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Sustainable technologies and services can play a pivotal role in the transition to "greener" habits. Their widespread adoption is thus crucial, and understanding how to foster this phenomenon in a systematic way could have a major impact on…

Systems and Control · Electrical Eng. & Systems 2025-03-18 Lisa Piccinin , Valentina Breschi , Chiara Ravazzi , Fabrizio Dabbene , Mara Tanelli

In this paper, we consider a population of individuals who have actions and opinions, which coevolve, mutually influencing one another on a complex network structure. In particular, we formulate a control problem for this social network, in…

Systems and Control · Electrical Eng. & Systems 2026-05-12 Roberta Raineri , Mengbin Ye , Lorenzo Zino

In recent years, opinion dynamics has received an increasing attention, and various models have been introduced and evaluated mainly by simulation. In this study, we introduce and study a dynamical model inspired by the so-called `bounded…

Dynamical Systems · Mathematics 2018-11-07 Sergei Yu. Pilyugin , M. C. Campi

Public opinion governance in social networks is critical for public health campaigns, political elections, and commercial marketing. In this paper, we addresse the problem of maximizing overall opinion in social networks by strategically…

Social and Information Networks · Computer Science 2026-03-12 Gengyu Wang , Runze Zhang , Zhongzhi Zhang

We propose a modified Vicsek-like model to study influence dynamics and opinion formation in social networks. We work on the premise that opinions of members of a group may be considered to be analogous to the direction of motion of a…

Social and Information Networks · Computer Science 2018-09-03 Narayani Vedam , Debasish Ghose

The diffusion of opinions in Social Networks is a relevant process for adopting positions and attracting potential voters in political campaigns. Opinion polarization, bias, targeted diffusion, and the radicalization of postures are key…

Physics and Society · Physics 2022-01-10 Didier A. Vega-Oliveros , Helder L. C. Grande , Flavio Iannelli , Federico Vazquez

One form of long-term behavior revealed by opinion dynamics simulations is intermittency, where an individual cycles between eras of stable, constant beliefs and turbulent, fluctuating beliefs, for example when inferring the political bias…

Physics and Society · Physics 2023-08-01 Nicholas Kah Yean Low , Andrew Melatos

In this paper, we address two practical challenges of distributed learning in multi-agent network systems, namely personalization and resilience. Personalization is the need of heterogeneous agents to learn local models tailored to their…

Multiagent Systems · Computer Science 2026-01-01 Luca Ballotta , Nicola Bastianello , Riccardo M. G. Ferrari , Karl H. Johansson

In this paper, we introduce the Iterative Persuasion-Polarization (IPP) model to study the dynamics of opinion formation and change within a population. The IPP model integrates mechanisms of persuasion and repulsion, where individuals…

Physics and Society · Physics 2024-08-02 Fei Cao , Stephanie Reed

In this paper, the effect on collective opinions of filtering algorithms managed by social network platforms is modeled and investigated. A stochastic multi-agent model for opinion dynamics is proposed, that accounts for a centralized…

Social and Information Networks · Computer Science 2018-07-10 P. Bolzern , P. Colaneri , G. De Nicolao

We consider the design of external inputs to achieve a control objective on the opinions, represented by scalars, in a social network. The opinion dynamics follow a variant of the discrete-time Friedkin-Johnsen model. We first consider two…

Social and Information Networks · Computer Science 2021-01-29 Mohak Goyal , Nikhil Karamchandani , Debasish Chatterjee , D. Manjunath

In traditional voter models, opinion dynamics are driven by interactions between individuals, where an individual adopts the opinion of a randomly chosen neighbor. However, these models often fail to capture the emergence of entirely new…

Physics and Society · Physics 2025-10-27 Jeehye Choi , Byungjoon Min , Tobias Galla

The influence of the social relationships of an individual on the individual's opinions (about a topic, a product, or whatever else) is a well known phenomenon and it has been widely studied. This paper considers a network of positive (i.e.…

Computational Complexity · Computer Science 2022-12-01 Miriam Di Ianni

Social dynamics is concerned primarily with interactions among individuals and the resulting group behaviors, modeling the temporal evolution of social systems via the interactions of individuals within these systems. In particular, the…

Machine Learning · Statistics 2016-11-08 Zhen Xu , Wen Dong , Sargur Srihari

Social network based information campaigns can be used for promoting beneficial health behaviours and mitigating polarisation (e.g. regarding climate change or vaccines). Network-based intervention strategies typically rely on full…

Physics and Society · Physics 2021-07-29 Matthew Garrod , Nick S. Jones

Social networks often exert social pressure, causing individuals to adapt their expressed opinions to conform to their peers. An agent in such systems can be modeled as having a (true and unchanging) inherent belief while broadcasting a…

Systems and Control · Electrical Eng. & Systems 2024-06-28 Jennifer Tang , Aviv Adler , Amir Ajorlou , Ali Jadbabaie

In an election, we are given a set of voters, each having a preference list over a set of candidates, that are distributed on a social network. We consider a scenario where voters may change their preference lists as a consequence of the…

Social and Information Networks · Computer Science 2020-06-01 Mohammad Abouei Mehrizi , Gianlorenzo D'Angelo

Ranking algorithms are the information gatekeepers of the Internet era. We develop a stylized model to study the effects of ranking algorithms on opinion dynamics. We consider a search engine that uses an algorithm based on popularity and…

Social and Information Networks · Computer Science 2018-10-18 Fabrizio Germano , Francesco Sobbrio

The flourishing of fake news is favored by recommendation algorithms of online social networks which, based on previous users activity, provide content adapted to their preferences and so create filter bubbles. We introduce an analytically…

Physics and Society · Physics 2020-10-28 Giordano De Marzo , Andrea Zaccaria , Claudio Castellano

Social media platforms have transformed the dynamics of collective opinion formation, enabling rapid, large-scale interactions while simultaneously exposing online discourse to polarization and manipulation. Traditional models of opinion…

Physics and Society · Physics 2025-11-18 Shigefumi Hata , Renaud Lambiotte , Hiroya Nakao , Ryota Kobayashi