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This paper proposes new methods to enhance click-through rate (CTR) prediction models using the Deep Interest Network (DIN) model, specifically applied to the advertising system of Alibaba's Taobao platform. Unlike traditional deep learning…

Information Retrieval · Computer Science 2024-06-18 Chang Zhou , Yang Zhao , Yuelin Zou , Jin Cao , Wenhan Fan , Yi Zhao , Chiyu Cheng

Recommendation systems leverage user interaction data to suggest relevant items while filtering out irrelevant (negative) ones. The rise of large language models (LLMs) has garnered increasing attention for their potential in recommendation…

Information Retrieval · Computer Science 2025-08-14 Chenlu Ding , Daoxuan Liu , Jiancan Wu , Xingyu Hu , Junkang Wu , Haitao Wang , Yongkang Wang , Xingxing Wang , Xiang Wang

Recommender systems leverage extensive user interaction data to model preferences; however, directly modeling these data may introduce biases that disproportionately favor popular items. In this paper, we demonstrate that popularity bias…

Information Retrieval · Computer Science 2025-04-21 Jiahao Liu , Dongsheng Li , Hansu Gu , Peng Zhang , Tun Lu , Li Shang , Ning Gu

The page presentation biases in the information retrieval system, especially on the click behavior, is a well-known challenge that hinders improving ranking models' performance with implicit user feedback. Unbiased Learning to Rank~(ULTR)…

Information Retrieval · Computer Science 2024-06-14 Haitao Mao , Lixin Zou , Yujia Zheng , Jiliang Tang , Xiaokai Chu , Jiashu Zhao , Qian Wang , Dawei Yin

Click-through data has proven to be a valuable resource for improving search-ranking quality. Search engines can easily collect click data, but biases introduced in the data can make it difficult to use the data effectively. In order to…

Machine Learning · Computer Science 2020-02-13 Yingcheng Sun , Richard Kolacinski , Kenneth Loparo

Unbiased learning to rank (ULTR), which aims to learn unbiased ranking models from biased user behavior logs, plays an important role in Web search. Previous research on ULTR has studied a variety of biases in users' clicks, such as…

Information Retrieval · Computer Science 2025-08-29 Zechun Niu , Lang Mei , Liu Yang , Ziyuan Zhao , Qiang Yan , Jiaxin Mao , Ji-Rong Wen

The core objective of modelling recommender systems from implicit feedback is to maximize the positive sample score $s_p$ and minimize the negative sample score $s_n$, which can usually be summarized into two paradigms: the pointwise and…

Information Retrieval · Computer Science 2022-03-01 Jianhuan Zhuo , Qiannan Zhu , Yinliang Yue , Yuhong Zhao

Intent modeling has attracted widespread attention in recommender systems. As the core motivation behind user selection of items, intent is crucial for elucidating recommendation results. The current mainstream modeling method is to…

Information Retrieval · Computer Science 2024-05-16 Yi Zhang , Lei Sang , Yiwen Zhang

Post-click conversion rate (CVR) prediction is an essential task for discovering user interests and increasing platform revenues in a range of industrial applications. One of the most challenging problems of this task is the existence of…

Machine Learning · Computer Science 2022-11-15 Quanyu Dai , Haoxuan Li , Peng Wu , Zhenhua Dong , Xiao-Hua Zhou , Rui Zhang , Rui zhang , Jie Sun

Recommender systems that learn from implicit feedback often use large volumes of a single type of implicit user feedback, such as clicks, to enhance the prediction of sparse target behavior such as purchases. Using multiple types of…

Information Retrieval · Computer Science 2023-05-10 Xin Xin , Xiangyuan Liu , Hanbing Wang , Pengjie Ren , Zhumin Chen , Jiahuan Lei , Xinlei Shi , Hengliang Luo , Joemon Jose , Maarten de Rijke , Zhaochun Ren

Most of the existing methods for debaising in click-through rate (CTR) prediction depend on an oversimplified assumption, i.e., the click probability is the product of observation probability and relevance probability. However, since there…

Information Retrieval · Computer Science 2021-12-07 Wenjie Chu , Shen Li , Chao Chen , Longfei Xu , Hengbin Cui , Kaikui Liu

The recommendation system, relying on historical observational data to model the complex relationships among the users and items, has achieved great success in real-world applications. Selection bias is one of the most important issues of…

Machine Learning · Computer Science 2022-01-14 Ruichu Cai , Fengzhu Wu , Zijian Li , Jie Qiao , Wei Chen , Yuexing Hao , Hao Gu

Implicit feedback, such as user clicks, serves as the primary data source for modern recommender systems. However, click interactions inherently contain substantial noise, including accidental clicks, clickbait-induced interactions, and…

Information Retrieval · Computer Science 2026-02-18 Xikai Yang , Yang Wang , Yilin Li , Sebastian Sun

Relevant recommendation is a special recommendation scenario which provides relevant items when users express interests on one target item (e.g., click, like and purchase). Besides considering the relevance between recommendations and…

Information Retrieval · Computer Science 2022-06-13 Zihan Lin , Hui Wang , Jingshu Mao , Wayne Xin Zhao , Cheng Wang , Peng Jiang , Ji-Rong Wen

In practical recommendation scenarios, users often interact with items under multi-typed behaviors (e.g., click, add-to-cart, and purchase). Traditional collaborative filtering techniques typically assume that users only have a single type…

Information Retrieval · Computer Science 2023-02-14 Chi Zhang , Rui Chen , Xiangyu Zhao , Qilong Han , Li Li

The acquisition of explicit user feedback (e.g., ratings) in real-world recommender systems is often hindered by the need for active user involvement. To mitigate this issue, implicit feedback (e.g., clicks) generated during user browsing…

Information Retrieval · Computer Science 2023-06-02 Zongwei Wang , Min Gao , Wentao Li , Junliang Yu , Linxin Guo , Hongzhi Yin

Click-through rates prediction is critical in modern advertising systems, where ranking relevance and user engagement directly impact platform efficiency and business value. In this project, we explore how to model CTR more effectively…

Machine Learning · Computer Science 2025-12-01 Hongyu Yang , Chunxi Wen , Jiyin Zhang , Nanfei Shen , Shijiao Zhang , Xiyan Han

What we discover and see online, and consequently our opinions and decisions, are becoming increasingly affected by automated machine learned predictions. Similarly, the predictive accuracy of learning machines heavily depends on the…

Information Retrieval · Computer Science 2020-01-15 Sami Khenissi , Olfa Nasraoui

Recommender systems operate in closed feedback loops, where user interactions reinforce popularity bias, leading to over-recommendation of already popular items while under-exposing niche or novel content. Existing bias mitigation methods,…

Information Retrieval · Computer Science 2025-06-10 Rahul Agarwal , Amit Jaspal , Saurabh Gupta , Omkar Vichare

Pre-ranking is a critical stage in industrial recommendation systems, tasked with efficiently scoring thousands of recalled items for downstream ranking. A key challenge is the train-serving discrepancy: pre-ranking models are trained only…

Information Retrieval · Computer Science 2026-02-25 Junyu Bi , Xinting Niu , Daixuan Cheng , Kun Yuan , Tao Wang , Binbin Cao , Jian Wu , Yuning Jiang