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Advertising text plays a critical role in determining click-through rates (CTR) in online advertising. Large Language Models (LLMs) offer significant efficiency advantages over manual ad text creation. However, LLM-generated ad texts do not…

Information Retrieval · Computer Science 2025-08-05 Yanda Chen , Zihui Ren , Qixiang Gao , Jiale Chen , Si Chen , Xubin Li , Tiezheng Ge , Bo Zheng

Large language models (LLMs) have increased the demand for personalized and stylish content generation. However, closed-source models like GPT-4 present limitations in optimization opportunities, while the substantial training costs and…

Computation and Language · Computer Science 2024-10-07 Chenning Xu , Fangxun Shu , Dian Jin , Jinghao Wei , Hao Jiang

This paper presents a comprehensive exploration of leveraging Large Language Models (LLMs), specifically GPT-4, in the field of instructional design. With a focus on scaling evidence-based instructional design expertise, our research aims…

Computation and Language · Computer Science 2023-06-27 Gautam Yadav

Aligning language models (LMs) with user intent is becoming increasingly relevant to enhance user experience. This calls for designing methods that can allow users to control the properties of the language that LMs generate, for example,…

Computation and Language · Computer Science 2025-09-23 Vinay Samuel , Harshita Diddee , Yiming Zhang , Daphne Ippolito

Education that suits the individual learning level is necessary to improve students' understanding. The first step in achieving this purpose by using large language models (LLMs) is to adjust the textual difficulty of the response to…

Computation and Language · Computer Science 2024-02-23 Seiji Gobara , Hidetaka Kamigaito , Taro Watanabe

Controlling the output of Large Language Models (LLMs) through context-sensitive constraints has emerged as a promising approach to overcome the limitations of Context-Free Grammars (CFGs) in guaranteeing generation validity. However, such…

Computation and Language · Computer Science 2026-04-14 Mohammad Albinhassan , Pranava Madhyastha , Mark Law , Alessandra Russo

Large Language Models (LLMs) are powerful models for generation tasks, but they may not generate good quality outputs in their first attempt. Apart from model fine-tuning, existing approaches to improve prediction accuracy and quality…

Computation and Language · Computer Science 2024-11-05 Jason Cai , Hang Su , Monica Sunkara , Igor Shalyminov , Saab Mansour

Reading comprehension tests are used in a variety of applications, reaching from education to assessing the comprehensibility of simplified texts. However, creating such tests manually and ensuring their quality is difficult and…

Computation and Language · Computer Science 2024-05-22 Andreas Säuberli , Simon Clematide

Large Language Models (LLMs) possess an extraordinary capability to produce text that is not only coherent and contextually relevant but also strikingly similar to human writing. They adapt to various styles and genres, producing content…

Computation and Language · Computer Science 2025-07-08 Chinnappa Guggilla , Budhaditya Roy , Trupti Ramdas Chavan , Abdul Rahman , Edward Bowen

Controllable text generation is a growing field within natural language generation (NLG) that focuses on producing text that meets specific constraints in real-world applications. Previous approaches, such as plug-and-play controllers…

Computation and Language · Computer Science 2024-02-07 Hao Wang , Lei Sha

Inspired by the exceptional general intelligence of Large Language Models (LLMs), researchers have begun to explore their application in pioneering the next generation of recommender systems - systems that are conversational, explainable,…

Information Retrieval · Computer Science 2024-08-06 Wensheng Lu , Jianxun Lian , Wei Zhang , Guanghua Li , Mingyang Zhou , Hao Liao , Xing Xie

The emergence of large language models (LLMs) has revolutionized the capabilities of text comprehension and generation. Multi-modal generation attracts great attention from both the industry and academia, but there is little work on…

Information Retrieval · Computer Science 2024-04-16 Xiaoteng Shen , Rui Zhang , Xiaoyan Zhao , Jieming Zhu , Xi Xiao

Ensuring accessibility for individuals with cognitive impairments is essential for autonomy, self-determination, and full citizenship. However, manual Easy-to-Read (ETR) text adaptations are slow, costly, and difficult to scale, limiting…

With the rise of powerful closed-sourced LLMs (ChatGPT, GPT-4), there are increasing interests in distilling the capabilies of close-sourced LLMs to smaller open-sourced LLMs. Previous distillation methods usually prompt ChatGPT to generate…

Computation and Language · Computer Science 2024-01-29 Hailin Chen , Amrita Saha , Steven Hoi , Shafiq Joty

Since the natural language processing (NLP) community started to make large language models (LLMs) act as a critic to evaluate the quality of generated texts, most of the existing works train a critique generation model on the evaluation…

Computation and Language · Computer Science 2024-06-27 Pei Ke , Bosi Wen , Zhuoer Feng , Xiao Liu , Xuanyu Lei , Jiale Cheng , Shengyuan Wang , Aohan Zeng , Yuxiao Dong , Hongning Wang , Jie Tang , Minlie Huang

Large Language Models (LLMs) have been revolutionizing a myriad of natural language processing tasks with their diverse zero-shot capabilities. Indeed, existing work has shown that LLMs can be used to great effect for many tasks, such as…

Computation and Language · Computer Science 2024-06-28 Baharan Nouriinanloo , Maxime Lamothe

Large language models (LLMs) can perform a wide range of tasks by following natural language instructions, without the necessity of task-specific fine-tuning. Unfortunately, the performance of LLMs is greatly influenced by the quality of…

Computation and Language · Computer Science 2023-10-23 Zhihan Zhang , Shuohang Wang , Wenhao Yu , Yichong Xu , Dan Iter , Qingkai Zeng , Yang Liu , Chenguang Zhu , Meng Jiang

Controlled text generation (CTG) seeks to guide large language model (LLM) output to produce text that conforms to desired criteria. The current study presents a novel CTG algorithm that enforces adherence toward specific rhetorical…

Computation and Language · Computer Science 2024-02-12 Joshua Zingale , Jugal Kalita

Steering language generation towards objectives or away from undesired content has been a long-standing goal in utilizing language models (LM). Recent work has demonstrated reinforcement learning and weighted decoding as effective…

Computation and Language · Computer Science 2022-12-22 Minbeom Kim , Hwanhee Lee , Kang Min Yoo , Joonsuk Park , Hwaran Lee , Kyomin Jung

Text simplification is a common task where the text is adapted to make it easier to understand. Similarly, text elaboration can make a passage more sophisticated, offering a method to control the complexity of reading comprehension tests.…

Computation and Language · Computer Science 2024-05-29 Asma Farajidizaji , Vatsal Raina , Mark Gales