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Online review systems are important components in influencing customers' purchase decisions. To manipulate a product's reputation, many stores hire large numbers of people to produce fake reviews to mislead customers. Previous methods…

Social and Information Networks · Computer Science 2021-12-14 Chen Cao , Shihao Li , Shuo Yu , Zhikui Chen

Social reviews have dominated the web and become a plausible source of product information. People and businesses use such information for decision-making. Businesses also make use of social information to spread fake information using a…

Machine Learning · Computer Science 2023-01-05 Saeedreza Shehnepoor , Roberto Togneri , Wei Liu , Mohammed Bennamoun

Reading and evaluating product reviews is central to how most people decide what to buy and consume online. However, the recent emergence of Large Language Models and Generative Artificial Intelligence now means writing fraudulent or fake…

Fake reviews and review manipulation are growing problems on online marketplaces globally. Review Hijacking is a new review manipulation tactic in which unethical sellers "hijack" an existing product page (usually one with many positive…

Computation and Language · Computer Science 2021-09-27 Monika Daryani , James Caverlee

It is well known that fraudulent reviews cast doubt on the legitimacy and dependability of online purchases. The most recent development that leads customers towards darkness is the appearance of human reviews in computer-generated (CG)…

Computation and Language · Computer Science 2025-12-01 Shabbir Anees , Anshuman , Ayush Chaurasia , Prathmesh Bogar

As the e-commerce market continues to expand and online transactions proliferate, customer reviews have emerged as a critical element in shaping the purchasing decisions of prospective buyers. Previous studies have endeavored to identify…

Artificial Intelligence · Computer Science 2023-06-06 Yukyung Lee , Jaehee Kim , Doyoon Kim , Yookyung Kho , Younsun Kim , Pilsung Kang

Modeling and prediction of review helpfulness has become more predominant due to proliferation of e-commerce websites and online shops. Since the functionality of a product cannot be tested before buying, people often rely on different…

Computation and Language · Computer Science 2020-04-29 Iyiola E. Olatunji , Xin Li , Wai Lam

We introduce the novel approach towards fake text reviews detection in collaborative filtering recommender systems. The existing algorithms concentrate on detecting the fake reviews, generated by language models and ignore the texts,…

Artificial Intelligence · Computer Science 2023-01-10 Yuliya Tukmacheva , Ivan Oseledets , Evgeny Frolov

Due to flourish of the Web 2.0, web opinion sources are rapidly emerging containing precious information useful for both customers and manufactures. Recently, feature based opinion mining techniques are gaining momentum in which customer…

Information Retrieval · Computer Science 2015-04-27 Ahmad Kamal

Online Reviews play a vital role in e commerce for decision making. Much of the population makes the decision of which places, restaurant to visit, what to buy and from where to buy based on the reviews posted on the respective platforms. A…

Computation and Language · Computer Science 2022-01-03 Ashish Salunkhe

Consumer sentiment analysis is a recent fad for social media related applications such as healthcare, crime, finance, travel, and academics. Disentangling consumer perception to gain insight into the desired objective and reviews is…

Human-Computer Interaction · Computer Science 2020-08-25 Praphula Kumar Jain , Rajendra Pamula

Online shopping stores have grown steadily over the past few years. Due to the massive growth of these businesses, the detection of fake reviews has attracted attention. Fake reviews are seriously trying to mislead customers and thereby…

Computation and Language · Computer Science 2023-01-10 Abrar Qadir Mir , Furqan Yaqub Khan , Mohammad Ahsan Chishti

In this paper we perform an analytic comparison of a number of techniques used to detect fake and deceptive online reviews. We apply a number machine learning approaches found to be effective, and introduce our own approach by fine-tuning…

Artificial Intelligence · Computer Science 2020-10-30 Stefan Kennedy , Niall Walsh , Kirils Sloka , Jennifer Foster , Andrew McCarren

Todays world is a world of Internet, almost all work can be done with the help of it, from simple mobile phone recharge to biggest business deals can be done with the help of this technology. People spent their most of the times on surfing…

Computation and Language · Computer Science 2014-06-17 Richa Sharma , Shweta Nigam , Rekha Jain

The use of online reviews to aid with purchase decisions is popular among consumers as it is a simple heuristic tool based on the reported experiences of other consumers. However, not all online reviews are written by real consumers or…

General Economics · Economics 2024-04-30 Shawn Berry

Reviews of products or services on Internet marketplace websites contain a rich amount of information. Users often wish to survey reviews or review snippets from the perspective of a certain aspect, which has resulted in a large body of…

Computation and Language · Computer Science 2020-06-05 Christopher Mitcheltree , Skyler Wharton , Avneesh Saluja

Text is the main method of communicating information in the digital age. Messages, blogs, news articles, reviews, and opinionated information abound on the Internet. People commonly purchase products online and post their opinions about…

Computation and Language · Computer Science 2014-04-09 Amani K Samha , Yuefeng Li , Jinglan Zhang

Review websites, such as TripAdvisor and Yelp, allow users to post online reviews for various businesses, products and services, and have been recently shown to have a significant influence on consumer shopping behaviour. An online review…

Computation and Language · Computer Science 2016-05-19 Nabiha Asghar

This paper introduces a Machine Learning-Driven website Platform and Browser Extension designed to quickly enhance online security by providing real-time risk scoring and fraud detection for website legitimacy verification and consumer…

Cryptography and Security · Computer Science 2024-11-04 Md Kamrul Hasan Chy , Obed Nana Buadi

E-commerce platforms generate vast volumes of user feedback, such as star ratings, written reviews, and comments. However, most recommendation engines rely primarily on numerical scores, often overlooking the nuanced opinions embedded in…

Information Retrieval · Computer Science 2025-05-08 Yogesh Gajula