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The process of opinion formation through synthesis and contrast of different viewpoints has been the subject of many studies in economics and social sciences. Today, this process manifests itself also in online social networks and social…

Social and Information Networks · Computer Science 2013-02-01 Aristides Gionis , Evimaria Terzi , Panayiotis Tsaparas

Leadership in social groups is often a dynamic characteristic that emerges from interactions and opinion exchange. Empirical evidence suggests that individuals with strong opinions tend to gain influence, at the same time maintaining…

Physics and Society · Physics 2026-03-26 Martina Alutto , Lorenzo Zino , Karl H. Johansson , Angela Fontan

This paper considers a discrete-time opinion dynamics model in which each individual's susceptibility to being influenced by others is dependent on her current opinion. We assume that the social network has time-varying topology and that…

Social and Information Networks · Computer Science 2024-10-24 Ji Liu , Mengbin Ye , Brian D. O. Anderson , Tamer Başar , Angelia Nedić

The work investigates the influence of leader's strategy on opinion formation in artificial networked societies. The strength of the social influence is assumed to be dictated by distance from one agent to another, as well as individual…

Disordered Systems and Neural Networks · Physics 2007-05-23 Pawel Sobkowicz

A signed graph offers richer information than an unsigned graph, since it describes both collaborative and competitive relationships in social networks. In this paper, we study opinion dynamics on a signed graph, based on the…

Social and Information Networks · Computer Science 2024-07-18 Xiaotian Zhou , Haoxin Sun , Wanyue Xu , Wei Li , Zhongzhi Zhang

In this paper, we address two practical challenges of distributed learning in multi-agent network systems, namely personalization and resilience. Personalization is the need of heterogeneous agents to learn local models tailored to their…

Multiagent Systems · Computer Science 2026-01-01 Luca Ballotta , Nicola Bastianello , Riccardo M. G. Ferrari , Karl H. Johansson

Designing feasible control strategies for opinion dynamics in complex social systems has never been an easy task. It requires a control protocol which 1) is not enforced on all individuals in the society, and 2) does not exclusively rely on…

Physics and Society · Physics 2019-02-27 Wei Su , Xianzhong Chen , Yongguang Yu , Ge Chen

Opinion dynamics is nowadays a very common field of research. In this article we formulate and then study a novel, namely strategic perspective on such dynamics: There are the usual normal agents that update their opinions, for instance…

Optimization and Control · Mathematics 2015-03-09 Rainer Hegselmann , Stefan König , Sascha Kurz , Christoph Niemann , Jörg Rambau

Artificial Intelligence based systems may be used as digital nudging techniques that can steer or coerce users to make decisions not always aligned with their true interests. When such systems properly address the issues of Fairness,…

Social and Information Networks · Computer Science 2020-02-12 David A. Pelta , Jose L. Verdegay , Maria T. Lamata , Carlos Cruz Corona

This paper employs the Friedkin-Johnsen (FJ) model to describe the dynamics of opinion evolution within a social network. Under the FJ framework, the society is divided into two subgroups that include stubborn agents and regular agents. The…

Systems and Control · Electrical Eng. & Systems 2025-09-09 Hossein Rastgoftar

We propose a continuous-time nonlinear model of opinion dynamics with utility-maximizing agents connected via a social influence network. A distinguishing feature of the proposed model is the inclusion of an opinion-dependent…

Systems and Control · Electrical Eng. & Systems 2024-11-12 Prashil Wankhede , Nirabhra Mandal , Sonia Martínez , Pavankumar Tallapragada

The modeling of opinion dynamics has seen much study in varying academic disciplines. Understanding the complex ways information can be disseminated is a complicated problem for mathematicians as well as social scientists. We present a…

Dynamical Systems · Mathematics 2023-09-29 David N. Reynolds , Francesco Tudisco

In the study of social networks, a fundamental problem is that of influence maximization (IM): How can we maximize the collective opinion of individuals in a network given constrained marketing resources? Traditionally, the IM problem has…

Disordered Systems and Neural Networks · Physics 2016-09-30 Christopher Lynn , Daniel D. Lee

A long line of work in social psychology has studied variations in people's susceptibility to persuasion -- the extent to which they are willing to modify their opinions on a topic. This body of literature suggests an interesting…

Social and Information Networks · Computer Science 2020-11-06 Rediet Abebe , T-H. Hubert Chan , Jon Kleinberg , Zhibin Liang , David Parkes , Mauro Sozio , Charalampos E. Tsourakakis

In this work, we consider a strongly connected group of individuals involved in decision-making. The opinions of the individuals evolve using the Friedkin-Johnsen (FJ) model. We consider that there are two competing `influencers' (stubborn…

Systems and Control · Electrical Eng. & Systems 2024-12-31 Aashi Shrinate , Twinkle Tripathy

This paper investigates an optimal control problem for an adoption-opinion model that couples opinion dynamics with a compartmental adoption framework on a multilayer network to study the diffusion of sustainable behaviors. Adoption evolves…

Systems and Control · Electrical Eng. & Systems 2026-01-26 Martina Alutto , Qiulin Xu , Fabrizio Dabbene , Hideaki Ishii , Chiara Ravazzi

Influence diffusion has been central to the study of propagation of information in social networks, where influence is typically modeled as a binary property of entities: influenced or not influenced. We introduce the notion of attitude,…

Social and Information Networks · Computer Science 2020-10-27 Xiaoyun Fu , Madhavan Rajagopal Padmanabhan , Raj Gaurav Kumar , Samik Basu , Shawn Dorius , Pavan Aduri

Understanding how sustainable behaviors spread within heterogeneous societies requires the integration of behavioral data, social influence mechanisms, and structured approaches to control. In this paper, we propose a data-driven…

Social and Information Networks · Computer Science 2025-11-17 Martina Alutto , Sofia Bellotti , Fabrizio Dabbene , Chiara Ravazzi

In this work, we focus on strategies to influence the opinion dynamics of a well-connected society. We propose a generalization of the popular voter model. This variant of the voter model can capture a wide range of individuals including…

Social and Information Networks · Computer Science 2020-02-17 Arunabh Saxena , Bhumesh Kumar , Anmol Gupta , Neeraja Sahasrabudhe , Sharayu Moharir

We consider a network of interacting agents and we model the process of choice on the adoption of a given innovative product by means of statistical-mechanics tools. The modelization allows us to focus on the effects of direct interactions…

Physics and Society · Physics 2015-02-24 Paolo Sgrignoli , Elena Agliari , Raffaella Burioni , Augusto Schianchi