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Variances in ad impression outcomes across demographic groups are increasingly considered to be potentially indicative of algorithmic bias in personalized ads systems. While there are many definitions of fairness that could be applicable in…

Digital ads on social-media platforms play an important role in shaping access to economic opportunities. Our work proposes and implements a new third-party auditing method that can evaluate racial bias in the delivery of ads for education…

Computers and Society · Computer Science 2024-07-22 Basileal Imana , Aleksandra Korolova , John Heidemann

Many digital platforms offer advertisers experimentation tools like Meta's Lift and A/B tests to optimize their ad campaigns. Lift tests compare outcomes between users eligible to see ads versus users in a no-ad control group. In contrast,…

General Economics · Economics 2025-09-01 Gordon Burtch , Robert Moakler , Brett R. Gordon , Poppy Zhang , Shawndra Hill

Recently, Meta has shifted towards AI-mediated ad targeting mechanisms that do not require advertisers to provide detailed targeting criteria, likely driven by excitement over AI capabilities as well as new data privacy policies and…

Computers and Society · Computer Science 2024-08-23 Jane Castleman , Aleksandra Korolova

Recent empirical work demonstrates that online advertisement can exhibit bias in the delivery of ads across users even when all advertisers bid in a non-discriminatory manner. We study the design of ad auctions that, given fair bids, are…

Computer Science and Game Theory · Computer Science 2021-12-02 Shuchi Chawla , Meena Jagadeesan

Fairness in online advertising is often formalized as a distributive justice problem, aiming to ensure that impressions, opportunities, or outcomes are allocated comparably across protected groups. Yet online advertising can still produce…

Computers and Society · Computer Science 2026-05-06 Camilla Quaresmini , Valentina Breschi , Jessica Leoni , Viola Schiaffonati , Mara Tanelli , Giulia De Pasquale

In this paper, we study the problem of allocating ads to users through the viral-marketing lens. Advertisers approach the host with a budget in return for the marketing campaign service provided by the host. We show that allocation that…

Social and Information Networks · Computer Science 2015-08-26 Cigdem Aslay , Wei Lu , Francesco Bonchi , Amit Goyal , Laks V. S. Lakshmanan

Most of the existing works in supervised spatio-temporal video super-resolution (STVSR) heavily rely on a large-scale external dataset consisting of paired low-resolution low-frame rate (LR-LFR)and high-resolution high-frame-rate (HR-HFR)…

Image and Video Processing · Electrical Eng. & Systems 2021-08-09 Akash Gupta , Padmaja Jonnalagedda , Bir Bhanu , Amit K. Roy-Chowdhury

Ad platforms such as Facebook, Google and LinkedIn promise value for advertisers through their targeted advertising. However, multiple studies have shown that ad delivery on such platforms can be skewed by gender or race due to hidden…

Computers and Society · Computer Science 2021-04-12 Basileal Imana , Aleksandra Korolova , John Heidemann

Meta-gradients provide a general approach for optimizing the meta-parameters of reinforcement learning (RL) algorithms. Estimation of meta-gradients is central to the performance of these meta-algorithms, and has been studied in the setting…

Machine Learning · Computer Science 2022-09-26 Risto Vuorio , Jacob Beck , Shimon Whiteson , Jakob Foerster , Gregory Farquhar

Ensuring fairness in a Federated Learning (FL) system, i.e., a satisfactory performance for all of the participating diverse clients, is an important and challenging problem. There are multiple fair FL algorithms in the literature, which…

Machine Learning · Computer Science 2025-05-01 Saber Malekmohammadi , Yaoliang Yu

The growing use of automated decision-making in critical applications, such as crime prediction and college admission, has raised questions about fairness in machine learning. How can we decide whether different treatments are reasonable or…

Human-Computer Interaction · Computer Science 2023-02-21 Qianwen Wang , Zhenhua Xu , Zhutian Chen , Yong Wang , Shixia Liu , Huamin Qu

Researchers and journalists have repeatedly shown that algorithms commonly used in domains such as credit, employment, healthcare, or criminal justice can have discriminatory effects. Some organizations have tried to mitigate these effects…

Computers and Society · Computer Science 2022-06-01 Piotr Sapiezynski , Avijit Ghosh , Levi Kaplan , Aaron Rieke , Alan Mislove

The enormous financial success of online advertising platforms is partially due to the precise targeting features they offer. Although researchers and journalists have found many ways that advertisers can target---or exclude---particular…

Computers and Society · Computer Science 2019-09-13 Muhammad Ali , Piotr Sapiezynski , Miranda Bogen , Aleksandra Korolova , Alan Mislove , Aaron Rieke

Nonlinear equations systems (NESs) are widely used in real-world problems while they are also difficult to solve due to their characteristics of nonlinearity and multiple roots. Evolutionary algorithm (EA) is one of the methods for solving…

Neural and Evolutionary Computing · Computer Science 2020-08-11 Aijuan Song , Guohua Wu , Witold Pedrycz

Reinforcement Learning (RL) agents have demonstrated their potential across various robotic tasks. However, they still heavily rely on human-engineered reward functions, requiring extensive trial-and-error and access to target behavior…

Robotics · Computer Science 2025-03-03 Changyeon Kim , Minho Heo , Doohyun Lee , Jinwoo Shin , Honglak Lee , Joseph J. Lim , Kimin Lee

Causally identifying the effect of digital advertising is challenging, because experimentation is expensive, and observational data lacks random variation. This paper identifies a pervasive source of naturally occurring, quasi-experimental…

Econometrics · Economics 2022-02-18 George Gui , Harikesh Nair , Fengshi Niu

As machine learning models are increasingly embedded into society through high-stakes decision-making, selecting the right algorithm for a given task, audience, and sector presents a critical challenge, particularly in the context of…

Machine Learning · Computer Science 2025-12-16 Hana Samad , Michael Akinwumi , Jameel Khan , Christoph Mügge-Durum , Emmanuel O. Ogundimu

U.S. discrimination law can impose liability on firms that fail to adopt a less discriminatory alternative (LDA): a decision policy that achieves the same business objectives while reducing disparate impact on legally protected groups.…

Computers and Society · Computer Science 2026-05-21 Chris Hays , Ben Laufer , Solon Barocas , Manish Raghavan

This study examines issues of algorithmic fairness in the context of systems that inform tax audit selection by the United States Internal Revenue Service (IRS). While the field of algorithmic fairness has developed primarily around notions…

Machine Learning · Computer Science 2022-06-22 Emily Black , Hadi Elzayn , Alexandra Chouldechova , Jacob Goldin , Daniel E. Ho
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