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The use of online reviews to aid with purchase decisions is popular among consumers as it is a simple heuristic tool based on the reported experiences of other consumers. However, not all online reviews are written by real consumers or…

General Economics · Economics 2024-04-30 Shawn Berry

Consumers' purchase decisions are increasingly influenced by user-generated online reviews. Accordingly, there has been growing concern about the potential for posting "deceptive opinion spam" -- fictitious reviews that have been…

Social and Information Networks · Computer Science 2014-09-17 Myle Ott , Claire Cardie , Jeff Hancock

Online reviews play an integral part for success or failure of businesses. Prior to purchasing services or goods, customers first review the online comments submitted by previous customers. However, it is possible to superficially boost or…

Computation and Language · Computer Science 2020-10-12 Faranak Abri , Luis Felipe Gutierrez , Akbar Siami Namin , Keith S. Jones , David R. W. Sears

Reading and evaluating product reviews is central to how most people decide what to buy and consume online. However, the recent emergence of Large Language Models and Generative Artificial Intelligence now means writing fraudulent or fake…

Online reviews provide viewpoints on the strengths and shortcomings of products/services, influencing potential customers' purchasing decisions. However, the proliferation of non-credible reviews -- either fake (promoting/ demoting an…

Artificial Intelligence · Computer Science 2017-05-09 Subhabrata Mukherjee , Sourav Dutta , Gerhard Weikum

With the development of the E-commerce and reviews website, the comment information is influencing people's life. More and more users share their consumption experience and evaluate the quality of commodity by comment. When people make a…

Computation and Language · Computer Science 2018-11-15 Su Chang , Xu Zhenzhong , Gao Xuan

In the contemporary digital landscape, online reviews have become an indispensable tool for promoting products and services across various businesses. Marketers, advertisers, and online businesses have found incentives to create deceptive…

Information Retrieval · Computer Science 2023-07-25 Anusuya Baby Hari Krishnan

Corrections given by ordinary social media users, also referred to as Social Correction have emerged as a viable intervention against misinformation as per the recent literature. However, little is known about how often users give disputing…

Social and Information Networks · Computer Science 2025-05-06 Sameera S. Vithanage , Keith Ransom , Antonette Mendoza , Shanika Karunasekera

Offline evaluations of recommender systems attempt to estimate users' satisfaction with recommendations using static data from prior user interactions. These evaluations provide researchers and developers with first approximations of the…

Information Retrieval · Computer Science 2020-01-28 Mucun Tian , Michael D. Ekstrand

The popularity of online shopping is steadily increasing. At the same time, fake product reviewsare published widely and have the potential to affect consumer purchasing behavior. In response,previous work has developed automated methods…

Computation and Language · Computer Science 2023-01-11 Felix Soldner , Bennett Kleinberg , Shane Johnson

Our paper contributes to the literature recommending approaches to make online reviews more credible and representative. We analyze data from four diverse major online retailers and find that verified customers who are prompted (by an…

Human-Computer Interaction · Computer Science 2016-04-05 Georgios Askalidis , Edward C. Malthouse

Online Reviews play a vital role in e commerce for decision making. Much of the population makes the decision of which places, restaurant to visit, what to buy and from where to buy based on the reviews posted on the respective platforms. A…

Computation and Language · Computer Science 2022-01-03 Ashish Salunkhe

Customer reviews represent a very rich data source from which we can extract very valuable information about different online shopping experiences. The amount of the collected data may be very large especially for trendy items (products,…

Computation and Language · Computer Science 2021-04-06 Abdessamad Benlahbib

As AI hype continues to grow, organizations face pressure to broadcast or downplay purported AI initiatives - even when contrary to truth. This paper introduces AI-washing as overstating (deceptive boasting) or understating (deceptive…

Computers and Society · Computer Science 2025-07-08 Greg Nyilasy , Harsha Gangadharbatla

With the prevalence of misinformation online, researchers have focused on developing various machine learning algorithms to detect fake news. However, users' perception of machine learning outcomes and related behaviors have been widely…

Human-Computer Interaction · Computer Science 2019-11-28 Limeng Cui

Online reviews enable consumers to engage with companies and provide important feedback. Due to the complexity of the high-dimensional text, these reviews are often simplified as a single numerical score, e.g., ratings or sentiment scores.…

Machine Learning · Computer Science 2022-01-04 Lu Cheng , Ruocheng Guo , Huan Liu

Online reviews significantly impact consumers' decision-making process and firms' economic outcomes and are widely seen as crucial to the success of online markets. Firms, therefore, have a strong incentive to manipulate ratings using fake…

Social and Information Networks · Computer Science 2024-10-24 Sherry He , Brett Hollenbeck , Gijs Overgoor , Davide Proserpio , Ali Tosyali

The emergence of online social networks and the growing popularity of digital communication has resulted in an increasingly amount of information about individuals available on the Internet. Social network users are given the freedom to…

Social and Information Networks · Computer Science 2012-06-06 Anna Squicciarini , Christopher Griffin

In the era of Big Data and Social Computing, the role of customer reviews and ratings can be instrumental in predicting the success and sustainability of businesses. In this paper, we show that, despite the apparent subjectivity of user…

Social and Information Networks · Computer Science 2014-07-08 Peter Hajas , Louis Gutierrez , Mukkai S. Krishnamoorthy

Online user reviews describing various products and services are now abundant on the web. While the information conveyed through review texts and ratings is easily comprehensible, there is a wealth of hidden information in them that is not…

Information Retrieval · Computer Science 2016-04-20 Rahul Kamath , Masanao Ochi , Yutaka Matsuo
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