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Related papers: Accessibility Issues in Ad-Driven Web Applications

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Ensuring web accessibility is crucial for advancing social welfare, justice, and equality in digital spaces, yet the vast majority of website user interfaces remain non-compliant, due in part to the resource-intensive and unscalable nature…

Artificial Intelligence · Computer Science 2025-11-06 Ming Gu , Ziwei Wang , Sicen Lai , Zirui Gao , Sheng Zhou , Jiajun Bu

Thanks to the wide range of features offered by web browsers, modern websites include various types of content such as JavaScript and CSS in order to create interactive user interfaces. Browser vendors also provided extensions to enhance…

Cryptography and Security · Computer Science 2020-01-14 Sajjad Arshad

While attracting attention is one of the prime goals of content providers, the conversion of that attention into revenue is by no means obvious. Given that most users expect to consume web content for free, a provider with an established…

Computers and Society · Computer Science 2010-10-05 Christina Aperjis , Bernardo A. Huberman

Web 3.0 represents the next stage of Internet evolution, aiming to empower users with increased autonomy, efficiency, quality, security, and privacy. This evolution can potentially democratize content access by utilizing the latest…

Faced with the challenge of attracting user attention and revenue, social media websites have turned to video advertisements (video-ads). While in traditional media the video-ad market is mostly based on an interaction between content…

Social and Information Networks · Computer Science 2016-04-28 Mariana Arantes , Flavio Figueiredo , Jussara M. Almeida

The development and enhancement of methods for evaluating software accessibility is a relevant challenge in modern software engineering, as ensuring equal access to digital services is a key factor in improving their efficiency and…

Software Engineering · Computer Science 2025-09-30 Mykola Kuz , Ivan Yaremiy , Hanna Yaremii , Mykola Pikuliak , Ihor Lazarovych , Mykola Kozlenko , Denys Vekeryk

E-commerce platforms usually present an ordered list, mixed with several organic items and an advertisement, in response to each user's page view request. This list, the outcome of ad auction and allocation processes, directly impacts the…

Computer Science and Game Theory · Computer Science 2024-04-12 Xuejian Li , Ze Wang , Bingqi Zhu , Fei He , Yongkang Wang , Xingxing Wang

Ad blockers allow users to browse websites without viewing ads. Online news providers that rely on advertising revenue tend to perceive users adoption of ad blockers purely as a threat to revenue. Yet, this perception ignores the…

General Economics · Economics 2021-08-17 Shunyao Yan , Klaus M. Miller , Bernd Skiera

Numerous accessibility features have been developed and included in consumer operating systems to provide people with a variety of disabilities additional ways to access computing devices. Unfortunately, many users, especially older adults…

Human-Computer Interaction · Computer Science 2021-05-06 Jason Wu , Gabriel Reyes , Sam C. White , Xiaoyi Zhang , Jeffrey P. Bigham

Cookie banners are devices implemented by websites to allow users to manage their privacy settings with respect to the use of cookies. They are part of a user's daily web browsing experience since legislation in Europe requires websites to…

Cryptography and Security · Computer Science 2021-04-14 Georgios Kampanos , Siamak F. Shahandashti

One of the main reasons that cause seniors to face accessibility barriers when trying to use software applications is that the age-related user interface (UI) needs of seniors (e.g., physical and cognitive limitations) are not properly…

Software Engineering · Computer Science 2023-07-11 Shavindra Wickramathilaka , Ingo Mueller

Rich offline experience, periodic background sync, push notification functionality, network requests control, improved performance via requests caching are only a few of the functionalities provided by the Service Worker (SW) API. This new…

Networking and Internet Architecture · Computer Science 2022-03-30 George Pantelakis , Panagiotis Papadopoulos , Nicolas Kourtellis , Evangelos P. Markatos

In today's technology-driven world, web services have opened up new opportunities for blind and visually impaired people to interact independently. Securing interactions with these services is crucial; however, currently deployed…

Cryptography and Security · Computer Science 2026-03-10 Md Mojibur Rahman Redoy Akanda , Ahmed Tanvir Mahdad , Nitesh Saxena

Ad-load balancing is a critical challenge in online advertising systems, particularly in the context of social media platforms, where the goal is to maximize user engagement and revenue while maintaining a satisfactory user experience. This…

Information Retrieval · Computer Science 2023-12-20 Hitesh Sagtani , Madan Jhawar , Rishabh Mehrotra , Olivier Jeunen

Over the past decade, advertising has emerged as the primary source of revenue for many web sites and apps. In this paper we report a first-of-its-kind study that seeks to broadly understand the features, mechanisms and dynamics of display…

Computers and Society · Computer Science 2014-07-07 Paul Barford , Igor Canadi , Darja Krushevskaja , Qiang Ma , S. Muthukrishnan

To partly address people's concerns over web tracking, Google has created the Ad Settings webpage to provide information about and some choice over the profiles Google creates on users. We present AdFisher, an automated tool that explores…

Cryptography and Security · Computer Science 2015-03-18 Amit Datta , Michael Carl Tschantz , Anupam Datta

Adolescents spend an increasing amount of their time in digital environments where their still-developing cognitive capacities leave them unable to recognize or resist commercial persuasion. Article 28(2) of the DSA responds to this…

Computers and Society · Computer Science 2026-05-12 Sara Solarova , Matej Mosnar , Matus Tibensky , Jan Jakubcik , Adrian Bindas , Simon Liska , Filip Hossner , Matúš Mesarčík , Ivan Srba

Digital commerce thrives on advertising, with many of the largest technology companies relying on it as a significant source of revenue. However, in the context of information-seeking behavior, such as search, advertising may degrade the…

Human-Computer Interaction · Computer Science 2025-08-14 Jacob Erickson

To ensure that AI-infused systems work for disabled people, we need to bring accessibility datasets sourced from this community in the development lifecycle. However, there are many ethical and privacy concerns limiting greater data…

Computers and Society · Computer Science 2023-03-10 Rie Kamikubo , Kyungjun Lee , Hernisa Kacorri

This paper introduces adF, a novel system for analyzing the vulnerability of different devices, Operating Systems (OSes), and browsers to web fingerprinting. adF performs its measurements from code inserted in ads. We have used our system…

Cryptography and Security · Computer Science 2025-12-11 Miguel A. Bermejo-Agueda , Patricia Callejo , Rubén Cuevas , Ángel Cuevas
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