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Social media user profiling through content analysis is crucial for tasks like misinformation detection, engagement prediction, hate speech monitoring, and user behavior modeling. However, existing profiling techniques, including tweet…
Text summarization tasks commonly employ Pre-trained Language Models (PLMs) to fit diverse standard datasets. While these PLMs excel in automatic evaluations, they frequently underperform in human evaluations, indicating a deviation between…
Exploration, the act of broadening user experiences beyond their established preferences, is challenging in large-scale recommendation systems due to feedback loops and limited signals on user exploration patterns. Large Language Models…
Aligning large language models (LLMs) with human intentions has become a critical task for safely deploying models in real-world systems. While existing alignment approaches have seen empirical success, theoretically understanding how these…
Current large language model (LLM) development treats task-solving and preference-alignment as separate challenges, optimizing first for objective correctness, then for alignment to aggregated human preferences. This paradigm fails in…
An important aspect of developing LLMs that interact with humans is to align models' behavior to their users. It is possible to prompt an LLM into behaving as a certain persona, especially a user group or ideological persona the model…
Pre-trained large-scale language models (LLMs) excel at producing coherent articles, yet their outputs may be untruthful, toxic, or fail to align with user expectations. Current approaches focus on using reinforcement learning with human…
The explainability of recommendation systems is crucial for enhancing user trust and satisfaction. Leveraging large language models (LLMs) offers new opportunities for comprehensive recommendation logic generation. However, in existing…
Nowadays, billions of people engage in communication and express their opinions on the internet daily. Unfortunately, not all of these expressions are friendly or compliant, making content moderation an indispensable task. A common approach…
Product review generation is an important task in recommender systems, which could provide explanation and persuasiveness for the recommendation. Recently, Large Language Models (LLMs, e.g., ChatGPT) have shown superior text modeling and…
The rapid development of large language models (LLMs) has not only provided numerous opportunities but also presented significant challenges. This becomes particularly evident when LLMs inadvertently generate harmful or toxic content,…
Large language models (LLMs) are a promising venue for natural language understanding and generation tasks. However, current LLMs are far from reliable: they are prone to generate non-factual information and, more crucially, to contradict…
Alignment plays a crucial role in Large Language Models (LLMs) in aligning with human preferences on a specific task/domain. Traditional alignment methods suffer from catastrophic forgetting, where models lose previously acquired knowledge…
Large language models (LLMs) are increasingly capable of simulating human behavior, offering cost-effective ways to estimate user responses to various surveys and polls. However, the questions in these surveys usually reflect socially…
As Large Language Models (LLMs) increasingly appear in social science research (e.g., economics and marketing), it becomes crucial to assess how well these models replicate human behavior. In this work, using hypothesis testing, we present…
Large language models (LLMs) alignment aims to ensure that the behavior of LLMs meets human preferences. While collecting data from multiple fine-grained, aspect-specific preferences becomes more and more feasible, existing alignment…
In sequential recommendation, models recommend items based on user's interaction history. To this end, current models usually incorporate information such as item descriptions and user intent or preferences. User preferences are usually not…
A long-standing challenge in developing accurate recommendation models is simulating user behavior, mainly due to the complex and stochastic nature of user interactions. Towards this, one promising line of work has been the use of Large…
Fine-tuning large language models (LLMs) typically relies on producing large sets of input-output pairs. Yet for a given question, there can be many valid outputs. In practice, these outputs are often derived by distilling knowledge from…
Large Language Models (LLMs) have demonstrated promising capabilities as automatic evaluators in assessing the quality of generated natural language. However, LLMs still exhibit biases in evaluation and often struggle to generate coherent…