Related papers: Information Discovery in e-Commerce

Much of the existing approach to the digital divide suffers from an important limitation. It is based on a binary classification of Internet use by only considering whether someone is or is not an Internet user. To remedy this shortcoming,…

For many companies, competitiveness in e-commerce requires a successful presence on the web. Web sites are used to establish the company's image, to promote and sell goods and to provide customer support. The success of a web site affects…

We develop a decision making framework to cast the problem of learning a ranking policy for search or recommendation engines in a two-sided e-commerce marketplace as an expected reward optimization problem using observational data. As a…

A scaleable modelling framework for the consumer intent within the setting of e-Commerce is presented. The methodology applies contextualisation through embeddings borrowed from Natural Language Processing. By considering the user session…

In e-commerce, web mining for page recommendations is widely used but often fails to meet user needs. To address this, we propose a novel solution combining semantic web mining with BP neural networks. We process user search logs to extract…

In recent years, complementary recommendation has received extensive attention in the e-commerce domain. In this paper, we comprehensively summarize and compare 34 representative studies conducted between 2009 and 2024. Firstly, we compare…

E-business, information serving, and ubiquitous computing will create heavy request traffic from strangers or even incognitos. Such requests must be managed automatically. Two ways of doing this are well known: giving every incognito…

Electronic commerce is emerging as the killer domain for data mining technology. The following are five desiderata for success. Seldom are they they all present in one data mining application. 1. Data with rich descriptions. For example,…

Over the past several decades, major social media platforms have become crucial channels for e-commerce retailers to connect with consumers, maintain engagement, and promote their offerings. While some retailers focus their efforts on a few…

The search engine plays a fundamental role in online e-commerce systems, to help users find the products they want from the massive product collections. Relevance is an essential requirement for e-commerce search, since showing products…

-It has considered almost 30 years since the emergence of e-commerce, but it is still a global phenomenon to this day. E-commerce is replacing the traditional way of doing business. Yet, expectations of sustainable development have been…

E-commerce platforms typically store and structure product information and search data in a hierarchy. Efficiently categorizing user search queries into a similar hierarchical structure is paramount in enhancing user experience on…

The rapid growth of e-commerce has made people accustomed to shopping online. Before making purchases on e-commerce websites, most consumers tend to rely on rating scores and review information to make purchase decisions. With this…

Shopping online is more and more frequent in our everyday life. For e-commerce search systems, understanding natural language coming through voice assistants, chatbots or from conversational search is an essential ability to understand what…

The growth of new technology, motivates some product marketing to be done online. One of the factors that support online development is online buying and selling sites or Electronic Commerce. One of the supporting factors for Electronic…

Correctly pricing products or services in an online marketplace presents a challenging problem and one of the critical factors for the success of the business. When users are looking to buy an item they typically search for it. Query…

In e-commerce platforms, sponsored and non-sponsored content are jointly displayed to users and both may interactively influence their engagement behavior. The former content helps advertisers achieve their marketing goals and provides a…

On most sponsored search platforms, advertisers bid on some keywords for their advertisements (ads). Given a search request, ad retrieval module rewrites the query into bidding keywords, and uses these keywords as keys to select Top N ads…

Consumers value keeping some information about them private from potential marketers. E-commerce dramatically increases the potential for marketers to accumulate otherwise private information about potential customers. Online marketers…

Customer-centric marketing campaigns generate a large portion of e-commerce website traffic for Walmart. As the scale of customer data grows larger, expanding the marketing audience to reach more customers is becoming more critical for…