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In online advertising (Ad), advertisers are always eager to know how to globally optimize their budget allocation strategies across different channels for more conversions such as orders, payments, etc. Ignoring competition among different…

Computer Science and Game Theory · Computer Science 2023-05-12 Guangyuan Shen , Shenjie Sun , Dehong Gao , Shaolei Li , Libin Yang , Yongping Shi , Wei Ning

Real-time bidding (RTB) has become a new norm in display advertising where a publisher uses auction models to sell online user's page view to advertisers. In RTB, the ad with the highest bid price will be displayed to the user. This ad…

Computer Science and Game Theory · Computer Science 2018-05-23 Xiang Chen

Resource balancing within complex transportation networks is one of the most important problems in real logistics domain. Traditional solutions on these problems leverage combinatorial optimization with demand and supply forecasting.…

Multiagent Systems · Computer Science 2019-03-05 Xihan Li , Jia Zhang , Jiang Bian , Yunhai Tong , Tie-Yan Liu

One of the key challenges for multi-agent learning is scalability. In this paper, we introduce a technique for speeding up multi-agent learning by exploiting concurrent and incremental experience sharing. This solution adaptively identifies…

Multiagent Systems · Computer Science 2017-03-07 Dan Garant , Bruno da Silva , Victor Lesser , Chongjie Zhang

In online advertising markets, budget-constrained advertisers acquire ad placements through repeated bidding in auctions on various platforms. We present a strategy for bidding optimally in a set of auctions that may or may not be…

Computer Science and Game Theory · Computer Science 2023-06-14 Fransisca Susan , Negin Golrezaei , Okke Schrijvers

The ad-trading desks of media-buying agencies are increasingly relying on complex algorithms for purchasing advertising inventory. In particular, Real-Time Bidding (RTB) algorithms respond to many auctions -- usually Vickrey auctions --…

Optimization and Control · Mathematics 2016-06-20 Joaquin Fernandez-Tapia , Olivier Guéant , Jean-Michel Lasry

Large-scale online ride-sharing platforms have substantially transformed our lives by reallocating transportation resources to alleviate traffic congestion and promote transportation efficiency. An efficient fleet management strategy not…

Multiagent Systems · Computer Science 2019-12-03 Kaixiang Lin , Renyu Zhao , Zhe Xu , Jiayu Zhou

Uncertainties in renewable generation and demand dynamics challenge day-ahead scheduling. To enhance renewable penetration and maintain intra-day balance, we develop a multi-agent reinforcement learning framework for self-interested…

Multiagent Systems · Computer Science 2026-04-13 Junhao Ren , Honglin Gao , Lan Zhao , Qiyu Kang , Gaoxi Xiao , Yajuan Sun

Budget planning and maintenance optimization are crucial for infrastructure asset management, ensuring cost-effectiveness and sustainability. However, the complexity arising from combinatorial action spaces, diverse asset deterioration,…

Artificial Intelligence · Computer Science 2025-07-28 Amir Fard , Arnold X. -X. Yuan

In display advertising, users' online ad experiences are important for the advertising effectiveness. However, users have not been well accommodated in real-time bidding (RTB). This further influences their site visits and perception of the…

Multimedia · Computer Science 2017-08-02 Xiang Chen , Bowei Chen , Mohan Kankanhalli

Today's top advertisers typically manage hundreds of campaigns simultaneously and consistently launch new ones throughout the year. A crucial challenge for marketing managers is determining the optimal allocation of limited budgets across…

Machine Learning · Statistics 2024-09-04 Lin Ge , Yang Xu , Jianing Chu , David Cramer , Fuhong Li , Kelly Paulson , Rui Song

Real-Time Bidding (RTB) enables advertisers to place competitive bids on impression opportunities instantaneously, striving for cost-effectiveness in a highly competitive landscape. Although RTB has widely benefited from the utilization of…

Artificial Intelligence · Computer Science 2025-02-04 Leng Cai , Junxuan He , Yikai Li , Junjie Liang , Yuanping Lin , Ziming Quan , Yawen Zeng , Jin Xu

In digital online advertising, advertisers procure ad impressions simultaneously on multiple platforms, or so-called channels, such as Google Ads, Meta Ads Manager, etc., each of which consists of numerous ad auctions. We study how an…

Computer Science and Game Theory · Computer Science 2023-06-16 Yuan Deng , Negin Golrezaei , Patrick Jaillet , Jason Cheuk Nam Liang , Vahab Mirrokni

We present a framework combining hierarchical and multi-agent deep reinforcement learning approaches to solve coordination problems among a multitude of agents using a semi-decentralized model. The framework extends the multi-agent learning…

Artificial Intelligence · Computer Science 2017-12-25 Saurabh Kumar , Pararth Shah , Dilek Hakkani-Tur , Larry Heck

Online reinforcement learning is becoming increasingly important for aligning diffusion models with non-differentiable objectives. However, existing methods still face limitations in assigning fine-grained credit along denoising…

Machine Learning · Computer Science 2026-05-28 Zhengyang Liang , Qihang Zhang , Ceyuan Yang

We consider a multichannel random access system in which each user accesses a single channel at each time slot to communicate with an access point (AP). Users arrive to the system at random and be activated for a certain period of time…

Signal Processing · Electrical Eng. & Systems 2021-05-11 Muhammad Sohaib , Jongjin Jeong , Sang-Woon Jeon

Real Time Strategy (RTS) games require macro strategies as well as micro strategies to obtain satisfactory performance since it has large state space, action space, and hidden information. This paper presents a novel hierarchical…

Machine Learning · Computer Science 2019-06-24 Zhijian Zhang , Haozheng Li , Luo Zhang , Tianyin Zheng , Ting Zhang , Xiong Hao , Xiaoxin Chen , Min Chen , Fangxu Xiao , Wei Zhou

In a multi-agent system, an agent's optimal policy will typically depend on the policies chosen by others. Therefore, a key issue in multi-agent systems research is that of predicting the behaviours of others, and responding promptly to…

Multiagent Systems · Computer Science 2019-10-22 Dongge Han , Wendelin Boehmer , Michael Wooldridge , Alex Rogers

This paper presents a multi-agent reinforcement learning algorithm to represent strategic bidding behavior in freight transport markets. Using this algorithm, we investigate whether feasible market equilibriums arise without any central…

Machine Learning · Computer Science 2021-02-19 Wouter van Heeswijk

Real-Time Bidding (RTB) is revolutionising display advertising by facilitating per-impression auctions to buy ad impressions as they are being generated. Being able to use impression-level data, such as user cookies, encourages user…

Computer Science and Game Theory · Computer Science 2016-03-04 Weinan Zhang , Yifei Rong , Jun Wang , Tianchi Zhu , Xiaofan Wang