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Click-Through Rate (CTR) prediction is a pivotal task in product and content recommendation, where learning effective feature embeddings is of great significance. However, traditional methods typically learn fixed feature representations…

Information Retrieval · Computer Science 2023-09-06 Chen Zhu , Liang Du , Hong Chen , Shuang Zhao , Zixun Sun , Xin Wang , Wenwu Zhu

Low-Rank Adaptation (LoRA) has emerged as an effective technique for reducing memory overhead in fine-tuning large language models. However, it often suffers from sub-optimal performance compared with full fine-tuning since the update is…

Machine Learning · Computer Science 2025-09-30 Xin Yu , Yujia Wang , Jinghui Chen , Lingzhou Xue

Low-Rank Adaptation (LoRA) is widely adopted for downstream fine-tuning of foundation models due to its efficiency and zero additional inference cost. Many real-world applications require foundation models to specialize in several specific…

Machine Learning · Computer Science 2025-09-30 Jian Liang , Wenke Huang , Xianda Guo , Guancheng Wan , Bo Du , Mang Ye

Deep learning techniques have been applied widely in industrial recommendation systems. However, far less attention has been paid to the overfitting problem of models in recommendation systems, which, on the contrary, is recognized as a…

Information Retrieval · Computer Science 2022-09-14 Zhao-Yu Zhang , Xiang-Rong Sheng , Yujing Zhang , Biye Jiang , Shuguang Han , Hongbo Deng , Bo Zheng

Knowledge of the medical decision process, which can be modeled as medical decision trees (MDTs), is critical to building clinical decision support systems. However, current MDT construction methods rely heavily on time-consuming and…

Computation and Language · Computer Science 2025-10-30 Yuheng Li , Jiechao Gao , Wei Han , Wenwen Ouyang , Wei Zhu , Hui Yi Leong

Existing domain adaptation (DA) methods often involve pre-training on the source domain and fine-tuning on the target domain. For multi-target domain adaptation, having a dedicated/separate fine-tuned network for each target domain, that…

Computer Vision and Pattern Recognition · Computer Science 2024-02-08 Sidra Aleem , Julia Dietlmeier , Eric Arazo , Suzanne Little

Click through rate(CTR) prediction is a core task in advertising systems. The booming e-commerce business in our company, results in a growing number of scenes. Most of them are so-called long-tail scenes, which means that the traffic of a…

Artificial Intelligence · Computer Science 2020-11-25 Junyou He , Guibao Mei , Feng Xing , Xiaorui Yang , Yongjun Bao , Weipeng Yan

Click-through rate (CTR) prediction becomes indispensable in ubiquitous web recommendation applications. Nevertheless, the current methods are struggling under the cold-start scenarios where the user interactions are extremely sparse. We…

Information Retrieval · Computer Science 2021-09-30 Yujie Pan , Jiangchao Yao , Bo Han , Kunyang Jia , Ya Zhang , Hongxia Yang

Click-through rate (CTR) prediction serves as a cornerstone of recommender systems. Despite the strong performance of current CTR models based on user behavior modeling, they are still severely limited by interaction sparsity, especially in…

Information Retrieval · Computer Science 2025-09-03 Yutian Xiao , Shukuan Wang , Binhao Wang , Zhao Zhang , Yanze Zhang , Shanqi Liu , Chao Feng , Xiang Li , Fuzhen Zhuang

Ranking product recommendations to optimize for a high click-through rate (CTR) or for high conversion, such as add-to-cart rate (ACR) and Order-Submit-Rate (OSR, view-to-purchase conversion) are standard practices in e-commerce. Optimizing…

Information Retrieval · Computer Science 2025-08-15 Michael Weiss , Robert Rosenbach , Christian Eggenberger

Click-Through Rate (CTR) prediction, crucial in applications like recommender systems and online advertising, involves ranking items based on the likelihood of user clicks. User behavior sequence modeling has marked progress in CTR…

Information Retrieval · Computer Science 2023-08-22 Hengyu Zhang , Chang Meng , Wei Guo , Huifeng Guo , Jieming Zhu , Guangpeng Zhao , Ruiming Tang , Xiu Li

We propose TLoRA, a novel tri-matrix low-rank adaptation method that decomposes weight updates into three matrices: two fixed random matrices and one trainable matrix, combined with a learnable, layer-wise scaling factor. This tri-matrix…

Machine Learning · Computer Science 2025-12-02 Tanvir Islam

This research presents an innovative and unique way of solving the advertisement prediction problem which is considered as a learning problem over the past several years. Online advertising is a multi-billion-dollar industry and is growing…

Information Retrieval · Computer Science 2017-02-15 Muhammad Junaid Effendi , Syed Abbas Ali

The click-through rate (CTR) reflects the ratio of clicks on a specific item to its total number of views. It has significant impact on websites' advertising revenue. Learning sophisticated models to understand and predict user behavior is…

Machine Learning · Computer Science 2020-07-29 Amit Livne , Roy Dor , Eyal Mazuz , Tamar Didi , Bracha Shapira , Lior Rokach

The rapid advancement of foundation modelslarge-scale neural networks trained on diverse, extensive datasetshas revolutionized artificial intelligence, enabling unprecedented advancements across domains such as natural language processing,…

Click-through rate (CTR) prediction is a critical task in online advertising systems. Models like Deep Neural Networks (DNNs) are simple but stateless. They consider each target ad independently and cannot directly extract useful…

Information Retrieval · Computer Science 2019-07-23 Wentao Ouyang , Xiuwu Zhang , Shukui Ren , Li Li , Zhaojie Liu , Yanlong Du

Pre-trained language models (PLMs) demonstrate remarkable intelligence but struggle with emerging tasks unseen during training in real-world applications. Training separate models for each new task is usually impractical. Multi-task…

Computation and Language · Computer Science 2025-05-02 Xiao Zhang , Kangsheng Wang , Tianyu Hu , Huimin Ma

Cross-domain Recommendation (CR) is the task that tends to improve the recommendations in the sparse target domain by leveraging the information from other rich domains. Existing methods of cross-domain recommendation mainly focus on…

Information Retrieval · Computer Science 2024-01-17 Hao Liu , Lei Guo , Lei Zhu , Yongqiang Jiang , Min Gao , Hongzhi Yin

Click-Through Rate (CTR) prediction is one of the most important machine learning tasks in recommender systems, driving personalized experience for billions of consumers. Neural architecture search (NAS), as an emerging field, has…

Information Retrieval · Computer Science 2020-07-14 Qingquan Song , Dehua Cheng , Hanning Zhou , Jiyan Yang , Yuandong Tian , Xia Hu

Low-rank adaptation (LoRA) is a fine-tuning technique that can be applied to conditional generative diffusion models. LoRA utilizes a small number of context examples to adapt the model to a specific domain, character, style, or concept.…

Computer Vision and Pattern Recognition · Computer Science 2024-10-08 Artur Kasymov , Marcin Sendera , Michał Stypułkowski , Maciej Zięba , Przemysław Spurek
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