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Ad targeting is getting more powerful with introduction of new tools, such as Custom Audiences, behavioral targeting, and Audience Insights. Although this is beneficial for businesses as it enables people to receive more relevant…

Computers and Society · Computer Science 2018-03-28 Irfan Faizullabhoy , Aleksandra Korolova

In recent years, financial fraud detection systems have become very efficient at detecting fraud, which is a major threat faced by e-commerce platforms. Such systems often include machine learning-based algorithms aimed at detecting and…

Cryptography and Security · Computer Science 2023-12-05 Chen Doytshman , Satoru Momiyama , Inderjeet Singh , Yuval Elovici , Asaf Shabtai

The proliferation of fake news on social media has opened up new directions of research for timely identification and containment of fake news, and mitigation of its widespread impact on public opinion. While much of the earlier research…

Machine Learning · Computer Science 2019-01-23 Karishma Sharma , Feng Qian , He Jiang , Natali Ruchansky , Ming Zhang , Yan Liu

Those concerned about privacy worry that personal data changes hands too easily. We argue that the actual challenge is the exact opposite: our data does not flow well enough, cultivating a reliance on questionable and often unlawful…

Computers and Society · Computer Science 2025-12-04 Beatriz Esteves , Ruben Verborgh

In the prevailing convergence of traditional infrastructure-based deployment (i.e., Telco and industry operational networks) towards evolving deployments enabled by 5G and virtualization, there is a keen interest in elaborating effective…

Cryptography and Security · Computer Science 2023-08-21 Li Yang , Abdallah Moubayed , Abdallah Shami , Amine Boukhtouta , Parisa Heidari , Stere Preda , Richard Brunner , Daniel Migault , Adel Larabi

Targeted advertising has transformed the marketing landscape for a wide variety of businesses, by creating new opportunities for advertisers to reach prospective customers by delivering personalised ads, using an infrastructure of a number…

Cryptography and Security · Computer Science 2021-06-22 Imdad Ullah , Roksana Boreli , Salil S. Kanhere

Online reviews significantly impact consumers' decision-making process and firms' economic outcomes and are widely seen as crucial to the success of online markets. Firms, therefore, have a strong incentive to manipulate ratings using fake…

Social and Information Networks · Computer Science 2024-10-24 Sherry He , Brett Hollenbeck , Gijs Overgoor , Davide Proserpio , Ali Tosyali

Fake websites have emerged as a major source of online fraud, accounting for billions of dollars of loss by Internet users. We explore the process by which salient design elements could increase the use of protective tools, thus reducing…

Computers and Society · Computer Science 2013-09-30 F. Mariam Zahedi , Ahmed Abbasi , Yan Chen

Despite the increasing awareness from academia, civil society and media to the issue of child manipulation online, the current EU regulatory system fails at providing sufficient levels of protection. Given the universality of the issue,…

Cryptography and Security · Computer Science 2022-09-02 Tommaso Crepax , Jan Tobias Muehlberg

Modern collaborative filtering algorithms seek to provide personalized product recommendations by uncovering patterns in consumer-product interactions. However, these interactions can be biased by how the product is marketed, for example…

Information Retrieval · Computer Science 2019-12-05 Mengting Wan , Jianmo Ni , Rishabh Misra , Julian McAuley

Web traffic is a valuable data source, typically used in the marketing space to track brand awareness and advertising effectiveness. However, web traffic is also a rich source of information for cybersecurity monitoring efforts. To better…

Information Retrieval · Computer Science 2019-04-04 Han Qin , Kit Riehle , Haozhen Zhao

Employees work in increasingly digital environments that enable advanced analytics. Yet, they lack oversight over the systems that process their data. That means that potential analysis errors or hidden biases are hard to uncover. Recent…

Human-Computer Interaction · Computer Science 2023-07-27 Valentin Zieglmeier , Alexander Pretschner

Traditionally, the detection of fraudulent insurance claims relies on business rules and expert judgement which makes it a time-consuming and expensive process (\'Oskarsd\'ottir et al., 2022). Consequently, researchers have been examining…

Machine Learning · Computer Science 2024-10-08 Bavo D. C. Campo , Katrien Antonio

Credit cards play an exploding role in modern economies. Its popularity and ubiquity have created a fertile ground for fraud, assisted by the cross boarder reach and instantaneous confirmation. While transactions are growing, the fraud…

Cryptography and Security · Computer Science 2022-08-24 Gayan K. Kulatilleke

Today's largest technology corporations, especially ones with consumer-facing products such as social media platforms, use a variety of unethical and often outright illegal tactics to maintain their dominance. One tactic that has risen to…

Computers and Society · Computer Science 2026-05-14 Michelle Nie

The rapid dissemination of information through digital platforms has revolutionized the way we access and consume news and information, particularly in the realm of finance. However, this digital age has also given rise to an alarming…

Computers and Society · Computer Science 2023-09-25 Aman Rangapur , Haoran Wang , Kai Shu

Privacy-enhancing technologies (PETs) represent a critical operational challenge for the online advertising industry, requiring substantial infrastructure investment while promising improved consumer privacy protection. Even when PETs may…

General Economics · Economics 2025-12-22 Kinshuk Jerath , Klaus M. Miller , D. Daniel Sokol

Central to privacy concerns is that firms may use consumer data to price discriminate. A common policy response is that consumers should be given control over which firms access their data and how. Since firms learn about a consumer's…

Theoretical Economics · Economics 2020-08-18 S. Nageeb Ali , Greg Lewis , Shoshana Vasserman

Protecting personal information privacy has become a controversial issue among online social network providers and users. Most social network providers have developed several techniques to decrease threats and risks to the users privacy.…

Social and Information Networks · Computer Science 2013-05-14 Nahier Aldhafferi , Charles Watson , A. S. M Sajeev

This research investigated how online criminal activities can be better understood and connected using data-driven machine learning methods. Many illegal activities, such as human trafficking and illicit trade, have moved to online…

Computation and Language · Computer Science 2026-05-07 Vageesh Kumar Saxena