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Artificial intelligence (AI) is widely deployed to solve problems related to marketing attribution and budget optimization. However, AI models can be quite complex, and it can be difficult to understand model workings and insights without…

Computation and Language · Computer Science 2024-04-23 Yilin Gao , Sai Kumar Arava , Yancheng Li , James W. Snyder

Recommender systems are among the most impactful applications of artificial intelligence, serving as critical infrastructure connecting users, merchants, and platforms. However, most current industrial systems remain heavily reliant on…

Algorithms are used in eCommerce product recommendation systems. These systems just recently began utilizing machine learning algorithms due to the development and growth of the artificial intelligence research community. This project…

Information Retrieval · Computer Science 2024-08-01 Md. Zahurul Haque

Product classification is a crucial task in international trade, as compliance regulations are verified and taxes and duties are applied based on product categories. Manual classification of products is time-consuming and error-prone, and…

Computation and Language · Computer Science 2024-10-16 Sina Gholamian , Gianfranco Romani , Bartosz Rudnikowicz , Stavroula Skylaki

Complementary product recommendation, which aims to suggest items that are used together to enhance customer value, is a crucial yet challenging task in e-commerce. While existing graph neural network (GNN) approaches have made significant…

Information Retrieval · Computer Science 2025-12-02 Zekun Xu , Yudi Zhang

LLMs have demonstrated commendable performance across diverse domains. Nevertheless, formulating high-quality prompts to assist them in their work poses a challenge for non-AI experts. Existing research in prompt engineering suggests…

Computation and Language · Computer Science 2024-09-23 Ming Wang , Yuanzhong Liu , Xiaoyu Liang , Yijie Huang , Daling Wang , Xiaocui Yang , Sijia Shen , Shi Feng , Xiaoming Zhang , Chaofeng Guan , Yifei Zhang

We present ShoppingComp, a challenging real-world benchmark for comprehensively evaluating LLM-powered shopping agents on three core capabilities: precise product retrieval, expert-level report generation, and safety critical decision…

Computation and Language · Computer Science 2026-02-10 Huaixiao Tou , Ying Zeng , Yuemeng Li , Cong Ma , Muzhi Li , Minghao Li , Weijie Yuan , He Zhang , Kai Jia

Rising environmental awareness in e-commerce necessitates recommender systems that not only guide users to sustainable products but also minimize their own digital carbon footprints. Traditional session-based systems, optimized for…

Multiagent Systems · Computer Science 2026-03-12 Hao N. Nguyen , Hieu M. Nguyen , Son Van Nguyen , Nguyen Thi Hanh

The commercialization of LLM applications is the next frontier in online advertising, with LLM-native advertising emerging as a promising paradigm by integrating ads into LLM-generated content. However, classic mechanisms are no longer…

Computer Science and Game Theory · Computer Science 2026-04-28 Chujie Zhao , Qun Hu , Shiping Song , Dagui Chen , Han Zhu , Jian Xu , Bo Zheng

Millions of people now use non-clinical Large Language Model (LLM) tools like ChatGPT for mental well-being support. This paper investigates what it means to design such tools responsibly, and how to operationalize that responsibility in…

Human-Computer Interaction · Computer Science 2026-02-23 Ned Cooper , Jose A. Guridi , Angel Hsing-Chi Hwang , Beth Kolko , Emma Elizabeth McGinty , Qian Yang

The rapid progress in machine learning (ML) has brought forth many large language models (LLMs) that excel in various tasks and areas. These LLMs come with different abilities and costs in terms of computation or pricing. Since the demand…

Machine Learning · Computer Science 2025-04-23 Quang H. Nguyen , Thinh Dao , Duy C. Hoang , Juliette Decugis , Saurav Manchanda , Nitesh V. Chawla , Khoa D. Doan

Large language models (LLMs) have triggered tremendous success to empower our daily life by generative information. The personalization of LLMs could further contribute to their applications due to better alignment with human intents.…

Machine Learning · Computer Science 2024-03-12 Yuxuan Chen , Rongpeng Li , Zhifeng Zhao , Chenghui Peng , Jianjun Wu , Ekram Hossain , Honggang Zhang

AI tasks encompass a wide range of domains and fields. While numerous AI models have been designed for specific tasks and applications, they often require considerable human efforts in finding the right model architecture, optimization…

Computation and Language · Computer Science 2023-05-05 Shujian Zhang , Chengyue Gong , Lemeng Wu , Xingchao Liu , Mingyuan Zhou

Knowledge Graphs (KGs) play a crucial role in enhancing e-commerce system performance by providing structured information about entities and their relationships, such as complementary or substitutable relations between products or product…

Information Retrieval · Computer Science 2023-05-18 Jiao Chen , Luyi Ma , Xiaohan Li , Nikhil Thakurdesai , Jianpeng Xu , Jason H. D. Cho , Kaushiki Nag , Evren Korpeoglu , Sushant Kumar , Kannan Achan

This paper introduces AnalyticsGPT, an intuitive and efficient large language model (LLM)-powered workflow for scientometric question answering. This underrepresented downstream task addresses the subcategory of meta-scientific questions…

Computation and Language · Computer Science 2026-02-11 Khang Ly , Georgios Cheirmpos , Adrian Raudaschl , Christopher James , Seyed Amin Tabatabaei

Product information extraction is crucial for e-commerce services, but obtaining high-quality labeled datasets remains challenging. We present a systematic approach for generating synthetic e-commerce product data using Large Language…

Computation and Language · Computer Science 2026-01-09 Virginia Negri , Víctor Martínez Gómez , Sergio A. Balanya , Subburam Rajaram

Generative AI and misinformation research has evolved since our 2024 survey. This paper presents an updated perspective, transitioning from literature review to practical countermeasures. We report on changes in the threat landscape,…

Computers and Society · Computer Science 2026-02-12 Alexander Loth , Martin Kappes , Marc-Oliver Pahl

Unlike Business-to-Consumer e-commerce platforms (e.g., Amazon), inexperienced individual sellers on Consumer-to-Consumer platforms (e.g., eBay) often face significant challenges in setting prices for their second-hand products efficiently.…

Computation and Language · Computer Science 2025-10-13 Hairu Wang , Sheng You , Qiheng Zhang , Xike Xie , Shuguang Han , Yuchen Wu , Fei Huang , Jufeng Chen

This study deeply explores the application of large language model (LLM) in personalized recommendation system of e-commerce. Aiming at the limitations of traditional recommendation algorithms in processing large-scale and multi-dimensional…

Information Retrieval · Computer Science 2024-10-18 Wei Xu , Jue Xiao , Jianlong Chen

OpenAI's ChatGPT initiated a wave of technical iterations in the space of Large Language Models (LLMs) by demonstrating the capability and disruptive power of LLMs. OpenAI has prompted large organizations to respond with their own…

Social and Information Networks · Computer Science 2024-05-20 Benjamin Zi Hao Zhao , Muhammad Ikram , Mohamed Ali Kaafar