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Click-through rate (CTR) prediction is a critical task in online advertising systems. A large body of research considers each ad independently, but ignores its relationship to other ads that may impact the CTR. In this paper, we investigate…

Machine Learning · Computer Science 2019-07-22 Wentao Ouyang , Xiuwu Zhang , Li Li , Heng Zou , Xin Xing , Zhaojie Liu , Yanlong Du

In large-scale ranking systems, cascading architectures have been widely adopted to achieve a balance between efficiency and effectiveness. The pre-ranking module plays a vital role in selecting a subset of candidates for the subsequent…

Information Retrieval · Computer Science 2024-07-18 YaChen Yan , Liubo Li

Click-Through Rate (CTR) prediction, whose aim is to predict the probability of whether a user will click on an item, is an essential task for many online applications. Due to the nature of data sparsity and high dimensionality of CTR…

Information Retrieval · Computer Science 2021-08-18 Yichen Xu , Yanqiao Zhu , Feng Yu , Qiang Liu , Shu Wu

Neighbor-based collaborative ranking (NCR) techniques follow three consecutive steps to recommend items to each target user: first they calculate the similarities among users, then they estimate concordance of pairwise preferences to the…

Information Retrieval · Computer Science 2018-11-06 Bita Shams , Saman Haratizadeh

Recommendation is crucial in both academia and industry, and various techniques are proposed such as content-based collaborative filtering, matrix factorization, logistic regression, factorization machines, neural networks and multi-armed…

Information Retrieval · Computer Science 2019-10-30 Feng Liu , Ruiming Tang , Xutao Li , Weinan Zhang , Yunming Ye , Haokun Chen , Huifeng Guo , Yuzhou Zhang

Learning-to-rank (LTR) is a set of supervised machine learning algorithms that aim at generating optimal ranking order over a list of items. A lot of ranking models have been studied during the past decades. And most of them treat each…

Information Retrieval · Computer Science 2020-06-09 RuiXing Wang , Kuan Fang , RiKang Zhou , Zhan Shen , LiWen Fan

Retrieval-augmented generation (RAG) has proven to be effective in mitigating hallucinations in large language models, yet its effectiveness remains limited in complex, multi-step reasoning scenarios. Recent efforts have incorporated…

Computation and Language · Computer Science 2025-12-29 Wenda Wei , Yu-An Liu , Ruqing Zhang , Jiafeng Guo , Lixin Su , Shuaiqiang Wang , Dawei Yin , Maarten de Rijke , Xueqi Cheng

Traditional Deep Learning Recommendation Models (DLRMs) face increasing bottlenecks in performance and efficiency, often struggling with generalization and long-sequence modeling. Inspired by the scaling success of Large Language Models…

For industrial-scale advertising systems, prediction of ad click-through rate (CTR) is a central problem. Ad clicks constitute a significant class of user engagements and are often used as the primary signal for the usefulness of ads to…

Click through rate (CTR) prediction is very important for Native advertisement but also hard as there is no direct query intent. In this paper we propose a large-scale event embedding scheme to encode the each user browsing event by…

Machine Learning · Computer Science 2023-10-18 Mehul Parsana , Krishna Poola , Yajun Wang , Zhiguang Wang

Traditional click-through rate (CTR) prediction models convert the tabular data into one-hot vectors and leverage the collaborative relations among features for inferring the user's preference over items. This modeling paradigm discards…

Information Retrieval · Computer Science 2023-12-19 Xiangyang Li , Bo Chen , Lu Hou , Ruiming Tang

To support complex search tasks, where the initial information requirements are complex or may change during the search, a search engine must adapt the information delivery as the user's information requirements evolve. To support this…

Information Retrieval · Computer Science 2021-05-24 Jianghong Zhou , Eugene Agichtein

Click-through rate (CTR) prediction, which models behavior sequence and non-sequential features (e.g., user/item profiles or cross features) to infer user interest, underpins industrial recommender systems. However, most methods face three…

Information Retrieval · Computer Science 2025-10-24 Shuwei Chen , Jiajun Cui , Zhengqi Xu , Fan Zhang , Jiangke Fan , Teng Zhang , Xingxing Wang

In search systems, effectively coordinating the two core objectives of search relevance matching and click-through rate (CTR) prediction is crucial for discovering users' interests and enhancing platform revenue. In our prior work PRECTR,…

Information Retrieval · Computer Science 2026-02-25 Shuzhi Cao , Rong Chen , Ailong He , Shuguang Han , Jufeng Chen

Recommender system is a critically important tool in online commercial system and provide users with personalized recommendation on items. So far, numerous recommendation algorithms have been made to further improve the recommendation…

Physics and Society · Physics 2019-07-02 Leyang Xue , Peng Zhang , An Zeng

Diverse and enriched data sources are essential for commercial ads-recommendation models to accurately assess user interest both before and after engagement with content. While extended user-engagement histories can improve the prediction…

Information Retrieval · Computer Science 2026-01-07 Sohini Roychowdhury , Doris Wang , Qian Ge , Joy Mu , Srihari Reddy

Intelligent recommendation technology has been playing an increasingly important role in various industry applications such as e-commerce product promotion and Internet advertisement display. Besides users' feedbacks (e.g., numerical…

Information Retrieval · Computer Science 2014-07-11 Weike Pan

Increasing concerns with privacy have stimulated interests in Session-based Recommendation (SR) using no personal data other than what is observed in the current browser session. Existing methods are evaluated in static settings which…

Machine Learning · Computer Science 2020-05-05 Fei Mi , Boi Faltings

Click-through rate (CTR) prediction is an essential task in industrial applications such as video recommendation. Recently, deep learning models have been proposed to learn the representation of users' overall interests, while ignoring the…

Machine Learning · Computer Science 2020-01-10 Shu-Ting Shi , Wenhao Zheng , Jun Tang , Qing-Guo Chen , Yao Hu , Jianke Zhu , Ming Li

Recommender systems are one of the most successful applications of machine learning and data science. They are successful in a wide variety of application domains, including e-commerce, media streaming content, email marketing, and…

Information Retrieval · Computer Science 2023-04-04 Juan Pablo Equihua , Maged Ali , Henrik Nordmark , Berthold Lausen