Related papers: Fairness Driven Slot Allocation Problem in Billboa…
Sponsored search auctions are commonly modeled as an assignment of a fixed set of slots (positions) to a set of advertisers, with welfare maximization being reducible to a standard matching problem. Motivated by modern ad formats, we study…
In this work, we study a scenario where a publisher seeks to maximize its total revenue across two sales channels: guaranteed contracts that promise to deliver a certain number of impressions to the advertisers, and spot demands through an…
We study a novel problem of fairness in ranking aimed at minimizing the amount of individual unfairness introduced when enforcing group-fairness constraints. Our proposal is rooted in the distributional maxmin fairness theory, which uses…
The selection of influential billboard slots remains an important problem in billboard advertisements. Existing studies on this problem have not considered the case of context-specific influence probability. To bridge this gap, in this…
Rankings are ubiquitous in the online world today. As we have transitioned from finding books in libraries to ranking products, jobs, job applicants, opinions and potential romantic partners, there is a substantial precedent that ranking…
Social advertising (or social promotion) is an effective approach that produces a significant cascade of adoption through influence in the online social networks. The goal of this work is to optimize the ad allocation from the platform's…
In light of the growing market of Ad Exchanges for the real-time sale of advertising slots, publishers face new challenges in choosing between the allocation of contract-based reservation ads and spot market ads. In this setting, the…
In an online fair allocation problem, a sequence of indivisible items arrives online and needs to be allocated to offline agents immediately and irrevocably. In our paper, we study the online allocation of either goods or chores. We employ…
We consider the "Offline Ad Slot Scheduling" problem, where advertisers must be scheduled to "sponsored search" slots during a given period of time. Advertisers specify a budget constraint, as well as a maximum cost per click, and may not…
Efficient allocation of impressions to advertisers in display advertising has a significant impact on advertisers' utility and the browsing experience of users. The problem becomes particularly challenging in the presence of advertisers…
The increasing competition in digital advertising induced a proliferation of media agencies playing the role of intermediaries between advertisers and platforms selling ad slots. When a group of competing advertisers is managed by a common…
Searching for a parking spot can waste time and gasoline. This waste can be reduced by assigning drivers to parking lots based on their destination and arrival time. In such a system, drivers could request a parking spot in advance and be…
Modeling and shaping how information spreads through a network is a major research topic in network analysis. While initially the focus has been mostly on efficiency, recently fairness criteria have been taken into account in this setting.…
The influence maximization paradigm has been used by researchers in various fields in order to study how information spreads in social networks. While previously the attention was mostly on efficiency, more recently fairness issues have…
Fair division is a fundamental problem in various multi-agent settings, where the goal is to divide a set of resources among agents in a fair manner. We study the case where m indivisible items need to be divided among n agents with…
We consider the optimal pricing problem for a model of the rich media advertisement market, as well as other related applications. In this market, there are multiple buyers (advertisers), and items (slots) that are arranged in a line such…
We study a fundamental fair allocation problem, where the agent's value is determined by the number of bins either used to pack or cover the items allocated to them. Fairness is evaluated using the maximin share (MMS) criterion. This…
Many companies rely on advertising platforms such as Google, Facebook, or Instagram to recruit a large and diverse applicant pool for job openings. Prior works have shown that equitable bidding may not result in equitable outcomes due to…
We study an online version of the max-min fair allocation problem for indivisible items. In this problem, items arrive one by one, and each item must be allocated irrevocably on arrival to one of $n$ agents, who have additive valuations for…
Fairness in online advertising is often formalized as a distributive justice problem, aiming to ensure that impressions, opportunities, or outcomes are allocated comparably across protected groups. Yet online advertising can still produce…