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Related papers: Social contagion under hybrid interactions

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Behavioral adoptions are influenced by peers in different ways. While some individuals may change after a single incoming influence, others need multiple cumulated attempts. These two mechanism, known as the simple and the complex…

Physics and Society · Physics 2024-12-02 Elsa Andres , Romualdo Pastor-Satorras , Michele Starnini , Márton Karsai

The threshold model is a simple but classic model of contagion spreading in complex social systems. To capture the complex nature of social influencing we investigate numerically and analytically the transition in the behavior of…

A key ingredient in social contagion dynamics is reinforcement, as adopting a certain social behavior requires verification of its credibility and legitimacy. Memory of non-redundant information plays an important role in reinforcement,…

Physics and Society · Physics 2015-07-29 Wei Wang , Ming Tang , Hai-Feng Zhang , Ying-Cheng Lai

We introduce a mathematical model that combines the concepts of complex contagion with payoff-biased imitation, to describe how social behaviors spread through a population. Traditional models of social learning by imitation are based on…

Physics and Society · Physics 2025-01-13 Hiroaki Chiba-Okabe , Joshua B. Plotkin

The threshold model has been widely adopted as a classic model for studying contagion processes on social networks. We consider asymmetric individual interactions in social networks and introduce a persuasion mechanism into the threshold…

Physics and Society · Physics 2016-05-17 Wei-Min Huang , Li-Jie Zhang , Xin-Jian Xu , Xinchu Fu

Diffusion of information, behavioral patterns or innovations follows diverse pathways depending on a number of conditions, including the structure of the underlying social network, the sensitivity to peer pressure and the influence of…

Physics and Society · Physics 2015-11-25 Zhongyuan Ruan , Gerardo Iniguez , Marton Karsai , Janos Kertesz

Weighted networks capture the structure of complex systems where interaction strength is meaningful. This information is essential to a large number of processes, such as threshold dynamics, where link weights reflect the amount of…

Physics and Society · Physics 2021-04-28 Samuel Unicomb , Gerardo Iñiguez , Márton Karsai

We study binary state contagion dynamics on a social network where nodes act in response to the average state of their neighborhood. We model the competing tendencies of imitation and non-conformity by incorporating an off-threshold into…

Physics and Society · Physics 2015-03-13 Kameron Decker Harris

The collective behaviour of people adopting an innovation, product or online service is commonly interpreted as a spreading phenomenon throughout the fabric of society. This process is arguably driven by social influence, social learning…

Physics and Society · Physics 2017-06-30 Gerardo Iñiguez , Zhongyuan Ruan , Kimmo Kaski , János Kertész , Márton Karsai

Information and individual activities often spread globally through the network of social ties. While social contagion phenomena have been extensively studied within the framework of threshold models, it is common to make an assumption that…

Physics and Society · Physics 2023-06-07 Teruyoshi Kobayashi

The threshold model has been widely adopted as a prototype for studying contagion processes on social networks. In this paper, we consider individual interactions in groups of three or more vertices and study the threshold model on…

Physics and Society · Physics 2022-03-01 Xin-Jian Xu , Shuang He , Li-Jie Zhang

The spread of ideas, behaviors, and technologies generally depends on feedback mechanisms operating across multiple scales. Previous studies have extensively examined pairwise transmission and local reinforcement. However, the role of…

Physics and Society · Physics 2025-12-18 Leyang Xue , Kai-Cheng Yang , Peng-Bi Cui , Zengru Di

A great deal of effort has gone into trying to model social influence --- including the spread of behavior, norms, and ideas --- on networks. Most models of social influence tend to assume that individuals react to changes in the states of…

Physics and Society · Physics 2018-04-04 Se-Wook Oh , Mason A. Porter

We investigate opinion spreading by a threshold model in a situation where the influence of people is heterogeneously distributed. We focus on the response of the average opinion as a function between the trend between out-degree (number of…

Physics and Society · Physics 2017-07-26 Eun Lee , Petter Holme

Heterogeneous adoption thresholds exist widely in social contagions, but were always neglected in previous studies. We first propose a non-Markovian spreading threshold model with general adoption threshold distribution. In order to…

Physics and Society · Physics 2016-01-13 Wei Wang , Ming Tang , Panpan Shu , Zhen Wang

When exposed to a contagion phenomenon, individuals may respond to the perceived risk of infection by adopting behavioral changes, aiming to reduce their exposure or their risk of infecting others. The social cost of such adaptive behaviors…

Physics and Society · Physics 2026-02-06 Marco Mancastroppa , Márton Karsai , Alain Barrat

Social contagion is a ubiquitous and fundamental process that drives individual and social changes. Although social contagion arises as a result of cognitive processes and biases, the integration of cognitive mechanisms with the theory of…

Social and Information Networks · Computer Science 2024-05-01 Rachith Aiyappa , Alessandro Flammini , Yong-Yeol Ahn

The adoption of individual behavioural patterns is largely determined by stimuli arriving from peers via social interactions or from external sources. Based on these influences, individuals are commonly assumed to follow simple or complex…

Computers and Society · Computer Science 2024-06-28 Elsa Andres , Gergely Ódor , Iacopo Iacopini , Márton Karsai

In many real-world contagion phenomena, the number of contacts to spreading entities for adoption varies for different individuals. Therefore, we study a model of contagion dynamics with heterogeneous adoption thresholds. We derive…

Physics and Society · Physics 2022-04-15 Joongjae Kook , Jeehye Choi , Byungjoon Min

Understanding how sustainable behaviors spread within heterogeneous societies requires the integration of behavioral data, social influence mechanisms, and structured approaches to control. In this paper, we propose a data-driven…

Social and Information Networks · Computer Science 2025-11-17 Martina Alutto , Sofia Bellotti , Fabrizio Dabbene , Chiara Ravazzi
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