrains their access to open-world knowledge. Recently, large language models (LLMs) have shown promise in bridging this gap.…
Predicting user responses, such as click-through rate and conversion rate, are critical in many web applications including web search, personalised recommendation, and online advertising. Different from continuous raw features that we…
The remarkable text understanding and generation capabilities of large language models (LLMs) have revitalized the field of general recommendation based on implicit user feedback. Rather than deploying LLMs directly as recommendation…
Large Language Model (LLM) has transformative potential in various domains, including recommender systems (RS). There have been a handful of research that focuses on empowering the RS by LLM. However, previous efforts mainly focus on LLM as…
Generative recommendations (GR), which usually include item tokenizers and generative Large Language Models (LLMs), have demonstrated remarkable success across a wide range of scenarios. The majority of existing research efforts primarily…
In the era of information overload, recommendation systems play a pivotal role in filtering data and delivering personalized content. Recent advancements in feature interaction and user behavior modeling have significantly enhanced the…
Explainable recommendation has demonstrated significant advantages in informing users about the logic behind recommendations, thereby increasing system transparency, effectiveness, and trustworthiness. To provide personalized and…
The pretrain-transfer paradigm, which underpins the success of large language models (LLMs), has demonstrated the immense power of creating foundation models that learn generalizable representations from vast datasets. However, extending…
Agentic systems powered by Large Language Models (LLMs) have shown strong potential in recommender systems but remain hindered by several challenges. Fine-tuning LLMs is parameter-inefficient, and prompt-based agentic reasoning is limited…
Large Language Models (LLMs) have emerged as promising recommendation systems, offering novel ways to model user preferences through generative approaches. However, many existing methods often rely solely on text semantics or incorporate…
Large Language Models (LLMs) have recently emerged as promising tools for recommendation thanks to their advanced textual understanding ability and context-awareness. Despite the current practice of training and evaluating LLM-based…