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As general-purpose artificial intelligence (AI) systems become increasingly integrated with diverse human communities, cultural alignment has emerged as a crucial element in their deployment. Most existing approaches treat cultural…

Artificial Intelligence · Computer Science 2025-03-11 Michal Bravansky , Filip Trhlik , Fazl Barez

Given the rapid advancement of large-scale language models, artificial intelligence (AI) models, like ChatGPT, are playing an increasingly prominent role in human society. However, to ensure that artificial intelligence models benefit human…

Computation and Language · Computer Science 2024-05-07 Hang Yuan , Zhongyue Che , Shao Li , Yue Zhang , Xiaomeng Hu , Siyang Luo

Artificial intelligence (AI) systems attempt to imitate human behavior. How well they do this imitation is often used to assess their utility and to attribute human-like (or artificial) intelligence to them. However, most work on AI refers…

Computers and Society · Computer Science 2022-11-24 Vinodkumar Prabhakaran , Rida Qadri , Ben Hutchinson

Large language models (LLMs) are deployed globally, yet their underlying cultural and ethical assumptions remain underexplored. We propose the notion of a "cultural gene" -- a systematic value orientation that LLMs inherit from their…

Computation and Language · Computer Science 2025-12-30 Emanuel Z. Fenech-Borg , Tilen P. Meznaric-Kos , Milica D. Lekovic-Bojovic , Arni J. Hentze-Djurhuus

Current AI systems minimize risk by enforcing ideological neutrality, yet this may introduce automation bias by suppressing cognitive engagement in human decision-making. We conducted randomized trials with 2,500 participants to test…

Human-Computer Interaction · Computer Science 2025-08-21 Shiyang Lai , Junsol Kim , Nadav Kunievsky , Yujin Potter , James Evans

Large language models (LLMs) are able to engage in natural-sounding conversations with humans, showcasing unprecedented capabilities for information retrieval and automated decision support. They have disrupted human-technology interaction…

Computation and Language · Computer Science 2025-02-18 Wolfgang Messner , Tatum Greene , Josephine Matalone

Culture is a core component of human-to-human interaction and plays a vital role in how we perceive and interact with others. Advancements in the effectiveness of Large Language Models (LLMs) in generating human-sounding text have greatly…

Computation and Language · Computer Science 2025-12-15 James Luther , Donald Brown

Technology for open-ended language generation, a key application of artificial intelligence, has advanced to a great extent in recent years. Large-scale language models, which are trained on large corpora of text, are being used in a wide…

Computation and Language · Computer Science 2023-05-12 Saketh Reddy Karra , Son The Nguyen , Theja Tulabandhula

Are AI systems truly representing human values, or merely averaging across them? Our study suggests a concerning reality: Large Language Models (LLMs) fail to represent diverse cultural moral frameworks despite their linguistic…

Computation and Language · Computer Science 2025-08-01 Simon Münker

Large Language Model (LLM)-based conversational agents offer promising solutions for mental health support, but lack cultural responsiveness for diverse populations. This study evaluated the effectiveness of cultural prompting in improving…

Human-Computer Interaction · Computer Science 2025-12-02 Serena Jinchen Xie , Shumenghui Zhai , Yanjing Liang , Jingyi Li , Xuehong Fan , Trevor Cohen , Weichao Yuwen

Extant work shows that generative AI models such as GPT-3.5 and 4 perpetuate social stereotypes and biases. One concerning but less explored source of bias is ideology. Do GPT models take ideological stances on politically sensitive topics?…

Computation and Language · Computer Science 2024-09-11 Christina Walker , Joan C. Timoneda

There is an urgent need to incorporate the perspectives of culturally diverse groups into AI developments. We present a novel conceptual framework for research that aims to expand, reimagine, and reground mainstream visions of AI using…

Human-Computer Interaction · Computer Science 2024-03-11 Xiao Ge , Chunchen Xu , Daigo Misaki , Hazel Rose Markus , Jeanne L Tsai

Generative artificial intelligence (AI) holds enormous potential to revolutionize decision-making processes, from everyday to high-stake scenarios. By leveraging generative AI, humans can benefit from data-driven insights and predictions,…

General Economics · Economics 2024-02-19 Valerio Capraro , Roberto Di Paolo , Veronica Pizziol

Large language models have become the latest trend in natural language processing, heavily featuring in the digital tools we use every day. However, their replies often reflect a narrow cultural viewpoint that overlooks the diversity of…

Computation and Language · Computer Science 2025-10-22 Alistair Plum , Anne-Marie Lutgen , Christoph Purschke , Achim Rettinger

Culture is the bedrock of human interaction; it dictates how we perceive and respond to everyday interactions. As the field of human-computer interaction grows via the rise of generative Large Language Models (LLMs), the cultural alignment…

Computation and Language · Computer Science 2025-12-16 James Luther , Donald Brown

There are not one but two dimensions of bias that can be revealed through the study of large AI models: not only bias in training data or the products of an AI, but also bias in society, such as disparity in employment or health outcomes…

Computers and Society · Computer Science 2025-04-02 Marinus Ferreira

Culture shapes reasoning, values, prioritization, and strategic decision-making, yet large language models (LLMs) often exhibit cultural biases that misalign with target populations. As LLMs are increasingly used for strategic…

Artificial Intelligence · Computer Science 2026-03-18 Maksim Eren , Eric Michalak , Brian Cook , Johnny Seales

In traditional decision making processes, social biases of human decision makers can lead to unequal economic outcomes for underrepresented social groups, such as women, racial or ethnic minorities. Recently, the increasing popularity of…

General Economics · Economics 2024-03-25 Jiafu An , Difang Huang , Chen Lin , Mingzhu Tai

There is a bidirectional relationship between culture and AI; AI models are increasingly used to analyse culture, thereby shaping our understanding of culture. On the other hand, the models are trained on collections of cultural artifacts…

Computers and Society · Computer Science 2022-11-15 Nanne van Noord , Melvin Wevers , Tobias Blanke , Julia Noordegraaf , Marcel Worring

Gender bias in artificial intelligence (AI) and natural language processing has garnered significant attention due to its potential impact on societal perceptions and biases. This research paper aims to analyze gender bias in Large Language…

Computation and Language · Computer Science 2023-09-04 Vishesh Thakur
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