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Search and recommendation (S&R) are fundamental components of modern online platforms, yet effectively leveraging search behaviors to improve recommendation remains a challenging problem. User search histories often contain noisy or…

Information Retrieval · Computer Science 2025-08-07 Teng Shi , Weicong Qin , Weijie Yu , Xiao Zhang , Ming He , Jianping Fan , Jun Xu

Modern online experimentation faces two bottlenecks: scarce traffic forces tough choices on which variants to test, and post-hoc insight extraction is manual, inconsistent, and often content-agnostic. Meanwhile, organizations underuse…

Artificial Intelligence · Computer Science 2026-02-17 Zhengmian Hu , Lei Shi , Ritwik Sinha , Justin Grover , David Arbour

Reranker models aim to re-rank the passages based on the semantics similarity between the given query and passages, which have recently received more attention due to the wide application of the Retrieval-Augmented Generation. Most previous…

Computation and Language · Computer Science 2025-01-14 Junlong Liu , Yue Ma , Ruihui Zhao , Junhao Zheng , Qianli Ma , Yangyang Kang

Click-Through Rate (CTR) prediction has become an essential task in digital industries, such as digital advertising or online shopping. Many deep learning-based methods have been implemented and have become state-of-the-art models in the…

Information Retrieval · Computer Science 2024-06-19 Ibrahim Can Yilmaz , Said Aldemir

Click-through-rate (CTR) prediction plays an important role in online advertising and ad recommender systems. In the past decade, maximizing CTR has been the main focus of model development and solution creation. Therefore, researchers and…

Information Retrieval · Computer Science 2024-09-16 Dogukan Aksu , Ismail Hakki Toroslu , Hasan Davulcu

In web search and recommendation systems, user clicks are widely used to train ranking models. However, click data is heavily biased, i.e., users tend to click higher-ranked items (position bias), choose only what was shown to them…

Artificial Intelligence · Computer Science 2026-01-12 Haoming Gong , Qingyao Ai , Zhihao Tao , Yongfeng Zhang

Click data collected by modern recommendation systems are an important source of observational data that can be utilized to train learning-to-rank (LTR) systems. However, these data suffer from a number of biases that can result in poor…

Information Retrieval · Computer Science 2020-05-13 Zohreh Ovaisi , Ragib Ahsan , Yifan Zhang , Kathryn Vasilaky , Elena Zheleva

Click-through rate (CTR) prediction is a critical task for many applications, as its accuracy has a direct impact on user experience and platform revenue. In recent years, CTR prediction has been widely studied in both academia and…

Information Retrieval · Computer Science 2025-11-19 Jieming Zhu , Jinyang Liu , Shuai Yang , Qi Zhang , Xiuqiang He

Click-Through Rate (CTR) prediction is one of the most important machine learning tasks in recommender systems, driving personalized experience for billions of consumers. Neural architecture search (NAS), as an emerging field, has…

Information Retrieval · Computer Science 2020-07-14 Qingquan Song , Dehua Cheng , Hanning Zhou , Jiyan Yang , Yuandong Tian , Xia Hu

Classification on imbalanced datasets is a challenging task in real-world applications. Training conventional classification algorithms directly by minimizing classification error in this scenario can compromise model performance for…

Machine Learning · Computer Science 2020-03-05 Xiangrui Li , Dongxiao Zhu

We study online learning in contextual pay-per-click auctions where at each of the $T$ rounds, the learner receives some context along with a set of ads and needs to make an estimate on their click-through rate (CTR) in order to run a…

Machine Learning · Computer Science 2023-10-10 Mengxiao Zhang , Haipeng Luo

Click through rate (CTR) prediction is very important for Native advertisement but also hard as there is no direct query intent. In this paper we propose a large-scale event embedding scheme to encode the each user browsing event by…

Machine Learning · Computer Science 2023-10-18 Mehul Parsana , Krishna Poola , Yajun Wang , Zhiguang Wang

Showing items that do not match search query intent degrades customer experience in e-commerce. These mismatches result from counterfactual biases of the ranking algorithms toward noisy behavioral signals such as clicks and purchases in the…

Computation and Language · Computer Science 2020-05-08 Thanh V. Nguyen , Nikhil Rao , Karthik Subbian

A common problem in contextual preference ranking is that a single preferred action is compared against several choices, thereby blowing up the complexity and skewing the preference distribution. In this work, we show how one can solve this…

Artificial Intelligence · Computer Science 2024-07-09 Timo Bertram , Johannes Fürnkranz , Martin Müller

Click-through rate (CTR) prediction, which aims to predict the probability of a user clicking on an ad or an item, is critical to many online applications such as online advertising and recommender systems. The problem is very challenging…

Information Retrieval · Computer Science 2019-08-27 Weiping Song , Chence Shi , Zhiping Xiao , Zhijian Duan , Yewen Xu , Ming Zhang , Jian Tang

Soft targets combined with the cross-entropy loss have shown to improve generalization performance of deep neural networks on supervised classification tasks. The standard cross-entropy loss however assumes data to be categorically…

Machine Learning · Computer Science 2024-07-16 Johannes Hugger , Virginie Uhlmann

Neural ranking models (NRMs) have become one of the most important techniques in information retrieval (IR). Due to the limitation of relevance labels, the training of NRMs heavily relies on negative sampling over unlabeled data. In general…

Information Retrieval · Computer Science 2022-09-13 Yinqiong Cai , Jiafeng Guo , Yixing Fan , Qingyao Ai , Ruqing Zhang , Xueqi Cheng

Estimating click-through rate (CTR) accurately has an essential impact on improving user experience and revenue in sponsored search. For CTR prediction model, it is necessary to make out user real-time search intention. Most of the current…

Machine Learning · Computer Science 2021-03-31 Feng Li , Zhenrui Chen , Pengjie Wang , Yi Ren , Di Zhang , Xiaoyu Zhu

Click-through rate (CTR) prediction plays a key role in modern online personalization services. In practice, it is necessary to capture user's drifting interests by modeling sequential user behaviors to build an accurate CTR prediction…

Information Retrieval · Computer Science 2020-05-29 Jiarui Qin , Weinan Zhang , Xin Wu , Jiarui Jin , Yuchen Fang , Yong Yu

Click-Through Rate (CTR) prediction, which aims to estimate the probability that a user will click an item, is an essential component of online advertising. Existing methods mainly attempt to mine user interests from users' historical…

Information Retrieval · Computer Science 2022-07-25 Erxue Min , Yu Rong , Tingyang Xu , Yatao Bian , Peilin Zhao , Junzhou Huang , Da Luo , Kangyi Lin , Sophia Ananiadou