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Click-through rate (CTR) prediction is a critical task in online advertising systems. Most existing methods mainly model the feature-CTR relationship and suffer from the data sparsity issue. In this paper, we propose DeepMCP, which models…

Machine Learning · Computer Science 2019-07-22 Wentao Ouyang , Xiuwu Zhang , Shukui Ren , Chao Qi , Zhaojie Liu , Yanlong Du

Click-through rate (CTR) prediction plays an important role in online advertising and recommender systems. In practice, the training of CTR models depends on click data which is intrinsically biased towards higher positions since higher…

Information Retrieval · Computer Science 2021-06-18 Jianqiang Huang , Ke Hu , Qingtao Tang , Mingjian Chen , Yi Qi , Jia Cheng , Jun Lei

Although deep learning techniques have been successfully applied to many tasks, interpreting deep neural network models is still a big challenge to us. Recently, many works have been done on visualizing and analyzing the mechanism of deep…

Machine Learning · Statistics 2018-06-25 Lin Guo , Hui Ye , Wenbo Su , Henhuan Liu , Kai Sun , Hang Xiang

Click-through rate (CTR) prediction is a crucial area of research in online advertising. While binary cross entropy (BCE) has been widely used as the optimization objective for treating CTR prediction as a binary classification problem,…

Information Retrieval · Computer Science 2024-07-09 Zhutian Lin , Junwei Pan , Shangyu Zhang , Ximei Wang , Xi Xiao , Shudong Huang , Lei Xiao , Jie Jiang

Click-through rate (CTR) prediction tasks typically estimate the probability of a user clicking on a candidate item by modeling both user behavior sequence features and the item's contextual features, where the user behavior sequence is…

Information Retrieval · Computer Science 2026-03-16 Yi Xu , Chaofan Fan , Moyu Zhang , Jinxin Hu , Jiahao Wang , Hao Zhang , Shizhun Wang , Yu Zhang , Xiaoyi Zeng

Despite the rapid growth of online advertisement in developing countries, existing highly over-parameterized Click-Through Rate (CTR) prediction models are difficult to be deployed due to the limited computing resources. In this paper, by…

Machine Learning · Computer Science 2021-04-16 Joonyoung Yi , Buru Chang

User historical behaviors are proved useful for Click Through Rate (CTR) prediction in online advertising system. In Meituan, one of the largest e-commerce platform in China, an item is typically displayed with its image and whether a user…

Computer Vision and Pattern Recognition · Computer Science 2022-05-06 Xin Chen , Qingtao Tang , Ke Hu , Yue Xu , Shihang Qiu , Jia Cheng , Jun Lei

Click-through rate (CTR) prediction is a critical task in recommendation systems, serving as the ultimate filtering step to sort items for a user. Most recent cutting-edge methods primarily focus on investigating complex implicit and…

Information Retrieval · Computer Science 2024-05-13 Song-Li Wu , Liang Du , Jia-Qi Yang , Yu-Ai Wang , De-Chuan Zhan , Shuang Zhao , Zi-Xun Sun

As one of the largest B2C e-commerce platforms in China, JD com also powers a leading advertising system, serving millions of advertisers with fingertip connection to hundreds of millions of customers. In our system, as well as most…

Machine Learning · Computer Science 2020-06-22 Hu Liu , Jing Lu , Hao Yang , Xiwei Zhao , Sulong Xu , Hao Peng , Zehua Zhang , Wenjie Niu , Xiaokun Zhu , Yongjun Bao , Weipeng Yan

Cardiac cine magnetic resonance imaging (MRI) has been used to characterize cardiovascular diseases (CVD), often providing a noninvasive phenotyping tool.~While recently flourished deep learning based approaches using cine MRI yield…

Image and Video Processing · Electrical Eng. & Systems 2023-01-24 Xiaofeng Liu , Fangxu Xing , Hanna K. Gaggin , C. -C. Jay Kuo , Georges El Fakhri , Jonghye Woo

Convolutional neural network (CNN)-based stereo matching approaches generally require a dense cost volume (DCV) for disparity estimation. However, generating such cost volumes is computationally-intensive and memory-consuming, hindering CNN…

Computer Vision and Pattern Recognition · Computer Science 2021-07-20 Hengli Wang , Rui Fan , Ming Liu

Alleviating the delayed feedback problem is of crucial importance for the conversion rate(CVR) prediction in online advertising. Previous delayed feedback modeling methods using an observation window to balance the trade-off between waiting…

Machine Learning · Computer Science 2022-02-16 Yu Chen , Jiaqi Jin , Hui Zhao , Pengjie Wang , Guojun Liu , Jian Xu , Bo Zheng

In e-commerce, Trigger-Induced Recommendation (TIR), recommending items after a user clicks a trigger, is an important task. However, modern platforms rely on a continuous stream of diverse and short-lived promotional scenarios (e.g., for…

Information Retrieval · Computer Science 2026-04-16 Chen Gao , Zixin Zhao , Lv Shao , Tong Liu

Accurately predicting conversion rates (CVR) for low-activity users remains a fundamental challenge in large-scale e-commerce recommender systems. Existing approaches face three critical limitations: (i) reliance on noisy and unreliable…

Information Retrieval · Computer Science 2025-10-14 Dakai Zhai , Jiong Gao , Boya Du , Junwei Xu , Qijie Shen , Jialin Zhu , Yuning Jiang

A large-scale industrial recommendation platform typically consists of multiple associated scenarios, requiring a unified click-through rate (CTR) prediction model to serve them simultaneously. Existing approaches for multi-scenario CTR…

Information Retrieval · Computer Science 2023-06-26 Xing Tang , Yang Qiao , Yuwen Fu , Fuyuan Lyu , Dugang Liu , Xiuqiang He

Composed Video Retrieval (CoVR) aims to find a target video given a reference video and a textual modification. Prior work assumes the modification text fully specifies the visual changes, overlooking after-effects and implicit consequences…

Cross-domain recommendation (CDR) is an important method to improve recommender system performance, especially when observations in target domains are sparse. However, most existing cross-domain recommendations fail to fully utilize the…

Information Retrieval · Computer Science 2024-01-23 Yuhao Luo , Shiwei Ma , Mingjun Nie , Changping Peng , Zhangang Lin , Jingping Shao , Qianfang Xu

Deep reinforcement learning (RL) algorithms suffer severe performance degradation when the interaction data is scarce, which limits their real-world application. Recently, visual representation learning has been shown to be effective and…

Machine Learning · Computer Science 2022-08-17 Yang Yue , Bingyi Kang , Zhongwen Xu , Gao Huang , Shuicheng Yan

Cross-validation (CV) is widely used for tuning a model with respect to user-selected parameters and for selecting a "best" model. For example, the method of $k$-nearest neighbors requires the user to choose $k$, the number of neighbors,…

Applications · Statistics 2012-03-01 Hui Shen , William J. Welch , Jacqueline M. Hughes-Oliver

The two primary tasks in the search recommendation system are search relevance matching and click-through rate (CTR) prediction -- the former focuses on seeking relevant items for user queries whereas the latter forecasts which item may…

Information Retrieval · Computer Science 2025-03-27 Rong Chen , Shuzhi Cao , Ailong He , Shuguang Han , Jufeng Chen
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