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Large Language Models (LLMs) pose a new paradigm of modeling and computation for information tasks. Recommendation systems are a critical application domain poised to benefit significantly from the sequence modeling capabilities and world…

Modeling feature interactions plays a crucial role in accurately predicting click-through rates (CTR) in advertising systems. To capture the intricate patterns of interaction, many existing models employ matrix-factorization techniques to…

Information Retrieval · Computer Science 2024-11-20 Yu Kang , Junwei Pan , Jipeng Jin , Shudong Huang , Xiaofeng Gao , Lei Xiao

Click-Through Rate (CTR) prediction holds a pivotal place in online advertising and recommender systems since CTR prediction performance directly influences the overall satisfaction of the users and the revenue generated by companies. Even…

Information Retrieval · Computer Science 2024-05-22 Serdarcan Dilbaz , Hasan Saribas

Sequential recommendation (SR) has seen significant advancements with the help of Pre-trained Language Models (PLMs). Some PLM-based SR models directly use PLM to encode user historical behavior's text sequences to learn user…

Information Retrieval · Computer Science 2024-08-15 Zekai Qu , Ruobing Xie , Chaojun Xiao , Xingwu Sun , Zhanhui Kang

Test collections are information-retrieval tools that allow researchers to quickly and easily evaluate ranking algorithms. While test collections have become an integral part of IR research, the process of data creation involves significant…

Information Retrieval · Computer Science 2025-07-15 Rikiya Takehi , Ellen M. Voorhees , Tetsuya Sakai , Ian Soboroff

Collaborative filtering recommender systems (CF-RecSys) have shown successive results in enhancing the user experience on social media and e-commerce platforms. However, as CF-RecSys struggles under cold scenarios with sparse user-item…

Information Retrieval · Computer Science 2024-06-04 Sein Kim , Hongseok Kang , Seungyoon Choi , Donghyun Kim , Minchul Yang , Chanyoung Park

Advertising text plays a critical role in determining click-through rates (CTR) in online advertising. Large Language Models (LLMs) offer significant efficiency advantages over manual ad text creation. However, LLM-generated ad texts do not…

Information Retrieval · Computer Science 2025-08-05 Yanda Chen , Zihui Ren , Qixiang Gao , Jiale Chen , Si Chen , Xubin Li , Tiezheng Ge , Bo Zheng

Counterfactual learning to rank (CLTR) has attracted extensive attention in the IR community for its ability to leverage massive logged user interaction data to train ranking models. While the CLTR models can be theoretically unbiased when…

Machine Learning · Computer Science 2025-08-29 Zechun Niu , Zhilin Zhang , Jiaxin Mao , Qingyao Ai , Ji-Rong Wen

By augmenting Large Language Models (LLMs) with external tools, their capacity to solve complex problems has been significantly enhanced. However, despite ongoing advancements in the parsing capabilities of LLMs, incorporating all available…

Computation and Language · Computer Science 2025-11-24 Hang Gao , Yongfeng Zhang

Click-Through Rate (CTR) prediction models are integral to a myriad of industrial settings, such as personalized search advertising. Current methods typically involve feature extraction from users' historical behavior sequences combined…

Machine Learning · Computer Science 2025-07-16 Lingwei Kong , Lu Wang , Changping Peng , Zhangang Lin , Ching Law , Jingping Shao

This study deeply explores the application of large language model (LLM) in personalized recommendation system of e-commerce. Aiming at the limitations of traditional recommendation algorithms in processing large-scale and multi-dimensional…

Information Retrieval · Computer Science 2024-10-18 Wei Xu , Jue Xiao , Jianlong Chen

Recent years have witnessed increasing interests in prompt-based learning in which models can be trained on only a few annotated instances, making them suitable in low-resource settings. When using prompt-based learning for text…

Computation and Language · Computer Science 2023-05-11 Hongjing Li , Hanqi Yan , Yanran Li , Li Qian , Yulan He , Lin Gui

Sequential recommendation systems predict the next interaction item based on users' past interactions, aligning recommendations with individual preferences. Leveraging the strengths of Large Language Models (LLMs) in knowledge comprehension…

Information Retrieval · Computer Science 2025-01-22 Xiaoyu Kong , Jiancan Wu , An Zhang , Leheng Sheng , Hui Lin , Xiang Wang , Xiangnan He

Recent advances in pretrained language models (PLMs) have significantly improved conversational recommender systems (CRS), enabling more fluent and context-aware interactions. To further enhance accuracy and mitigate hallucination, many…

Artificial Intelligence · Computer Science 2025-11-18 Yongwen Ren , Chao Wang , Peng Du , Chuan Qin , Dazhong Shen , Hui Xiong

Pre-trained language models (LMs) are capable of in-context learning (ICL): they can adapt to a task with only a few examples given in the prompt without any parameter update. However, it is unclear where this capability comes from as there…

Computation and Language · Computer Science 2024-02-21 Yanda Chen , Chen Zhao , Zhou Yu , Kathleen McKeown , He He

Fine-tuned pre-trained language models (PLMs) have achieved awesome performance on almost all NLP tasks. By using additional prompts to fine-tune PLMs, we can further stimulate the rich knowledge distributed in PLMs to better serve…

Computation and Language · Computer Science 2021-09-16 Xu Han , Weilin Zhao , Ning Ding , Zhiyuan Liu , Maosong Sun

Prior study has shown that pretrained language models (PLM) can boost the performance of text-based recommendation. In contrast to previous works that either use PLM to encode user history as a whole input text, or impose an additional…

Computation and Language · Computer Science 2023-05-26 Zhiming Mao , Huimin Wang , Yiming Du , Kam-fai Wong

A long-standing challenge in developing accurate recommendation models is simulating user behavior, mainly due to the complex and stochastic nature of user interactions. Towards this, one promising line of work has been the use of Large…

Information Retrieval · Computer Science 2025-09-15 Himanshu Thakur , Eshani Agrawal , Smruthi Mukund

The successful integration of large language models (LLMs) into recommendation systems has proven to be a major breakthrough in recent studies, paving the way for more generic and transferable recommendations. However, LLMs struggle to…

Information Retrieval · Computer Science 2023-11-29 Junyan Qiu , Haitao Wang , Zhaolin Hong , Yiping Yang , Qiang Liu , Xingxing Wang

Collaborative filtering (CF) is a successful approach commonly used by many recommender systems. Conventional CF-based methods use the ratings given to items by users as the sole source of information for learning to make recommendation.…

Machine Learning · Computer Science 2015-06-22 Hao Wang , Naiyan Wang , Dit-Yan Yeung