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Recommender systems aim to provide personalized services to users and are playing an increasingly important role in our daily lives. The key of recommender systems is to predict how likely users will interact with items based on their…

Information Retrieval · Computer Science 2022-04-26 Wenqi Fan , Xiaorui Liu , Wei Jin , Xiangyu Zhao , Jiliang Tang , Qing Li

Click-through rate (CTR) prediction of advertisements on online social network platforms to optimize advertising is of much interest. Prior works build machine learning models that take a user-centric approach in terms of training -- using…

Social and Information Networks · Computer Science 2020-09-17 Nathaniel Hudson , Hana Khamfroush , Brent Harrison , Adam Craig

Click-through rate (CTR) Prediction is of great importance in real-world online ads systems. One challenge for the CTR prediction task is to capture the real interest of users from their clicked items, which is inherently biased by…

Information Retrieval · Computer Science 2022-04-04 Congcong Liu , Yuejiang Li , Jian Zhu , Xiwei Zhao , Changping Peng , Zhangang Lin , Jingping Shao

Recommendation systems play a vital role to keep users engaged with personalized content in modern online platforms. Deep learning has revolutionized many research fields and there is a recent surge of interest in applying it to…

Information Retrieval · Computer Science 2018-06-22 Travis Ebesu , Bin Shen , Yi Fang

Ranking is a crucial module using in the recommender system. In particular, the ranking module using in our YoungTao recommendation scenario is to provide an ordered list of items to users, to maximize the click number throughout the…

Information Retrieval · Computer Science 2023-08-29 Shaowei Liu , Yangjun Liu

In the Click-Through Rate (CTR) prediction scenario, user's sequential behaviors are well utilized to capture the user interest in the recent literature. However, despite being extensively studied, these sequential methods still suffer from…

Information Retrieval · Computer Science 2021-11-04 Kai Zhang , Hao Qian , Qing Cui , Qi Liu , Longfei Li , Jun Zhou , Jianhui Ma , Enhong Chen

Feature interaction has been recognized as an important problem in machine learning, which is also very essential for click-through rate (CTR) prediction tasks. In recent years, Deep Neural Networks (DNNs) can automatically learn implicit…

Click-Through Rate (CTR) prediction is one of the most important and challenging in calculating advertisements and recommendation systems. To build a machine learning system with these data, it is important to properly model the interaction…

Machine Learning · Computer Science 2020-06-11 Dafang Zou , Leiming Zhang , Jiafa Mao , Weiguo Sheng

Click-Through Rate (CTR) prediction, a core task in recommendation systems, estimates user click likelihood using historical behavioral data. Modeling user behavior sequences as text to leverage Language Models (LMs) for this task has…

Computation and Language · Computer Science 2025-08-06 Zixuan Li , Binzong Geng , Jing Xiong , Yong He , Yuxuan Hu , Jian Chen , Dingwei Chen , Xiyu Chang , Liang Zhang , Linjian Mo , Chengming Li , Chuan Yuan , Zhenan Sun

Social recommendation task aims to predict users' preferences over items with the incorporation of social connections among users, so as to alleviate the sparse issue of collaborative filtering. While many recent efforts show the…

Information Retrieval · Computer Science 2021-10-11 Chao Huang , Huance Xu , Yong Xu , Peng Dai , Lianghao Xia , Mengyin Lu , Liefeng Bo , Hao Xing , Xiaoping Lai , Yanfang Ye

Session-based recommendation (SBR) systems aim to utilize the user's short-term behavior sequence to predict the next item without the detailed user profile. Most recent works try to model the user preference by treating the sessions as…

Information Retrieval · Computer Science 2024-02-20 Zhongwei Wan , Xin Liu , Benyou Wang , Jiezhong Qiu , Boyu Li , Ting Guo , Guangyong Chen , Yang Wang

Multi-behavior recommendation exploits multiple types of user-item interactions to alleviate the data sparsity problem faced by the traditional models that often utilize only one type of interaction for recommendation. In real scenarios,…

Information Retrieval · Computer Science 2023-07-13 Mingshi Yan , Zhiyong Cheng , Chen Gao , Jing Sun , Fan Liu , Fuming Sun , Haojie Li

Click-through rate (CTR) prediction is a critical task in online advertising systems. Models like Deep Neural Networks (DNNs) are simple but stateless. They consider each target ad independently and cannot directly extract useful…

Information Retrieval · Computer Science 2019-07-23 Wentao Ouyang , Xiuwu Zhang , Shukui Ren , Li Li , Zhaojie Liu , Yanlong Du

Click-through rate (CTR) prediction, which predicts the probability of a user clicking an ad, is a fundamental task in recommender systems. The emergence of heterogeneous information, such as user profile and behavior sequences, depicts…

In this work, we introduce the notion of Context-Based Prediction Models. A Context-Based Prediction Model determines the probability of a user's action (such as a click or a conversion) solely by relying on user and contextual features,…

Information Retrieval · Computer Science 2023-08-03 Jan Hartman , Assaf Klein , Davorin Kopič , Natalia Silberstein

Personalized recommender systems play a crucial role in capturing users' evolving preferences over time to provide accurate and effective recommendations on various online platforms. However, many recommendation models rely on a single type…

Information Retrieval · Computer Science 2023-10-23 Wei Wei , Lianghao Xia , Chao Huang

The cold-start problem is a long-standing challenge in recommender systems. As a promising solution, content-based generative models usually project a cold-start item's content onto a warm-start item embedding to capture collaborative…

Information Retrieval · Computer Science 2023-02-23 Zhihui Zhou , Lilin Zhang , Ning Yang

Cross-domain CTR (CDCTR) prediction is an important research topic that studies how to leverage meaningful data from a related domain to help CTR prediction in target domain. Most existing CDCTR works design implicit ways to transfer…

Information Retrieval · Computer Science 2024-02-20 Xu Chen , Zida Cheng , Jiangchao Yao , Chen Ju , Weilin Huang , Jinsong Lan , Xiaoyi Zeng , Shuai Xiao

In this study, we introduce Convolutional Transformer Neural Collaborative Filtering (CTNCF), a novel approach aimed at enhancing recommendation systems by effectively capturing high-order structural information in user-item interactions.…

Artificial Intelligence · Computer Science 2024-12-03 Pang Li , Shahrul Azman Mohd Noah , Hafiz Mohd Sarim

To improve user experience and profits of corporations, modern industrial recommender systems usually aim to select the items that are most likely to be interacted with (e.g., clicks and purchases). However, they overlook the fact that…

Information Retrieval · Computer Science 2021-05-31 Xu Xie , Zhaoyang Liu , Shiwen Wu , Fei Sun , Cihang Liu , Jiawei Chen , Jinyang Gao , Bin Cui , Bolin Ding