Related papers: VALUE: Value-Aware Large Language Model for Query …
For e-commerce search, user experience is measured by users' behavioral responses to returned products, like click-through rate and conversion rate, as well as the relevance between returned products and search queries. Consequently,…
Query rewriting plays a vital role in enhancing conversational search by transforming context-dependent user queries into standalone forms. Existing approaches primarily leverage human-rewritten queries as labels to train query rewriting…
In the realm of e-commerce search, the significance of semantic matching cannot be overstated, as it directly impacts both user experience and company revenue. Along this line, query rewriting, serving as an important technique to bridge…
Retrieving keywords (bidwords) with the same intent as query, referred to as close variant keywords, is of prime importance for effective targeted search advertising. For head and torso search queries, sponsored search engines use a huge…
We propose a two-stage "Mine and Refine" contrastive training framework for semantic text embeddings to enhance multi-category e-commerce search retrieval. Large scale e-commerce search demands embeddings that generalize to long tail, noisy…
Training Learning-to-Rank models for e-commerce product search ranking can be challenging due to the lack of a gold standard of ranking relevance. In this paper, we decompose ranking relevance into content-based and engagement-based…
Recent breakthroughs in large language models (LLMs) have fundamentally shifted recommender systems from discriminative to generative paradigms, where user behavior modeling is achieved by generating target items conditioned on historical…
Large language model (LLM)-based search agents have proven promising for addressing knowledge-intensive problems by incorporating information retrieval capabilities. Existing works largely focus on optimizing the reasoning paradigms of…
The paradigm shift from item-centric ranking to answer-centric synthesis is redefining the role of search engines. While recent industrial progress has applied generative techniques to closed-set item ranking in e-commerce, research and…
Large Language Models (LLMs) have demonstrated impressive capabilities in creative tasks such as storytelling and E-mail generation. However, as LLMs are primarily trained on final text results rather than intermediate revisions, it might…
Ranking relevance is a fundamental task in search engines, aiming to identify the items most relevant to a given user query. Traditional relevance models typically produce scalar scores or directly predict relevance labels, limiting both…
Large language models (LLMs), with advanced linguistic capabilities, have been employed in reranking tasks through a sequence-to-sequence approach. In this paradigm, multiple passages are reranked in a listwise manner and a textual reranked…
Accurate query-product relevance labeling is indispensable to generate ground truth dataset for search ranking in e-commerce. Traditional approaches for annotating query-product pairs rely on human-based labeling services, which is…
Large Language Models (LLMs) play powerful, black-box readers in the retrieve-then-read pipeline, making remarkable progress in knowledge-intensive tasks. This work introduces a new framework, Rewrite-Retrieve-Read instead of the previous…
High relevance of retrieved and re-ranked items to the search query is the cornerstone of successful product search, yet measuring relevance of items to queries is one of the most challenging tasks in product information retrieval, and…
Query and product relevance prediction is a critical component for ensuring a smooth user experience in e-commerce search. Traditional studies mainly focus on BERT-based models to assess the semantic relevance between queries and products.…
Search algorithms and user query relevance have given LLMs the ability to return relevant information, but the effect of content phrasing on ad visibility remains underexplored. We investigate how LLM-based rewriting of advertisements can…
Large Language Model (LLM) based listwise ranking has shown superior performance in many passage ranking tasks. With the development of Large Reasoning Models (LRMs), many studies have demonstrated that step-by-step reasoning during…
The strong capabilities of recent Large Language Models (LLMs) have made them highly effective for zero-shot re-ranking task. Attention-based re-ranking methods, which derive relevance scores directly from attention weights, offer an…
Query rewriting is an effective technique for refining poorly written queries before they reach the query optimizer. However, manual rewriting is not scalable, as it is prone to errors and requires deep expertise. Traditional query…